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Review your Shopify events and Google Ads destinations, select Confirm. Confirm your enhanced conversions settings by selecting, Confirm. ... You may not need to complete this step depending on your account setup.

Learn more about the Google & YouTube channel requirements. If you already use Google Merchant Center to manage a product feed or create Google Ads, then review some considerations before syncing an existing Google Merchant Center account.

Follow the steps in this article to set up a tag for your Google Ads or Google Analytics account. Learn more about how to Install your Google tag with a website builder or CMS. The instructions for setting up the Google tag are different for different tag IDs, so you’ll need to follow the instructions that correspond with your tag. ... You can integrate your Shopify account with Google Ads or Google Analytics for free.

Skip to main content · Google Ads Help · Sign in · Google Help · Help Center · Campaigns · Explore features · Optimize performance · Account & billing · Fix issues

May 22, 2023 - I followed the Google Ads conversion tracking guide here: https://help.shopify.com/en/manual/promoting-marketing/analyze-marketing/tracking-adwords-conversions When I test to see if the conversion tracking is firing I’m…

June 11, 2025 - ... If the “Last activity” ... data, or if the “Last Seen” date is outdated, you may need to troubleshoot your conversion tracking setup....

June 12, 2024 - If you’re not seeing any conversion data, there’s a good chance that something went wrong with the setup. In such situations, the issue typically stems from either the tracking code or a lack of proper synchronization between Shopify and Google Ads conversion tracking.

If you encounter errors while testing and find that the conversion tracker isn't working properly, you'll need to resolve these issues to ensure accurate tracking. Here are some common causes of Shopify Google Ads conversion tracking not working, and how to fix it:

September 12, 2025 - Hi there, With our webshops we run ads on Google, META etc. To make sure all the right tracking is being done, I connected the Google & Youtube app on the stores. Everything works fine except the Google Ads tracking. The problem: I if check the conversion ‘purchase’ in Google ads, I see a lower amount then when i look on Shopify –> Marketing.

Comprehensive Google Ads reports: spend, ROAS, geo, device, and more ... All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. ... Terrible experience - just doesn't track sales and doesn't work within my Google account to track conversions, wasted a couple of months to be honest, customer support Manyual assured me it was working, but it wasn't, and quite frankly, he's not very helpful at all.

Other scripts or plugins can sometimes interfere with Google Ads tracking. ... In your Shopify theme code editor, temporarily disable any other custom scripts or third-party plugins. Test your conversion tracking with these scripts disabled to see if the issue is resolved. If tracking works correctly, reactivate the scripts one by one, testing after each, to identify the conflicting code.

December 10, 2023 - The good news is you can still use GTM to track your Google Ads conversions, you just lose visibility during the checkout process. But the purchase info is still in the data layer and can be pulled out after they ...

June 15, 2025 - If you're dealing with "shopify google ads conversion tracking not working," you're not alone. This is a common issue that can slow down your e-commerce plans. The problem often comes from tags that aren't set up right or missing scripts.

Sorry to be the bearer of bad news, but your ad tracking data is lying to you. It’s not accurate, and you shouldn’t trust it. If you’ve ever stared at Google Ads and Shopify and wondered why the numbers don’t match, here’s the truth: Your tracking isn’t accurate.

Follow the guides in order to have the most accurate Shopify - Google Ads setup possible and detect any integration problems you have. ... Sign up for our newsletterBe the first to know about releases and industry news and insights. Take the first step towards reliable tracking Join 3,000+ merchants who trust their tracking with Analyzify.

April 16, 2025 - Hi everyone, I’m having an issue with conversion tracking and attribution on my Shopify store. I’ve set up everything according to the guidelines, and when I check using the Shopify Pixel Helper and other debugging too…