They don’t have the actual data. They are estimates. However, they do pay for access to various sources of data, essentially data from internet providers’ routers and other sources of data that helps them with their estimates. One major source of data that ahrefs and many other tools had was jumpshot data, who gathered internet visits and resold the data. Jumpshot abruptly shut down - while back mainly due to privacy concerns, as I recall. Answer from billhartzer on reddit.com
Ahrefs
ahrefs.com
Ahrefs—AI Marketing Platform Powered by Big Data
We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.
Pricing
Ahrefs offers subscription packages for any budget. Pick pricing plan which fits for your needs best. Don't forget to save 20% on annual billing.
DashboardTrack performance and progress across projects.
Monitor all your SEO projects from one dashboard. Track performance, measure progress, and get actionable insights to grow your organic traffic.
SEO Tools
Get more traffic with Ahrefs’ free SEO tools: Webmaster Tools, Keyword Generator, Backlink Checker, SEO Toolbar, and more.
Keywords ExplorerLearn what your customers are searching for.
Tap into 28.7 billion topics for keyword research. Generate thousands of keyword ideas, get instant clustering, and use reliable metrics to pick winners.
YouTube
youtube.com › c › AhrefsCom
Ahrefs - YouTube
Ahrefs TV publishes actionable digital marketing tutorials on SEO and YouTube marketing. Through our videos, you'll learn how to grow organic traffic on Google, improve visibility on YouTube, and establish your online presence through various marketing channels.
How does AHREFS and SEMRush and Moz, etc, know the volume of searches for a given keyword/phrase?
They don’t have the actual data. They are estimates. However, they do pay for access to various sources of data, essentially data from internet providers’ routers and other sources of data that helps them with their estimates. One major source of data that ahrefs and many other tools had was jumpshot data, who gathered internet visits and resold the data. Jumpshot abruptly shut down - while back mainly due to privacy concerns, as I recall. More on reddit.com
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October 23, 2023Are Ahrefs and SemRush currently useful for keyword research? Or did the recent Google search result changes limit their usefulness?
They're less useful than historically. Google is doing everything can to move keyword patterns around. I'd focus more on what's in the auto complete and serp inserts. What gaps, google just funnels people from the gaps to the words that sell the best. More on reddit.com
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October 9, 2025Is ahrefs your go to? or something else?
I'm trying to quit Ahrefs every once in a while, but no alternative can secure every aspect of SEO in such details. I do hate their pricing though. More on reddit.com
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1 day agoAhrefs vs Screaming Frog For Crawl Audit Reports
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October 27, 2020Videos
33:18
Official Ahrefs Tutorial: How to use Ahrefs to Improve SEO - YouTube
05:29
How to Use Ahrefs for Keyword Research – 3 Easy Steps (Stupidly ...
14:13
How To Use Ahrefs for Local SEO and PPC Domination - YouTube
08:07
How Does Ahrefs Work? - YouTube
01:32:41
Powerful ways Ahrefs can help you win more in Search and AI ...
07:50
What Is Ahrefs? - YouTube
Chrome Web Store
chromewebstore.google.com › detail › ahrefs-seo-toolbar › hgmoccdbjhknikckedaaebbpdeebhiei
Ahrefs SEO Toolbar - Chrome Web Store
Ahrefs toolbar is free and gives you detailed SEO insights without leaving your browser. 🌍 Global SEO research (No VPN needed) Switch regions, Google domains, languages, and get new keyword ideas directly in search results. 📃 On-page SEO data in 1 click Check titles, meta descriptions, headers, and technical SEO factors like canonical tags and indexation directives in one click.
LinkedIn
sg.linkedin.com › company › ahrefs
Ahrefs | LinkedIn
Ahrefs Pte. Ltd. is a software company that develops online SEO tools and free educational materials for marketing professionals. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites.
Backlinko
backlinko.com › home › blog › ahrefs: the definitive guide
Ahrefs: The Definitive Guide
April 14, 2025 - Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits.
Rankability
rankability.com › blog › ahrefs-review
Ahrefs Review (2025): Is It Still the Best SEO Tool? | Rankability Blog
September 25, 2025 - Ahrefs is an all-in-one search engine optimization (SEO) platform.
X
x.com › ahrefs
Ahrefs (@ahrefs) / X
February 24, 2011 - The marketing platform for discoverability in search, AI, and the web. Explore your brand http://ahrefs.com/brand-radar
Exploding Topics
explodingtopics.com › blog › ahrefs-review
Ahrefs Review: Is It the Ultimate SEO Tool for 2025?
October 1, 2025 - In this Ahrefs review, I take a deep dive into the main Ahrefs features to show you why it’s one of my favorite tools for SEO in 2025.
SearchAtlas
searchatlas.com › home › ahrefs review (2025): tool features, pricing, and pros & cons
Ahrefs Review (2025): Tool Features, Pricing, and Pros & Cons
October 2, 2025 - Ahrefs is a suite of SEO tools that are used to analyze websites, monitor keyword rankings, explore backlinks, and audit overall website health. Ahrefs SEO platform is designed for SEO professionals, marketers, and content creators.
Reddit
reddit.com › r/bigseo › how does ahrefs and semrush and moz, etc, know the volume of searches for a given keyword/phrase?
r/bigseo on Reddit: How does AHREFS and SEMRush and Moz, etc, know the volume of searches for a given keyword/phrase?
October 23, 2023 -
It's not like they have backend information that only the search engines have (Bing, Google, etc...)... Or do they? How do these SEO keyword tools figure out search volume?
Top answer 1 of 5
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They don’t have the actual data. They are estimates. However, they do pay for access to various sources of data, essentially data from internet providers’ routers and other sources of data that helps them with their estimates. One major source of data that ahrefs and many other tools had was jumpshot data, who gathered internet visits and resold the data. Jumpshot abruptly shut down - while back mainly due to privacy concerns, as I recall.
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They get the data from Google's Keyword Planner as their base and some (ahrefs and Moz) do some modelling to try and make the data more accurate as Google buckets the data into bands which make the data terribly difficult to use especially when they aggregate head terms and other search terms into one keyword. Try "car insurance" or "car insurances" in KW planner and you'll get the same search volume.
YouTube
youtube.com › shorts › BDfYIDaTVCk
I got tired of paying hundreds each month for tools like Ahrefs and Semrush, so I built my own SEO - YouTube
I got tired of paying hundreds each month for tools like Ahrefs and Semrush, so I built my own SEO tool in two afternoons using AI. It does everything I actu...
Published October 30, 2025
Quora
quora.com › Whats-your-viewpoint-on-Ahrefs-Why-should-someone-consider-using-Ahrefs
What's your viewpoint on Ahrefs? Why should someone consider using Ahrefs? - Quora
Answer: No doubt about it, Ahrefs is one of the most widely used and popular SEO tools out there. It's keyword research tool is considered by many, the best for comprehensive keyword research and analysis.
Facebook
facebook.com › Ahrefs
Ahrefs | Singapore Singapore | Facebook
Ahrefs, Singapore. 106,596 likes · 174 talking about this · 16 were here. Ahrefs Pte. Ltd. is a software company that develops online SEO tools and free educational materials for marketing professionals.
G2
g2.com › products › ahrefs › reviews
Ahrefs Reviews 2025: Details, Pricing, & Features | G2
Ahrefs is a leading AI marketing platform powered by big data that helps marketers run search engine optimization, AI search, pay-per-click, content marketing, website auditing, and competitive research campaigns that drive impact.
Magnet
magnet.co › articles › what-is-ahrefs-the-complete-guide-to-this-powerful-seo-tool
Ahrefs Guide: Mastering SEO | Magnet
Ahrefs is an all-in-one marketing intelligence platform powered by big data.
Semrush
semrush.com
Semrush: Data-Driven Marketing Tools to Grow Your Business
Drive growth in SEO, PPC, content, social media, and traffic with AI-powered marketing tools for every task.
SearchLogistics
searchlogistics.com › home › learn › reviews › ahrefs
Ahrefs Review: 25x Ways To Increase Your Search Traffic
Ahrefs
Learn how to increase your traffic with my Ahrefs review that shows you 25 awesome ways to use it to take your site to the next level. Ahrefs provides everything you need to increase search engine traffic to any website. It's huge database of information combined with intelligent tools makes it easy for anyone to increase their rankings.
Reddit
reddit.com › r/seo › are ahrefs and semrush currently useful for keyword research? or did the recent google search result changes limit their usefulness?
r/SEO on Reddit: Are Ahrefs and SemRush currently useful for keyword research? Or did the recent Google search result changes limit their usefulness?
October 9, 2025 -
I was reading in this sub and elsewhere how Google's recent search result changes have limited the usefulness of certain features of Ahrefs and SemRush as they try to figure out how to adapt. Is that the case for keyword research? I was considering signing up for a free trial on SemRush or for one month on Ahrefs to do keyword research for my single website. How well would that work now, and which of those two services do you recommend to optimize SEO on existing pages, find new search term possibilities I may not have thought of with lower competition, and to create new pages to fill SEO gaps?
Top answer 1 of 10
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The change Google made has not changed keyword research at all. Both are great tools, but I prefer Semrush. You really can’t go wrong with either one.
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They're less useful than historically. Google is doing everything can to move keyword patterns around. I'd focus more on what's in the auto complete and serp inserts. What gaps, google just funnels people from the gaps to the words that sell the best.
WordPress
wordpress.org › plugins › ahrefs-seo
Ahrefs SEO – WordPress plugin | WordPress.org
September 29, 2025 - There are a lot of other SEO plugins in the market. So you must be thinking, why another one? Since the Ahrefs WordPress plugin focuses on content audits, it complements other SEO plugins rather than replaces them.
Reddit
reddit.com › r/seo › is ahrefs your go to? or something else?
r/SEO on Reddit: Is ahrefs your go to? or something else?
1 day ago -
I am looking to do a deep dive on my SEO and wondering if ahrefs is still the best to go into all the details or my website and my competitor's websites, or if there is a better option?
I keep seeing ads for SimilarWeb and another one, but not sure if they are as robust as ahrefs.