May 1, 2025 - While AI has been proven to enhance our daily lives with the adoption of autonomous vehicle technology, fitness devices, voice assistants, and smartphones, it has also served to improve the digital marketing efforts of businesses. Find out some of the best examples of AI in marketing.

June 3, 2025 - It divides experiments into “generations” and tests only the top-performing variants from each generation until it identifies the best possible combination. One company to benefit from this AI-driven approach to A/B testing is Euroflorist, which ran an 11-week experiment that underwent four generations of testing. ... The winning combo boosted website conversion rates by 4.3%, helping the florist generate more sales and revenue. Pay-per-click advertising is another digital marketing area ripe for AI input.

Broadsuite Media Group Connecting brands to customers. Demand generation, lead generation, influencer campaigns, powered by our proprietary database of 22 million contact records—whatever you need to drive brand awareness and business, we can deliver. Our senior level team brings the expertise, ...

January 22, 2024 - How The Weather Company helped airlines navigate Hurricane Helene with confidenc... ... Learn how The Weather Company's GRAF modeling system is enhanced through client ... ... Use hyperlocal weather data for timely, relevant, and privacy-safe campaigns. ... Learn what effective weather-based targeting looks like, and how companies imple... ... Contextual advertising is a form of advertising using AI and machine learning to...

January 22, 2024 - (For example, Meta's AI uses ad frequency and relevancy to determine the price and display rate of your ads on Facebook and Instagram.) So, AI literally determines if your ads succeed or fail.

Start by collecting competitor ... then use AI to generate on-brief images or videos you can download or save into brand kits for use in campaigns. ... Provide a prompt and brand context, and the Create Agent generates and adapts ads aligned ...

July 3, 2025 - AI and ML algorithms aid in Netflix’s 80% of the personalized recommended content that the viewers watch. As per a survey by Gartner, 98% of the respondents revealed that they are leveraging AI for customer engagement purposes. Many organizations around the globe are using AI for their advertisement campaigns.

Generate texts that bring results using proven copywriting frameworks using our ad text-trained AI. Generate conversion-focused ad creatives in seconds for any advertising platform.

June 14, 2024 - Dell started working with AI advertising to write the newsletter and streamline the process to get extraordinary marketing results in real-time. As Dell is an industrial giant with lots of customers, it must need a way to send tailored messages to individual users. Thanks to AI, Dell's click-through rate and conversions by double-fold. It is an incredible example showing the potential of AI in planning business future, energy, and success time.

February 8, 2021 - Say hello to AI. The partnering company developed the following improvements: Dell’s partnering company was able to take Dell’s original email promotions and alter them depending on the segment’s behavior. The results included a double-digit increase in both click-through rates and conversions. This is a great example of how introducing AI into your marketing plan can help you save time, energy, and make the life of everyone in your agency easier.

August 9, 2016 - Deep learning is the science that lies behind most marketing AI. Deep learning “teaches” computers a variety of skills, such as how to understand text, speech or photos, and apply what it learns to deliver answers, clarify queries or offer suggestions. For example, deep learning is part of Facebook’s efforts to improve filters on the posts and ads you see. Read on for more examples of what deep learning can do.

March 10, 2025 - AI advertising is the way in which artificial intelligence is making advertising better. ChatGPT has summarized it perfectly by saying, “ It's like having a smart assistant that figures out what kind of ads would appeal to different people based on their interests and behavior. This helps advertisers show the right ads to the right folks, making the ads more effective.” · The best examples of AI in advertising are the ones where brands use AI in a way that naturally fits in with their company.

July 16, 2025 - In basic terms, AI marketing surrounds a wider range of marketing activities beyond just advertising. It uses AI to gain insights into customer behavior, personalize the customer journey, automate tasks, and optimize marketing campaigns across various channels. While the concept of AI in digital marketing is not new; creating AI-generated marketing campaigns is fresh, and many brands are hopping on the bandwagon, observing the innovative results it gives. Take Headspace, one of the apps dominating the wellness industry, as an example.

81% of creative professionals have used AI. These 10 AI ad creative examples from brands like Coke, Heinz, Boomi and SmartNews vividly show the reasons why.

October 30, 2025 - These 10 AI in marketing examples with case studies of Nutella, Netflix, Volkswagen, JP Morgan Chase, etc. will inspire you to ramp up your marketing strategy.

November 6, 2025 - For enterprise marketers, these improvements translate into two critical levers: higher conversion efficiency on existing traffic and reduced post-purchase friction, both of which compound ROI in e-commerce at scale. While large enterprises often dominate AI headlines, these examples highlight how innovation is flourishing in leaner, agile marketing teams.

June 6, 2024 - For example, the Advantage+ creative feature in Meta Ads uses machine learning to test and adjust different elements of an ad—such as text, images, videos, headlines, and calls to action—based on what's most effective for the audience.

January 25, 2023 - With Alice, media planning is conducted ... of campaign building and media buying. ... Smartly.io is an AI-powered social media advertising platform trusted by brands like Uber and eBay....

March 4, 2024 - Users were encouraged to share their AI-generated ketchup images, turning a simple question into an engaging campaign. Users were urged to provide their versions of what constitutes “ketchup”, and it sometimes generated some hilarious results.

May 1, 2025 - This campaign demonstrated the power of AI in delivering personalized and culturally relevant content, achieving significant cost savings in the process. Carvana’s approach to personalized advertising involved creating unique videos for customers, recounting the day they purchased their vehicles.