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FOX6 Milwaukee
fox6now.com › news › walmart-and-american-express-launch-new-prepaid-card
Walmart and American Express launch new prepaid card | FOX6 Milwaukee
October 8, 2012 - NEW YORK (CNNMoney) -- Walmart ... said Monday. The card, called Bluebird, can be used anywhere American Express is accepted, and customers can also use it to withdraw cash from ATMs....
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Javelin
javelinstrategy.com › research › american-express-and-walmarts-bluebird
American Express and Walmart's Bluebird | Javelin
The U.S. card industry sat up and ... its Bluebird general purpose reloadable (GPR) prepaid card product in October 2012 with Wal-Mart Inc. as its strategic partner. This action signaled the card network's serious intentions to take its premium brand to the masses. So, what does Walmart want, and ...
Discussions

Wal-Mart, Amex take on banks with Bluebird debit card - FlyerTalk Forums
I was notified by Amex that they are closing my prepaid Amex and transferring into a new bluebird account. Is this in response to the vanilla reload trick?! Here is the email Important: bluebird Card Closure Notification Dear PhdtoMD Last fall, American Express and Walmart partnered to launch ... More on flyertalk.com
🌐 flyertalk.com
March 30, 2013
Walmart driving Bluebird users to One by making Bluebird less attractive?
That's a good question. More on reddit.com
🌐 r/OneFinance
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November 22, 2022
Amex for Walmart (Bluebird) and Target (Redbird?) - myFICO® Forums - 1662920
Browse credit cards from a variety ... a better card for you. ... It seems like just yesterday when American Express appreciated a spending pattern more affluent than from shopping at places such as Walmart and Target. But now the company's homepage openly promotes products for exactly those two stores, 1) Bluebird by American Express and Walmart and 2) American Express for Target. They are both reloadable prepaid cards and ... More on ficoforums.myfico.com
🌐 ficoforums.myfico.com
October 26, 2012
Bluebird Prepaid Card
I've had mine a long time but when I first got it, I purchased mine from Walmart. You may also be able to try pharmacies like Walgreens and CVS or dollar stores like Family Dollar and Dollar General. I also think you can go to bluebird.com and set up the account and they'll send you a card. More on reddit.com
🌐 r/amex
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Bogleheads.org
bogleheads.org › board index › us investors › personal finance (not investing)
Walmart Amex BlueBird Card - Bogleheads.org
November 10, 2012 - The card itself is a prepaid AMEX debit card (https://bluebird.com/) that is being marketed to the "unbanked". There are some obvious oddities of the Bluebird card (no FDIC insurance for your unspent deposits). A fee summary is on Walmart's page (http://news.walmart.com/news-archive/20 ...
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Bluebird
bluebird.com
No Monthly Fees | Convenient Cash Reloads​ | Bluebird
Loaded with Benefits. No Monthly Fees. Explore your online banking options with the Bluebird® AMEX® Prepaid Debit Card or Bluebird® Visa® Debit Card.
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Bluebird
bluebird.com › prepaidaccount
Prepaid Debit Account
The Bluebird Prepaid Debit Card by American Express lets you easily manage your money with no monthly fees. Add cash for free at Walmart, pay bills & more.
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Talk Business
talkbusiness.net › home › bluebird card gets mixed reviews
Bluebird card gets mixed reviews - Talk Business & Politics
January 4, 2023 - It’s been about two months since Wal-Mart Stores Inc. and American Express launched Bluebird, a prepaid debit card promising lower fees with the hopes of wooing unbanked and underbanked consumers alike.
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Marketplace
marketplace.org › story › 2012 › 10 › 09 › new-bluebird-prepaid-card-alternative-checking-accounts
New Bluebird prepaid card is alternative to checking accounts
April 5, 2025 - It’s the product of an odd-couple ... the Bluebird card different? In a word: Fees. The prepaid card promises no minimum balance requirements, no monthly fees, no annual fees, and no overdraft fees....
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Walmart
corporate.walmart.com › news › 2012 › 10 › 08 › american-express-and-walmart-launch-bluebird-a-new-alternative-to-debit-and-checking-accounts
American Express and Walmart Launch Bluebird: a New Alternative to Debit and Checking Accounts
October 8, 2012 - Bluebird is designed for the millions of Americans who are looking for more value, service and transparency from their checking and debit account, and has no monthly, annual or overdraft fees.
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FlyerTalk
flyertalk.com › flyertalk forums › miles&points › credit, debit and prepaid card programs › manufactured spending › wal-mart, amex take on banks with bluebird debit card
Wal-Mart, Amex take on banks with Bluebird debit card - FlyerTalk Forums
March 30, 2013 - Building on the success of the ... in a nationwide partnership with Walmart. We are therefore ending the current bluebird program and closing all accounts....
Find elsewhere
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CNBC
cnbc.com › cnbc select › reviews › here is the best prepaid card with no monthly fee
Bluebird by American Express Review: Prepaid Card, Low Fees
December 17, 2024 - Reload cash onto your Bluebird card for free at Walmart, or pay a fee of up to $3.95 at retailers including CVS Pharmacy, Walgreens, Duane Reade, Dollar General and participating 7-Eleven locations.
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Serve
serve.com
Flexible Debit Card Options. No Credit Check. No Minimum Balance | Serve®
Recieve 1% unlimited cash back with the Serve Cash Back Visa debit card or enjoy free cash reloads with the Serve Free Reloads Visa debit card. There are many perks that come with these cards including free early direct deposit, free ATM withdrawls, and many more.
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myFICO
ficoforums.myfico.com › t5 › Credit-Cards › Amex-for-Walmart-Bluebird-and-Target-Redbird › td-p › 1662920
Amex for Walmart (Bluebird) and Target (Redbird?) - myFICO® Forums - 1662920
October 26, 2012 - I didn't initiate ringing up a purchase, but the sales person opened a Bluebird box and told me it would appear to work just like the reloadable prepaid Visa card he uses himself, which includes being asked for your social security number at the time you register it, at bluebird.com or by phone, so not when making the purchase at the store, unlike Target. It was unclear from the sales people whether you could use a regular credit card at Walmart to purchase a $100 Amex gift card, but when I tried it, it actually worked.
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Quora
quora.com › Can-I-send-money-from-Walmart-to-a-bluebird-card
Can I send money from Walmart to a bluebird card? - Quora
Answer: Yes you can. Go to the nearest Walmart and go into the money center and tell the employee what you want to do and she will assist you. If you can you need to take the account number with you.
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WalletHub
wallethub.com › edu › cc › bluebird-prepaid-card-review › 25699
American Express and Walmart Bluebird Prepaid Card Evaluation
November 16, 2022 - The launch of the Bluebird® American Express® Prepaid Card from American Express and Walmart has created quite the buzz in the business community given that American Express – which has traditionally focused on the excellent credit crowd – is going after the sizeable underbanked community and Walmart is progressing toward its longtime goal of offering a suite of banking services to its customers, thereby achieving a measure of vertical integration.
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Bluebird
secure.bluebird.com › login
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Deposit Accounts
depositaccounts.com › home › blog › bluebird prepaid debit card review
Bluebird Prepaid Debit Card Review | DepositAccounts
November 7, 2025 - The Bluebird® American Express® ... and Walmart, the Bluebird prepaid debit card serves as an alternative to a checking account, offering features such as direct deposit, online account management and mobile access....
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Money Morning
moneymorning.com › 2012 › 11 › 09 › the-dirty-little-secret-behind-wal-marts-bluebird-cards
The Dirty Little Secret Behind Wal-Mart's Bluebird Cards
November 17, 2016 - So, why are American Express and Wal-Mart partnering to offer free prepaid cards that they hope will eventually become a lot of folks' new checking account-type service? Because they get paid "interchange" fees every time you swipe one of their Bluebirds.
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Bluebird
bluebird.com › legal › walmart-bucks
Walmart Bucks
Loaded with Benefits. No Monthly Fees. Explore your online banking options with the Bluebird® AMEX® Prepaid Debit Card or Bluebird® Visa® Debit Card.