Google Analytics is only free if your time has no value. Answer from radar_3d on reddit.com
Analytify
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
February 3, 2025 - Google Analytics 360, now evolving ... a comprehensive breakdown of the GA4 360 pricing : Starting Price: $150,000 per year (approximately $12,500 monthly) under Universal Analytics 360....
PostHog
posthog.com › blog › google-analytics-cost
How much does Google Analytics actually cost? - PostHog
TL;DR: Google Analytics 4 is free (with limits) while its enterprise tier, Google Analytics 360, starts at $50,000 per year. Some of humanity's great…
Why would someone pay for a different analytics tool when Google Analytics is basically free?
Have more questions? Join our community Discord! I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns. More on reddit.com
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December 20, 2024What's your price range for analytics services (ga4, server-side)
As a consultant, the answer is always “it depends”. I have been an analytics implementation consultant for 18 years. I’ve seen implementations be as simple as a few hours, or take 6+ months. Big agencies can charge tens (if not hundreds) of thousands for an implementation or migration project. Do they track anything beyond page views (form submissions, event parameters, etc)? Do they have e-commerce? Are there any third party tags they also want deployed (like Facebook)? Do they have any integrations? Do they have consent management tools in place? Are you partnering with resources on their side, or doing everything yourself? I’d say 150-250/hour is common enough, but the number of hours varies so widely there is no good standard answer. Sometimes it takes a day or two just to properly scope the work that would need doing and come up with a price. More on reddit.com
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March 6, 2025Is GA4 better than GA360 ?
GA4 might be the worst thing Google has ever done. More on reddit.com
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July 10, 2024Price of switching to G4
My agency provides this service and whilst I can't share costs I can say we do it on an hourly rate and charge depending on complexity of requirements. Number of pages isn't a factor, number of events/custom parameters is. More on reddit.com
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July 1, 2023How much does GA4 360 cost?
Google Analytics 360 pricing starts at $150,000 per year (approximately $12,500 per month), with pricing scaling based on data volume, hits, and additional features like BigQuery integration or rollup properties.
analytify.io
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
Does Google Analytics cost money?
Google Analytics 4 (GA4) is free for all businesses, but for advanced analytics and enterprise-level needs, Google offers the premium Google Analytics 360, which comes with a cost. Pricing depends on your specific requirements.
analytify.io
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
What is GA360 used for?
Google Analytics 360 provides advanced analytics capabilities for large-scale enterprises. It integrates seamlessly with Google Ad networks like Campaign Manager and improves the performance of non-Google platforms, such as Index Exchange, in tools like Display & Video 360.
analytify.io
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
Videos
Simple Analytics
simpleanalytics.com › home › blog › google analytics pricing - paid vs free
Google Analytics Pricing - Paid vs Free
Overall, Google Analytics 4 is a powerful but pricey product aimed at enterprise-level customers. Google is phasing out Universal Analyics. UA is no longer supported, and UA360 will stop being supported in July 2024. If you still use UA360, you must transition to GA4 or move to a different service altogether.
Optimize Smart
optimizesmart.com › ga4-vs-ga4-360-what-is-the-difference
GA4 vs GA4 360 - Pricing, Limits, Billing and more - Optimize Smart
December 6, 2024 - GA4 vs GA4 360 - 1) The GA4 standard refers to the standard/free version of the GA4 property. Whereas, GA4 360 refers to the premium/paid version of the GA4 property.
Address Southampton, GB
Google
marketingplatform.google.com › about › analytics
Analytics Tools & Solutions for Your Business - Google Analytics
Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.
Fathom
usefathom.com › fathom analytics › learn › google analytics pricing: costs & what’s in for you
Google Analytics Pricing: Costs & What’s In For You - Fathom Analytics
March 2, 2024 - Google Analytics offers a free version (GA4) enabling users to access a wide range of essential features for tracking website traffic and user behaviour.
Google Support
support.google.com › google-ads › answer › 2401634
Google Analytics - Google Ads Help
Google Analytics collects event-based data from both websites and apps to create reports that provide insights into your business. It is a new kind of property designed for the future of measurement.
MeasureSchool
measureschool.com › home › google analytics cost: how does it add-up?
Google Analytics Cost: How Does It Add-up?
July 3, 2024 - Compared to the fixed pricing Google has had for UA that was kept at $150,000 / year, the pricing for GA4 360 has moved to usage-based starting at $50,000 / year. This starting price includes 25 million events per month and as the number of ...
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Google Analytics is only free if your time has no value.
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i used to use it and then when they made the switch it’s so complicated i haven’t had the hours it’s going to take to sit down and figure it out. for a tiny business like mine, i so wish there was a “click here to migrate” button. i know this is over simplifying it, but that’s honestly what i need.
Cardinal Path
cardinalpath.com › blog › ua-360-vs-ga4-360-pricing-model
The GA4 360 Pricing Model, Explained | Cardinal Path
August 30, 2022 - Google suggests for the cost of Google Analytics 4 360 to start at a retail price of USD $50,000/year, which entitles customers to 25 million events per month at no additional cost.
Reddit
reddit.com › r/analytics › what's your price range for analytics services (ga4, server-side)
r/analytics on Reddit: What's your price range for analytics services (ga4, server-side)
March 6, 2025 -
How much do you charge for typical GA4 / GTM services such as server-side migration, tags implementation etc ...
How many days / hours do you charge ?
I usually charge a flat rate m, 2 days for a server-side migration but I recently discovered it can be much more depending on client's setup.
For example if they've campaigns running I need to create a separate pixel / property in order to check the data and then, put it live etc ...
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As a consultant, the answer is always “it depends”. I have been an analytics implementation consultant for 18 years. I’ve seen implementations be as simple as a few hours, or take 6+ months. Big agencies can charge tens (if not hundreds) of thousands for an implementation or migration project. Do they track anything beyond page views (form submissions, event parameters, etc)? Do they have e-commerce? Are there any third party tags they also want deployed (like Facebook)? Do they have any integrations? Do they have consent management tools in place? Are you partnering with resources on their side, or doing everything yourself? I’d say 150-250/hour is common enough, but the number of hours varies so widely there is no good standard answer. Sometimes it takes a day or two just to properly scope the work that would need doing and come up with a price.
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Google Support
support.google.com › analytics › answer › 10071305
Import campaign data - Analytics Help
Note: Campaign data import was previously called Cost data import. Import campaign data, such as aggregated cost, clicks, and impressions, from your online advertising platforms to measure return
Akkio
akkio.com › post › google-analytics-cost
Google Analytics Cost: A Complete Pricing Breakdown
December 26, 2023 - How much does Google Analytics cost? Find out today in the comprehensive article and understand what's the best option for you.
InfoTrust
infotrust.com › home › blog › 5 things to know about google analytics 4 enterprise pricing
5 Things to Know about Google Analytics 4 Enterprise Pricing
September 6, 2022 - The good news is that Google should never double-charge you, and you’ll be able to upgrade or transition to Analytics 360 (GA4) whenever your organization is ready to use GA4 as the source of truth. UA processing will stop six months after you officially move, so make sure you take your historical data out of UA (our recommended approach here: T-ETL-T).
Vision Labs
visionlabs.com › home › ga360 pricing explained & calculator
GA360 Pricing Explained & Calculator | Vision Labs
September 20, 2025 - GA360 pricing explained: From $50k/year, varies by usage. Use our calculator for estimates, learn about cost factors, and more.
Reddit
reddit.com › r/googleanalytics › is ga4 better than ga360 ?
r/GoogleAnalytics on Reddit: Is GA4 better than GA360 ?
July 10, 2024 -
GA4 is not showing completely traffic , I think comparably its too dynamic. Share your thoughts (who used both)
Optimize Smart
optimizesmart.com › cost-of-using-bigquery-for-google-analytics
Cost of using BigQuery for Google Analytics 4
May 15, 2025 - Your monthly cost of using BigQuery for Google Analytics 4 will depend upon the following factors: 1) Data Storage Cost 2) Data Processing cost 3) Data Transfer cost...
Address Southampton, GB
Reddit
reddit.com › r/googleanalytics › price of switching to g4
r/GoogleAnalytics on Reddit: Price of switching to G4
July 1, 2023 -
Hello everyone,
We are about to switch our webshop to G4 and although we are bit late we still negotiate with several companies .
Do you happen to know what should be the price per page or per website ? How do they determinate the price in the first place ?
Please help :)
Matomo
matomo.org › home › official matomo blog › ga360 vs ga4: key differences and challenges
GA360 vs GA4: Key Differences and Challenges - Analytics Platform - Matomo
May 20, 2024 - While GA4 is free, Google Analytics 360 is priced based on your traffic volume.
Napkyn
napkyn.com › blog › key-differences-between-ga4-360-ga4-standard
Napkyn | Blog | GA360 vs GA4 Standard: Which Analytics Tool Is Right for You?
Cost Considerations Google Analytics 4 (GA4) is a free tool designed for small to medium-sized businesses. It provides essential analytics features without any financial commitment, making it accessible to companies that need robust data insights ...