Google Analytics

Lider used Analytics for a single measurement source of truth across its website and app to re-engage users and find new users most likely to purchase. The result was an 85% decrease in CPA and 18X conversion rate improvement.

Google does not publicize its pricing criteria, but anedoctally, the entry fee for GA360 is somewhere around $50.000 per year, with additional usage-based fees. Enterprise-level customers typically negotiate the agreement directly with Google’s ...

June 16, 2025 - With AI-powered insights, a privacy-first foundation, and a UI that respects your time, it’s built to help you act, not just analyze. The short answer remains: yes, Google Analytics is free in terms of cost.

March 2, 2024 - ... Starts at $15 per month. Tiered pricing based on monthly pageviews, accommodating various business scales (from 100,000 monthly pageviews at $15/month up to 25,000,000 pageviews for $470/month).

May 23, 2025 - The free version is ideal for small ... fee. The Google Analytics premium plan, called Google Analytics 360, costs $12,500 per month or $150,000 per year....

Google collects information about the visitors to your website and what they do there. Google Analytics can help you understand what’s working and what isn’t in your digital marketing strategy, and best of all, it’s free to use.

September 20, 2025 - GA360 pricing explained: From $50k/year, varies by usage. Use our calculator for estimates, learn about cost factors, and more.

February 2, 2025 - This article delves into the core features, advantages, and pricing models of both GA4's free and premium offerings, empowering businesses from small online retailers to large corporations with the knowledge to choose the right analytics tool. The free version of Google Analytics (GA4) is a powerful, accessible tool for businesses of various sizes.

An app measurement solution, available at no charge, that provides insights on app usage and user engagement.

February 3, 2025 - Google Analytics 360, now evolving ... a comprehensive breakdown of the GA4 360 pricing : Starting Price: $150,000 per year (approximately $12,500 monthly) under Universal Analytics 360....

Create your own Custom Price Quote for the products offered through Google Cloud based on number, usage, and power of servers

With Supermetrics, you can access Google Analytics 4 fields covering everything from sessions, users, conversions, revenue, and so much more.

July 28, 2022 - Google Analytics offers a free and paid ($150,000/year) version. The capabilities vary greatly, and we encourage you to read more about the different features.

November 20, 2024 - Generally speaking, most small ... consider upgrading to Google Analytics 360 if your business is large enough that $150,000 a year isn’t going to dent your turnover....

November 13, 2024 - Adobe empowers teams with insights to understand customer journeys across channels. Harness the power of your data with web analytics tools.

Google provides free courses to help you get started with Google Analytics. First, learn how Google Analytics works and create your account and property. Then, learn how to navigate the Google Analytics web interface, use reports for your business, and manage the data you send.

October 4, 2021 - The free version is enough for small and medium-sized businesses and includes the following features: Conversion reportingAdvanced segmentationCustomer reportingReal-time visualization Flow visualization The paid plan, Google Analytics 360 (GA 360), goes for $12,500 per month or $150,000 per year.

February 26, 2025 - Google Analytics 360 is the premium, enterprise-level version of GA4, designed for large businesses and organizations with advanced analytics needs. Pricing starts at around $50,000 per year and increases based on data volume.

August 12, 2025 - Other web & app analytics give you estimates, Matomo gives you answers. Track 100% of available traffic with confidence. ... No credit card required. ... No credit card required. ... Trusted on over 1 million websites in over 190 countries. ... You could lose your customers’ trust and risk damaging your reputation if people learn their data is used for Google’s “own purposes”.