It all depends if you're the one creating the site and everything related to it and obviously your products and profit margin. I'm not really sure how would you calculate the period to pay off initial investment as there are too many moving factors such as demand for your products, your marketing capabilities, your website and conversion rate, etc etc Answer from spicesoflustblog on reddit.com
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MacroTrends
macrotrends.net › stocks › charts › SHOP › shopify › gross-profit
Shopify Gross Profit 2013-2025 | SHOP | MacroTrends
Shopify annual gross profit for 2024 was $4.472B, a 27.23% increase from 2023. Shopify annual gross profit for 2023 was $3.515B, a 27.63% increase from 2022.
People also ask

Is It Profitable To Start A Shopify Store?
Is Shopify still profitable? Yes, to put it briefly. Whatever your motivation for opening a Shopify store—simply getting your wares out there to the world or starting a business from the ground up—making money should be your top priority. However, it also depends on the best Shopify marketplace startup costs
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ecommerce.folio3.com
ecommerce.folio3.com › blog › shopify › is shopify still profitable for ecommerce startups?
Is Shopify Still Profitable, Best 2024 Guide For Startups
How Long Does A Shopify Startup Take To Be Successful?
Despite this, many people conclude that a few months of part-time effort in dropshipping will be enough to create a passive six-figure income with little to no ongoing effort on their part. Unfortunately, that's not how things operate. A full-time income-generating business will take at least a year to establish.
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ecommerce.folio3.com
ecommerce.folio3.com › blog › shopify › is shopify still profitable for ecommerce startups?
Is Shopify Still Profitable, Best 2024 Guide For Startups
Why Is Shopify Good For eCommerce?
Unlike self-hosted solutions like Magento, Shopify eCommerce store development allows you to open an online store with less bother and expense. Since all the functionality is well organized, the admin panel is easy to navigate and intuitive.
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ecommerce.folio3.com
ecommerce.folio3.com › blog › shopify › is shopify still profitable for ecommerce startups?
Is Shopify Still Profitable, Best 2024 Guide For Startups
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Shopify Community
community.shopify.com › shopify discussion
Is dropshipping still profitable in and after 2025— for new shopify stores?
October 9, 2025 - I’m writing to see if — is dropshipping still profitable business in/after 2025. There are a lot of changes happening in the industry– everything from AI marketing to people expecting faster delivery.
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Delivered Social
deliveredsocial.com › delivered social | digital marketing agency › business › is shopify still profitable?: e-commerce marketing trends
Is Shopify Still Profitable?: E-Commerce Marketing Trends
April 24, 2025 - Doing Shopify in 2024 can still be highly profitable, but success depends on adopting the right strategies, staying informed about emerging e-commerce trends, and continuously refining the customer experience.
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Shopify
shopifyinvestors.com › news-and-events › press-releases › news-details › 2024 › Shopify-Announces-Fourth-Quarter-and-Full-Year-2023-Financial-Results › default.aspx
Shopify - Shopify Announces Fourth-Quarter and Full-Year 2023 Financial Results
Selecting a year value will change the event content · Loading... Financial Reports · Stock Information · Investor Events · Investor FAQs · Interactive Media · About · Privacy Policy · © Shopify Inc.
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The Motley Fool
fool.com › investing › 2025 › 01 › 01 › where-will-shopify-be-in-3-years
Where Will Shopify Be in 3 Years? @themotleyfool #stocks $SHOP
January 1, 2025 - From 2024 to 2026, analysts expect Shopify's revenue to grow at a compound annual growth rate (CAGR) of 22% as its GAAP earnings per share (EPS) rises at a CAGR of 30%. That growth should be driven by the expansion of its ecosystem with Shop ...
Find elsewhere
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ZIK Analytics
zikanalytics.com › blog › is-shopify-profitable
Is Shopify Profitable? What Sellers Should Know - ZIK Analytics' Blog
April 23, 2025 - Several key factors make a Shopify store profitable, such as selling high profit margin products and high quality products. Using a marketing tool for product and market research can identify the best selling products that will attract your ...
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Quora
quora.com › Is-Shopify-dropshipping-profitable-in-2025
Is Shopify dropshipping profitable in 2025? - Quora
Answer: Yes, you can still get profit from Shopify dropshipping. But since dropshipping model has evolved over the years there is a lot of competition now. So you should do research for perfect product that you can sell.
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Folio3
ecommerce.folio3.com › blog › shopify › is shopify still profitable for ecommerce startups?
Is Shopify Still Profitable, Best 2024 Guide For Startups
August 15, 2025 - Shopify is still profitable for E-commerce startups whether you’re looking to sell your wares online as a side gig or intend to turn it into a full-fledged enterprise. In 2022, the results reported by Shopify were better than predicted, with ...
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Yahoo! Finance
finance.yahoo.com › news › shopifys-return-profitability-proof-well-201807814.html
Shopify's Return To Profitability Is Proof Of A Well-Made And Well-Executed Business Strategy
November 3, 2023 - Shopify guided for 2023 revenue growth at a mid-twenties percentage rate on a YoY basis as it expects fourth-quarter revenue growth to be in the high teens. Shopify is joining forces with Amazon.com Inc (NASDAQ: AMZN).
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Chargeflow
chargeflow.io › blog › shopify-statistics
Verified Shopify Statistics for 2025: The Most Accurate Shopify Stats Online
Shopify's Gross Profit for 2024 was $4.47 billion, up 27% YoY from 2023. The company's Operating Margin for 2024 was ~12.2%, a significant improvement from a negative margin in 2023 (operating loss of $1.43 billion). Operating expense as a percentage of revenue to be 41% to 42%; Stock-based ...
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Shopify
shopify.com › news › shopify-q3-2024-revenue-growth-accelerates-to-26-free-cash-flow-margin-expands-to-20
Shopify Q3 2024 Revenue Growth Accelerates to 26%, Free Cash Flow Margin Expands to 19%
Gross profit dollars to grow at a year-over-year rate similar to Q3 2024; GAAP operating expense as a percentage of revenues to be 32% to 33%; Stock-based compensation to be $120 million; and · Free cash flow margin to be similar to Q4 2023.
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Burst Commerce
burstcommerce.com › guides › shopify-success-rate
Shopify Success Rate: Tips for Success & Traps to Avoid | Burst
May 9, 2025 - 81% of Shopify merchants are still active and profitable after two years. Unless all those profitable stores suffer a dramatic slump in performance shortly after the two-year mark, it doesn’t feel like both of those stats can be ...
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Omnisend
omnisend.com › blog › how-to-make-money-on-shopify
How to Make Money on Shopify in 2025 - 10 Different Ways
January 22, 2025 - You can charge higher prices for handmade products and generate significant profits on each sale due to the labor, level of customization, and specific materials involved. Use Shopify to launch a niche brand and build awareness through organic traffic and social media marketing. Soil To Studio sells beautifully handcrafted products made using traditional techniques:
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Quora
quora.com › When-will-Shopify-start-making-profits-again
When will Shopify start making profits again? - Quora
Answer: Shopify is expected to see a significant improvement in profitability starting in 2025. Analysts project a 60% year-over-year increase in earnings before interest and taxes (EBIT) for that year, driven by strategic initiatives such as ...
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Quora
quora.com › Is-Shopify-profitable
Is Shopify profitable? - Quora
Answer (1 of 14): Shopify’s first-quarter 2022 financial results are out, and here’s what the number has to say - 1. Total revenue grew 22% to $1.2 billion, representing a 2-year compound annual growth rate of 60%. The 1st quarter of 2021 ...
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Yahoo! Finance
finance.yahoo.com › news › where-shopify-3-years-102100055.html
Where Will Shopify Be in 3 Years?
January 1, 2025 - From 2024 to 2026, analysts expect Shopify's revenue to grow at a compound annual growth rate (CAGR) of 22% as its GAAP earnings per share (EPS) rises at a CAGR of 30%. That growth should be driven by the expansion of its ecosystem with Shop ...
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Shopify
shopify.com › news › shopify-merchant-success-powers-q4-outperformance-across-both-top-and-bottom-line
Shopify Merchant Success Powers Q4 Outperformance Across Both Top and Bottom-Line
Gross profit dollars to grow at ... team will hold a conference call to discuss our fourth-quarter results today, February 11, 2025, at 8:30 a.m....
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Reddit
reddit.com › r/shopify › shopify still a profitable business model in 2025? real experiences wanted
r/shopify on Reddit: Shopify Still a Profitable Business Model in 2025? Real Experiences Wanted
July 13, 2025 -

Hey everyone,

I’ve been thinking about starting to sell on Shopify. I already have a brand and an Amazon store, with over $120K in sales and 5,000 units sold in the last 7 months. I’m now looking to scale and build out my own Shopify website. I have a registered trademark and everything in place.

My main question is: do people still actively buy from standalone websites? And how solid is Shopify as a business model today? I’ve seen a lot of people online sharing fake stats or using bots to fake success, so I’m looking for real insights.

Is there anyone here who genuinely sells on Shopify and makes good profit margins?

Any insights or experiences you can share would be super helpful—thanks in advance!