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SellerApp
sellerapp.com › amazon › product marketing › selling on amazon b2b: all things you need to know
Reach Millions of B2B Customers with Amazon Business
November 1, 2023 - Amazon Business is a B2B version of the retail giant’s e-commerce platform. It mainly caters to business customers who need multiple user accounts, additional payment, and credit options, along with Amazon’s low prices, a wide variety of products, and expedited delivery options.
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WebFX
webfx.com › home › amazon › glossary › what is b2b amazon marketing?
What Is B2B Amazon Marketing? (And How to Get Started)
Amazon is one of the top ecommerce platforms available online. If you’re looking to sell online, it’s one of the best places to start. You can set up an Amazon storefront for your B2B business to showcase the products you sell.
Discussions

Is Amazon Business (B2B) Worth It?
  • How do you fulfill orders? Do you use FBA, or your own warehouse?

We use our own warehouse primarily, testing FBA to see if it's viable. We ship 3K orders daily from one warehouse.

  • If doing FBA, are orders fulfilled through your normal B2C inventory, or are you able to create a separate inventory for B2B orders? We put serial numbers on our products that will be sold to other businesses, so all B2B orders would need to be fulfilled from a separate inventory.

Regardless of fulfillment, it's based on one single SKU, you just set a B2B price. You may be able to create a new SKU for serialized inventory.

  • Do you have any control over who purchases your products? Obviously we don't want sketchy businesses buying our products in bulk, and then listing them on Amazon, as they will essentially be competing against us. We only want physical Pet Stores buying our products.

No, there is zero control. Anyone with a Amazon business account can buy. Though, buyers have to submit their business information when they sign up for a business account.

  • Are you able to sell in units of 10, 20, 30 etc at tiered pricing?

Yes.

More on reddit.com
🌐 r/FulfillmentByAmazon
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3
October 23, 2018
Is Amazon Business worth it? Do companies often use Amazon Business for B2B purchases?
About 15% of our business is B2B. Basically same listings as everything else, very rarely do we offer discounts beyond 5-10% off normal price. Those discounts are only for bulk purchases (multiple cases). We've found we can offer a better price with higher margins shipping in bulk due to lower fulfilment cost per unit. Plus returns aren't as frequent as B2C. That being said, success in Amazon B2B boils down to product offering. Sell stuff that businesses buy on a regular basis and you'll do ok with it. Think categories like industrial & scientific or office & supplies. More on reddit.com
🌐 r/FulfillmentByAmazon
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4
July 31, 2019
Questions about Amazon B2B

We keep an eye on names of customers or companies that buy from us.

If we see a company that fits our niche, or person that buys a ton from us, we save their address. Every month or so we send out a wholesale catalog to them in the mail.

If we don’t get a response from that we sometimes call and let them know they can get better pricing buying from us wholesale.

Amazon B2B would work if they reduced seller fees and made buyers pay for shipping. We could set pricing at whatever we want it to be, minus the shipping costs we have to build into all our “free shipping” items. If buyers just got charged for the label after we created it and sent them the product it would really allow sellers to be able to push massive quantities on their website.

More on reddit.com
🌐 r/AmazonSeller
21
6
December 24, 2017
Sold over $323,000 in 1 month on Amazon FBA. Here’s what I learnt & how I'm going to double it to $600k in Q4 2018.

Aaaand now OP is buying upvotes/using alts to upvote this shit to the top. Way to ruin a sub.

More on reddit.com
🌐 r/Entrepreneur
183
93
August 23, 2016
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Source Approach
sourceapproach.com › amazon b2b complete guide to amazon business
Amazon B2B COMPLETE Guide To Amazon Business | Source Approach
Amazon Business has a robust purchasing system for buyers that allows companies to: ... Retailers who carry SOME products with margins allowing you to target business buyers with bulk orders · Brands whose product is dual purpose for B2B and B2C with margins allowing you to target business buyers with bulk orders
Published   July 13, 2025
Views   4K
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Amazon Business
business.amazon.ca › en › sell
Sellers - Grow B2B Sales | Amazon Business
Easily view your best-selling products to registered Amazon Business customers so you can prioritize your promotions. View B2B product selection recommendations for your business.
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Reddit
reddit.com › r/fulfillmentbyamazon › is amazon business (b2b) worth it?
r/FulfillmentByAmazon on Reddit: Is Amazon Business (B2B) Worth It?
October 23, 2018 -

We sell dog toys on Amazon and now want to start selling our products directly to Pet Shop owners in bulk through Amazon Business (B2B).

We have a wholesale program that we run through a website, but it doesn't get much sales, and now we want to expand by also selling our products in bulk on Amazon Business.

For those of you who are doing it:

- How do you fulfill orders? Do you use FBA, or your own warehouse?

- If doing FBA, are orders fulfilled through your normal B2C inventory, or are you able to create a separate inventory for B2B orders? We put serial numbers on our products that will be sold to other businesses, so all B2B orders would need to be fulfilled from a separate inventory.

- Do you have any control over who purchases your products? Obviously we don't want sketchy businesses buying our products in bulk, and then listing them on Amazon, as they will essentially be competing against us. We only want physical Pet Stores buying our products.

- Are you able to sell in units of 10, 20, 30 etc at tiered pricing?

Thanks a lot!

Find elsewhere
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Acadia
blog.acadia.io › blog › amazon-business-b2b-how-it-works-and-growth-tips
Amazon Business (B2B): How It Works and Growth Tips
July 27, 2021 - A discounted price that Amazon Business (B2B) Sellers can offer to the Business Customers. This price will be visible only to Business Customers. Unlike the Business Price, a “Regular price" or "Retail Price" is the retail price for a product for all Amazon customers that are non-business entities, and who purchase products for their personal use only, and not for resale.
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Amazon
sell.amazon.com › blog › amazon-b2b-prices
How to set B2B prices and quantity discounts on Amazon | Sell on Amazon - Sell on Amazon
April 15, 2025 - Simply select the product you want to update and make your changes in the “Business Price” action panel by selecting the business price displayed. The Business Price action panel can help you set prices that attract business customers: Compare your business price with competitors, including the Business Savings Blue Badge price and B2B Featured Offer price.
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Bebold Digital
bebolddigital.com › home › blog › b2b amazon: how it works and why businesses choose it
How B2B Amazon Works & Why It Matters
September 4, 2025 - This pricing flexibility supports high-volume transactions, making it easier to compete in the B2B supply Amazon ecosystem. Business-Only Features: Buyers gain access to exclusive tools, like tax-exempt purchasing, purchase order numbers, and curated catalogs that align with internal policies, streamlining the entire buying process. Procurement Tools & Analytics: With tools like B2B Product Opportunity reports and industry performance dashboards, sellers can identify demand trends, optimize listings, and enhance visibility on the platform.
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Amazon
sell.amazon.com › blog › amazon-business-products
How to find B2B product to sell on Amazon - Sell on Amazon
August 21, 2025 - B2B products are exactly what they sound like—products that one business sells to another business to meet their needs. For example, office supply stores sell B2B products, as businesses will use them to stock up on things like printer ink ...
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Amazon
sell.amazon.com › programs › amazon-business
Amazon Business | Sell on Amazon
Learn which products are good candidates to sell in bulk and create consolidated listings for products you sell as single units, case packs, and pallets. Automate aspects of your B2B sales with APIs.
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Amazon Business
business.amazon.com
Amazon Business: Procurement & Wholesale Buying Solutions
Discover local and diverse sellers, purchase products with sustainability certifications, and track your progress towards responsible purchasing goals.
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Amazon
sell.amazon.com › blog › b2b-ecommerce
B2B ecommerce: Benefits and strategies in 2025 | Sell on Amazon - Sell on Amazon
December 12, 2024 - A commercial cleaning supply company that built an online store so hotels, gyms, and hospitals can quickly order cleaning products and track shipments. The key to these examples is that these B2B companies are using ecommerce features like online catalogs, ordering, accounts, inventory management tools, and subscriptions to make it easy for their business customers to buy from them.
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App Store
apps.apple.com › us › app › amazon-business-b2b-shopping › id1498197033
Amazon Business: B2B Shopping App - App Store
Our three-way match feature can be easily accessed in the Amazon Business mobile app & enables you to scan a package with your camera & mark it as received. Wholesale Business Shopping anywhere at any time • Our B2B store and vast selection offers products, business-only pricing, & solutions for every type of business • B2B Wholesale Store: Enjoy wholesale prices & save money on your business purchases • Shop, buy, track, & manage all your business purchases from our store anywhere at any time • Sign into the Amazon Business mobile app using your Amazon Business account for volume discounts on the business products you shop for • Shopping has never been easier!
Rating: 4.8 ​ - ​ 15.8K votes
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Digital Commerce 360
digitalcommerce360.com › home › amazon business
Amazon Business expand into the B2B e-commerce space
6 days ago - Amazon Business : Amazon Business is the retail giant's B2B ecommerce unit.
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AMZScout
amzscout.net
AMZScout | Amazon Product Research Tool & FBA Sellers Software
List of Lower-Risk Ungated CategoriesReceive a list of evergreen categories and subcategories to consider selling from if you’re just starting out on your Amazon business journey · Wholesale & Online Arbitrage Suppliers ListUse these global and local suppliers to test and launch your products faster and more easily
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Amazon Business
business.amazon.com › en › supplies
Business Supplies | Amazon Business
Shop business-relevant products across top categories all in one place.
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Salsify
salsify.com › blog › amazon-b2b
Amazon B2B: 101 | Salsify
Suppliers and buyers can find all types of products, ranging from industrial supplies to lab and medical equipment. One of the biggest roadblocks for B2B suppliers to adopt ecommerce is the complexity of B2B purchases — discounts, bulk packaging, ...