July 31, 2025 - According to VentureBeat, the median ROI on CRO tools is 223%. Conversion rate optimization (CRO) is the process of optimizing your digital and mobile marketing to boost your conversion rate.

April 1, 2024 - In this report, we’ve compiled our internal data on digital marketing campaigns to provide ROI, ROAS, and Time to Break Even statistics by marketing channel. We also provide the ROI for the top 3 channels in each industry for which we have a substantive data set.

September 4, 2025 - 73% of B2B marketers report that ... retail sector, combining digital and in-store campaigns has resulted in an 24% year-over-year increase in ROI....

There are 7 key metrics to measure digital marketing success. Get your calculator out! Here’s how to calculate ROI.

May 19, 2025 - 72% of overall marketing budgets get put towards digital marketing channels. It’s estimated that 60% of marketing was digital by the end of 2024 with offline media spending declining in recent years. According to the Bureau of Labor Statistics...

October 17, 2025 - And while videos and images generate the highest ROI, blogs come in at a close third. With digital marketing continually on the rise, it’s no wonder that more businesses are starting to hire a dedicated team for this role. As a result, theres become a huge demand for people with an education or a background in this field so companies can hire the best team possible. These job-related digital marketing statistics will give you a better understanding of this career field:

August 2, 2024 - The majority of B2B marketers say they expect their content marketing budget to increase by less than 10% (32%) or stay the same (42%).

Is your marketing working? In other words, is it generating business in a profitable way? If your answer is “no” or “I don’t know,” then read on to find out why it’s important to have a clear understanding of your marketing return on investment (ROI) and its impact on your…

July 29, 2024 - By deciding on your primary ROI objectives, you may collect data illustrating how your target market responded to your advertisements. The following are some of the most important metrics to monitor to gauge your success and calculate the advertising ROI from your ad analysis: The Click-Through Rate or CTR is a fundamental metric in the digital marketing world.

November 20, 2024 - Focus on strategic, operational and tactical metrics that align with key business and marketing objectives across customer journey stages such as awareness, consideration, purchase, adoption and retention. When choosing specific marketing ROI metrics, select those that showcase progress toward strategic goals such as revenue and customer growth.

December 10, 2024 - Video advertising and marketing worldwide · Access all statistics starting from $2,388 USD yearly * ... Access limited to Free Statistics. Premium Statistics are not included. ... 1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price. ... Learn more about how Statista can support your business. SmartInsights.com. (June 26, 2017). Perceived level of ROI generated by selected digital marketing channels according to marketers worldwide as of June 2017 [Graph]. In Statista.

July 30, 2025 - Each was mentioned by 16% of respondents. A global survey of marketers in October 2024 revealed that Facebook is widely considered the platform that delivers the highest ROI (28% of respondents).

1 day ago - For every $1 spent, SEO delivers $22 ROI in return. 20% of businesses say they measure Digital Marketing’s success by measuring the number of leads generated.

2 weeks ago - [Datareportal] Data-driven marketing significantly affects ROI. Pay-per-click (PPC) advertising (such as Google Ads search) returns about $2 for every $1 spent, a 200% ROI on average.

July 1, 2025 - These are the numbers that should ... ads making up . 75%+ Digital Share: By 2025, digital channels will command . 3600–4000% Email ROI: Email marketing delivers an average of , dwarfing other channels....

June 12, 2024 - Worldwide digital marketing spend is expected to hit $336 billion this year, with the industry expected to double in value within the next decade.

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October 9, 2023 - ROI is the percentage of the initial investment in your marketing campaign and how much it increased or decreased based on revenue. To measure your digital marketing ROI, divide profit by cost and multiply the result by 100 to get the ROI percentage.

June 5, 2025 - If you’re running PPC ads without measuring performance, you’re flying blind. Find out some simple but effective ways to measure the ROI of your paid advertising.

The average website has a bounce rate of 37% and an SEO click-through rate of 13% (HubSpot State of Marketing Report, 2023). The average conversion rate across all e-commerce sites is under 2% (Statista, 2025).