August 27, 2025 - ... Looklet offers fashion e-commerce brands and retailers a photorealistic virtual changing room, enabling their customers to try on any garment in your online store from the comfort of their own homes

September 1, 2023 - The fashion retailer started with its COS Beverly Hills location and, after a successful trial, rolled out the virtual fitting room technology across COS’s US locations. ... Makeup manufacturing giant MAC Cosmetics has found success with several ...

There are multiple benefits that a virtual fitting room experience can provide for retailers. Some 65% of visitors are more likely to place an order after interacting with a product in AR, fashion brand Rebecca Minkoff found. Retailers can take advantage of this and install virtual mirrors in their brick-and-mortar stores.

June 13, 2024 - This feature allows customers to view clothing items on models with similar body shapes and sizes to their own. By providing personalized visualization tools such as virtual fitting rooms, ASOS aims to enhance the online shopping experience and increase customer confidence in their purchases. ... Fast-fashion retailer Zara® introduced virtual dressing rooms at select stores.

December 20, 2024 - Among the innovations are virtual fitting tools, which utilize augmented reality and artificial intelligence to recreate the dressing room experience digitally. As well as addressing customers’ sizing concerns, these solutions can also help brands meet their inclusivity and sustainability goals while driving greater business performance — unsurprisingly, virtual fitting rooms are fast becoming a must-have for fashion retailers. ... A virtual fitting room is the digital version of an in-store dressing room, where customers can try on a product virtually to visualize how it may look on their bodies, and evaluate features such as color, pattern, and style before purchasing.

July 9, 2025 - A virtual fitting room allows customers to visualize clothing on customizable models, replicating an in-store try-on experience online. Looklet’s Dressing Room combines high-quality imagery with dynamic styling tools, enabling shoppers to mix and match outfits, see fit and fabric details, and in that way make confident purchasing decisions.

August 31, 2022 - There are already several companies that have launched virtual dressing rooms with great success, including: Knix had two showroom stores, which couldn’t operate during the lockdown. They created a virtual fitting room to provide a fitting service to clients online.

February 10, 2025 - Try on items, get accurate size recommendations and style outfits – all from within your elevated online store. Benefit from increased conversions, enhanced engagement, and significantly lower product returns. “Style.me is a Game Changer! Sophia Lima CEO, Heart of Sun Swim ... Accurate size recommendations Our virtual fitting room plugs into your online store and shoppers can create an avatar with basic measurements and body shape selections.

August 12, 2024 - Due to rising concerns around Covid-19 variants, retailers have rolled out various safety measures in most brick-and-mortar stores and are looking at tech-driven dressing to rapidly replace the fitting room experience that was once the main selling point of in-person stores. • Improve conversions. As of 2017, 62% of shoppers preferred shopping in-store because they are able to see, touch, feel and try out items. With virtual dressing rooms, retailers can help shoppers determine size, fit and style and equip them to make informed purchase decisions.

April 22, 2025 - Give customers the confidence to ... fitting room powered by precise body data. Get in touch · A streamlined, user-friendly, and intuitive fit personalization process ... Simple integration with Shopify, and standalone e-commerce stores via a widget or API. Effortlessly connect your brand with the YourFit virtual dressing room to enable ...

October 15, 2018 - VSS is our virtual dressing room software optimized with Kinect and used with physical apparel and accessories in retail store environments.

AI-powered virtual dressing rooms are digital tools that allow online shoppers to see how clothes will look on them without physically trying them on. Using a combination of augmented reality (AR), computer vision, and machine learning, these platforms create a digital experience that mimics an in-store fitting room.

July 16, 2025 - The first step is to choose the outfit. In a brick-and-mortar store, the customer chooses clothing to try on, picks it up from a shelf or rack and goes over to a smart mirror that acts as a virtual dressing room.

By combining innovation with convenience, virtual fitting rooms are reshaping the future of fashion retail. 1. Shop Anytime, Anywhere: Virtual fitting rooms allow consumers to try on clothes and accessories from the comfort of their own homes, eliminating the need to visit physical stores.

November 21, 2022 - Companies like Ralph Lauren have incorporated virtual dressing rooms into their in-store and on-site shopping experience. Ralph Lauren pioneered virtual fitting rooms by adding mirrors with cameras and RFID technology.

August 22, 2025 - Customers can either submit their own 3D clothing designs or work with our expert team to develop 3D visuals tailored for the Virtual Fitting Room. One of the key benefits of integrating the Interactive Fashion Mirror into your store is the ability to forgo the need to physically stock every product in multiple sizes and colours.

Retailers, such as ASOS, Macy’s, and Adidas, are implementing virtual fitting rooms on e-commerce platforms as well as in their stores. However, virtual dressing rooms would be an expensive investment for smaller companies. There are various factors due to which virtual dressing room solutions are expensive, such as incorporating/applying augmented reality, artificial intelligence, and virtual reality technology, creating 3D assets, purchasing hardware such as smart mirrors, and training staff on how to use the software. Further, without relevant experience working with AI, VR, and AR, the retailer might find it challenging to integrate the technology seamlessly.

The Dressing Room tool can be added to the eCommerce site with the interface and model customizations set by the retailer.

October 24, 2024 - The integration of a virtual dressing room allows customers to visualize how clothes fit, making the online shopping experience more engaging and reliable. Below we'll go over the basics of virtual fitting rooms, breaking down what they are, how they work and what they mean for the future of retail. VFRs are exactly what they sound like: a digital version of an in-store fitting room. Through advanced technologies, customers are presented with ...

August 1, 2023 - No more annoying queues outside changing rooms – customers find their new look with just a swipe! Explore a whole new world of in-store possibilities with the ViuBox Mirror.