Sprout Social
sproutsocial.com › sprout blog › social media analytics › 10 sprout social media reports
10 Sprout Social Media Reports | Sprout Social
March 4, 2025 - For example, analyzing your integrated paid and organic social media strategy can be difficult when all the data is on separate reports. But with a combined paid vs. organic report, you can consolidate data from multiple sources and deliver a comprehensive analysis of your social plan.
DashThis
dashthis.com › blog › social-media-analytics-reports-guide
5+ social media analytics tools & reports [complete guide]
Why use it: LinkedIn is the most used social media platform in the B2B space. If you want to identify content that’s driving high engagement or conduct competitive analysis (Tip: Identify these competing companies based on other pages your audience follows), LinkedIn Analytics is it. Common KPIs: Comments count, engagement rate, follower engagement rate, social interactions, and followers count · Here’s how to create a LinkedIn Analytics report:
How do you structure social media reports when clients don’t care about engagement?
Here’s the quick video version I mentioned, for anyone interested: https://www.youtube.com/watch?v=_aLK-yd63RU Happy to answer any questions or get your feedback! More on reddit.com
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December 1, 2024Social Media Report Template suggestions please.
In my experience templates never do the job. It’s always better to build your own from scratch. I use this formula: Recap KPIs Exec summary Performance vs KPI 1 data Explanation So what / actionable recommendations repeat for all kpis Conclusion Actionable next steps Edit : formating More on reddit.com
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March 4, 2018What should i include in a social media report?
Hi, this is a reminder to not promote your instagram page here, thanks. I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns. More on reddit.com
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July 1, 2024Can someone tell me the easiest way to create social media reports?
Hello r/SocialMediaManagers members, Post flairs are essential for organizing discussions and content, making it easier for everyone to find the necessary information. Here are the available flairs and their uses: General Discussion: For all things social media management. Strategy: Marketing strategies and tactics. Trends: The latest social media trends. Tools: Software and tools for management. News: Industry updates and social media news. Resources: Guides, templates, and helpful articles. Help/Advice: Seek or offer assistance on management challenges. Meta: Subreddit-related discussions and feedback. After submitting your post, click "Add Flair" to select the appropriate flair. Proper flair usage keeps our community organized and makes it easier to find relevant discussions. If you have any flair-related questions or need guidance, please contact our moderators. Thanks for being a part of r/SocialMediaManagers . I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns. More on reddit.com
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October 4, 2024What Metrics Should You Include in Your Social Media Report?
Before you can start leveraging social reporting, you first need to consider which metrics you want to measure. Social media managers don’t create reports because they look nice – it’s what’s in those reports that matter most.
That said, there isn’t a single set of metrics that work for every brand and every social platform.
Let’s look at some things to consider that will influence your metrics and report content:
What are the use-cases of the report? You might want to measure the in-depth performance of a specific campaign, high-level engagement on Facebook, or how many new followers you g
meltwater.com
meltwater.com › home › blog › marketing › complete guide to social media reporting [free template]
Complete Guide to Social Media Reporting [Free Template]
What is a social media report template?
A social media report template is a comprehensive document that consolidates data points from various social media platforms. It enables marketing teams to analyze performance, track social media campaigns, and present key metrics to stakeholders, ensuring clarity and consistency in reporting.
agencyanalytics.com
agencyanalytics.com › templates › reports › social-media
Free Social Media Analytics Report Template
What is Social Media Reporting?
Social media reporting is defined as using analytics to create reports regarding your social media campaigns and activity. Here's a quick overview of some of the data or figures a social report can include:
Audience size
Number of new followers
Number of lost followers
Metrics for specific campaigns
Engagement metrics like shares, likes, retweets, etc.
Number of people reached
Post clicks
Number of video views
Most popular content
The actual items in your report may vary by social channels or third-party tools. Each platform has its own set of built-in analytics that track activity o
meltwater.com
meltwater.com › home › blog › marketing › complete guide to social media reporting [free template]
Complete Guide to Social Media Reporting [Free Template]
Videos
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How to Create a Social Media Analytics Report - YouTube
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Social Media Management for Beginners: Social Media Analytics & ...
05:35
How To Create A Social Media Analytics Report in 10 Minutes - YouTube
09:56
How to Create a Social Media Report Your Clients Will Actually ...
10:56
How to Create a Social Media Report in Just 5 Minutes - YouTube
Locowise Ltd
locowise.com › blog › social-media-report-examples
Social Media Reports: Tips, Examples and Template - Locowise Blog
March 27, 2024 - Offer insights into what might have influenced your social media performance, such as changes in strategy, external events, or platform algorithm updates. This context turns raw data into meaningful analysis. Celebrate wins by showcasing what worked well and why. Equally important, openly discuss what didn’t work and what you’ve learned from it. This honest evaluation fosters a culture of continuous improvement. Don’t just report on the past; use your insights to guide future actions.
Catchr
catchr.io › post › social-media-reports
Guide for Social Media reports - Definition, KPIs, Examples
Quarterly Reports: Excellent for ... analysis, and reporting to stakeholders. A comprehensive social media report typically includes several key components. It should present an overview of your social media goals and ensure that all metrics align with your overarching business objectives. For example, for an e-commerce ...
Dash Social
dashsocial.com › blog › social-media-reporting
Social Media Reporting Guide + Free Templates | Dash Social
August 29, 2025 - Download Your Competitive Analysis Report Template · Sometimes, brands need to create a broad report on account health and performance. This is where an audit template becomes invaluable. It provides a clear and structured way to track key metrics like follower count, engagement rate and top-performing content across all major social channels, making it easier to communicate overall performance. Download Your Free Social Media Audit Report Template
AgencyAnalytics
agencyanalytics.com › templates › reports › social-media
Free Social Media Analytics Report Template
A report should avoid unnecessary complexity and vanity metrics that don’t provide real value. Avoid including excessive or irrelevant data points that do not contribute to understanding social media campaigns' effectiveness. Exclude vanity metrics without context, and refrain from presenting data without analysis...
Meltwater
meltwater.com › home › blog › marketing › complete guide to social media reporting [free template]
Complete Guide to Social Media Reporting [Free Template]
July 24, 2024 - Once you know what metrics and KPIs to measure, you can start creating your social media report. Note: The metrics you focus on in your report may vary based on the objective of the report. For example, a social listening report can help you determine how your content, brand, and campaigns are being perceived online, which is very different than a social media report analyzing your content's performance.
Klipfolio
klipfolio.com › resources › dashboard-examples › social-media
Social Media Dashboard: 8 Social Media Analytics Examples | Klipfolio
By adding these features, you'll make smarter choices and boost your social media performance plan. ... Is your organic LinkedIn strategy working? Stop guessing. This article shows how a LinkedIn dashboard gives you clear insights into your content. You'll learn how to track who sees your posts (reach) and how they interact (comments vs. likes), so you can understand what content performs best and shape your strategy with data. ... A Facebook Analytics dashboard is a visual reporting tool that displays the metrics and KPIs related to your Facebook Page.
Tability
tability.io › odt › articles › how-to-create-an-outstanding-social-media-report
How to create an outstanding social media report
When it comes to social media reporting, the content and format may vary depending on the goals and KPIs of the business. ... Analysis period - This tells you when all this data was collected, so you know what happened over that period. Platform name - The specific platform(s) you’re reporting on, for example, LinkedIn.
Rivaliq
get.rivaliq.com › hubfs › Social Media Competitive Analysis Template › social-media-competitive-analysis-essie-example.pdf pdf
SOCIAL MEDIA COMPETITIVE ANALYSIS Essie vs. Beauty Brands, Sept. - Dec. 2017
In this report, you’ll see a comparison of essie against 7 other brands in the beauty space. Please · note that a competitive analysis doesn’t strictly require competitors. We encourage Including other · brands in your analysis that aren’t direct competitors. You’ll get a more complete view of your social...
Reddit
reddit.com › r/socialmediamanagers › how do you structure social media reports when clients don’t care about engagement?
r/SocialMediaManagers on Reddit: How do you structure social media reports when clients don’t care about engagement?
December 1, 2024 -
Some clients just want a clear answer to “Is this working?” and they don’t care about likes, reach, or even impressions.
Over time, I’ve had to rethink how I present reports to non-technical stakeholders. I now structure them in a way that helps guide the conversation instead of defending numbers they don’t understand.
I put together a short breakdown of the 4 key elements I include in every social media report now from the executive summary to paid vs organic splits.
I’d love to hear how you organize your reports, especially for clients who:
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Tune out when engagement is mentioned
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Focus only on ROI or budget
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Don’t see the value in monthly reporting (until it’s framed right)
Drop your wins, mistakes, or favorite formats. I’m genuinely curious how others handle this.
I’ll drop a quick video version of my framework in the first comment.
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Here’s the quick video version I mentioned, for anyone interested: https://www.youtube.com/watch?v=_aLK-yd63RU Happy to answer any questions or get your feedback!
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I like where you’re going with this. But where I struggle is in reporting on content that doesn’t lead directly to web conversion. How do you quantify the value of brand building in social if not with the usual social metrics? I do like the idea of providing a narrative about wins rather than just throwing numbers at people who won’t care about them.
Creo
creo.sae.edu.au › exemplars › 43
"DDX219.1 Social Media Analysis Example 3" by SAE University College
Dixon, S. (2023c, October 11). Most popular social networks worldwide as of January 2023, ranked by number of monthly active users.
Sprinklr
sprinklr.com › blog › social-media-reports
9+ Social Media Reports: Templates & Examples | Sprinklr
January 2, 2025 - A follower growth report tracks changes in your social media follower count over time, monitoring trends like acquisition, retention and churn. You can also segment growth by platform or specific campaigns for a more granular view. This report reveals insights into what drives the brand’s audience growth, helping understand the effectiveness of your social strategy. ... A sentiment analysis report gauges your audience’s perception of your brand by classifying social media mentions as positive, negative or neutral.
Hootsuite Blog
blog.hootsuite.com › home › how to create a social media report [free template included]
How to create a social media report [free template included]
January 10, 2025 - Begin by defining the goals and ... your social media efforts. Then, break that down into smaller, more time-specific goals that individual reporting periods will aim to tackle. Are you aiming to increase brand awareness, drive website traffic, or boost engagement? Clear goals will guide your analysis...
Later
later.com › blog › how to create social media reports in 2025 (+ free template)
How to Create Social Media Reports in 2025 (+ Free Template)
October 23, 2024 - Unlike your quarterly or yearly analysis, this report should be much more succinct. It’s about showing high-level results, drawing insights, and making sure your strategy is on the right track. Give your monthly reports a revamp with our free Social Media Report Template. It includes an example report and sticker pack too!
Whatagraph
whatagraph.com › templates › social-media-report
Free Social Media Report Template | Ready in Seconds | Whatagraph
February 3, 2023 - Keyhole combines social media performance tracking with listening, hashtag analytics, and influencer discovery. It’s a solid pick for brands and marketers who want to understand not just what happened, but why—especially in the context of audience sentiment and competitive analysis. It also includes campaign tracking and custom dashboards, but lacks the full cross-channel or paid performance reporting ...
Smartsheet
smartsheet.com › content › social-media-report-templates
Free Social Media Report Templates in All Formats
August 26, 2024 - Traffic and Conversions: Include data on how much traffic social media drove to a website and how many of these visits converted into desired actions, such as sign-ups or purchases. Top-Performing Posts: Highlight the most engaging and impactful content posted during the reporting period. Feedback and Sentiment Analysis: Analyze comments and mentions to gauge public sentiment toward the brand.
Later
get.later.com › social-media-report-template
Free Social Media Reporting Templates
Download our free PDF and Google Slide templates to create your own analytics report and start showcasing your results.
DashThis
dashthis.com › blog › 7-marketing-report-examples
7 Marketing Report Examples & Ready-to-use Templates | DashThis
Use this report with your own data! ... social media marketing: paid (like Facebook Ads) and organic (content marketing, for example).
HubSpot
community.hubspot.com › t5 › Reporting-Analytics › Social-Media-Report-with-Multiple-Months › m-p › 952877
Solved: HubSpot Community - Social Media Report with Multiple Months - HubSpot Community
April 4, 2024 - Hi @JPretorious ! Are you using the Social Analyze tool or a custom report? In the Social Analyze tool, you can select any date range.