Tidal has officially rolled out a new hi-res streaming plan today (April 10), combining its lossless audio and hi-res tiers into one new Individual plan for $10.99 / £10.99 / AU$12.99 per month. That's good news for hi-res music streaming fans like myself and cuts the monthly subscription price for access to Tidal's hi-res music content to the same price as Apple Music.
Tidal's HiFi and HiFi Plus subscription plans no longer exist — HiFi Plus subscribers will switch to the new plan automatically.

In most of the posts on here about the two tiers merging on April 10th, I've noticed the cost will be $10.99 USD. **Confirmed by TIDAL here**

I live in Canada, and $10.99 USD is $14.83 in Canadian dollars, so I assumed that meant the cost of my current Hi-Fi plan would go up as I am currently playing $10.99 CAD... but then I get an email from TIDAL saying the cost will remain the same at $10.99 CAD.

Are they really charging the same dollar amount in Canada and the USA despite the conversion difference?

We pay 25% less for TIDAL in Canada?

Hi there - Agustina, TIDAL product team lead.

Many of you have received (or will receive) an email notification from TIDAL informing you of important updates to our pricing and subscriptions. As loyal listeners and advocates for our artist-first vision and what we are building, I wanted to share some context on what’s changing and why.

On April 10, 2024, we’re updating our pricing for TIDAL globally. All of our premium audio formats will be available on a single subscription tier for $10.99 USD a month that we’re simply calling TIDAL. Two other significant changes are 1/ we are making DJ integrations available as a new add-on (to the individual TIDAL subscription) for $9 USD a month, and 2/ we are retiring our Military, First Responder and free plans. Let me share some context behind these changes.

We work with rightsholders to be able to provide reliable access to their catalogue - whether you’re listening to music on our app or accessing the TIDAL catalogue via our partners, including DJ software providers. Changes in our agreements with rightsholders impact our pricing. As it relates to DJ integrations: our latest agreements give us approval for DJ integrations, but not in a way that enables us to include them in our standard subscription. As part of this add-on, however, we’re bringing back stem separation and other new features built specifically for the DJ community - we’ll have more to share in the coming weeks! With regard to our Military and First Responder plans, we do not receive sufficient discounts from rightsholders to offer these plans.

We know that these changes will be well received by some, and be difficult for others. We made these decisions guided by our goal of making TIDAL accessible to more fans, while continuing to invest in creating new, meaningful sources of income for artists around the world.

I'm done my free trial and I'm doing 20 a month on individual hifi plan. I couldn't convince 5 other people to do a family plan since everyone is on Spotify sooo are there any other options to shave the cost down?