The First 90 Days
Does anyone have a template for a social media strategy?
30 - 60 - 90 Day plan for New Hire
Here's what I suggest.
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Document what the success metrics/KPIs are, provide a definition for each, and point the employee to resources they will need. You may think "increased sales" is exactly what it sounds like, but increased sales at 10x the acquisition cost would probably not be considered success. (By the way, thinking about these very basic questions is a good exercise for you and something you should do regularly anyway. Everyone ignores what's basic and attacks what is complicated. Most people spend too much time working hard and not enough on working smart.)
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Plan to have the new employee shadow you 100% of the time for the first two weeks. Encourage them to carry a notebook and write down as many questions as they can think of. Take breaks every 20 minutes, review the questions with the employee. Don't expect them to "get it" instantly. Even if they're super-smart, getting up the learning curve takes time. Be encouraging.
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Make it safe to ask questions. Be calm, be nice, and be willing to explain and mentor. Have a sense of humor.
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At the end of each day, ask them which tasks they feel most confident about and which they feel least confident about. Where they're confident, ask if they want to try taking more of the work on and how much they want to tackle. Even if you disagree with what they ask to do, let them try it. Review their work, praise what they did well and do NOT criticize what they did poorly. Instead, say "this is different than what I expected, let's talk about that." Let them explain their thinking to you, and coach accordingly.
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Some things that are 100% instinctive to you will be non-intuitive to the new employee; in other aspects of the job they will learn faster than you did. This is normal because people are different. Be patient with slow growth in some areas and praise fast learning where it happens. You're not hiring "another you", you're hiring another human. We're all different, and that's OK.
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Focus on developing the new employee where they are strong, and don't focus too much on where they're weak unless it's essential to the job. If they are painfully weak in an area that is essential, you may have hired the wrong person. But don't judge too fast.
All of the above will take a LOT of time. Instead of cutting your workload in half, your workload will double in these first two weeks. But suck it up and deal with it — job 1 is enabling the new hire to gain skills and confidence as fast as possible. If you don't invest in the first two weeks I guarantee it will take far more of your time in the long run.
Lastly. ask all your friends who their best boss ever was and then ask if you can call them for a half hour of advice. Prepare a list of questions in advance. Ask your questions and then be quiet and really listen to the answers. Be patient, be humble, and take detailed notes. Don't treat it like a conversation where you both have equal air time. Instead, remember that the purpose of the call is for the other person to talk. If you're talking for more than 10% of the time, you're doing it wrong.
Great bosses can give you amazing advice.
It's part of what made them great bosses in the first place.
Hope this is useful, and good luck!
More on reddit.comWhat is a 90-Day Marketing Plan?
A 90 day marketing plan is a strategic document that outlines the marketing activities and goals for the next three months. It serves as a roadmap to guide your marketing efforts, helping you stay focused, organized, and on track to achieve your objectives. This plan includes specific actions, timelines, and metrics to measure success.
How do you track and report on Marketing Campaigns?
Tracking and reporting on marketing campaigns require the use of analytics tools to monitor key metrics such as engagement, conversions, and ROI.
Regularly review these metrics to understand the performance of your campaigns. Create reports that highlight successes, areas for improvement, and actionable insights, and share these with stakeholders to keep everyone informed.
This instils confidence in your 90-Day Marketing Plan as well as your overall marketing strategy for the company.
How can you develop a Marketing Budget?
Developing a marketing budget involves analyzing past spending and results to understand what has worked well.
Set clear goals for your upcoming marketing activities and allocate funds to those that are most likely to achieve these goals. Prioritize spending on high-impact activities and ensure you have a balanced budget that covers all necessary areas.