I've been doing FBA for 6-7 years now. I started at 100% FBA vs. FBM. I do primarily thrift/garage sale pickups and retail arb. I had a cash cow brand (was buying at full price from just about any retailer that carried the brand and selling FBA for 10x about 1000 units a year) about 3 years and Amazon regulated the shit out of it. They started asking for paperwork that was impossible for me to produce. Now I'm about 30% FBA / 70% FBM. I know that a new seller account is going to struggle on Amazon in general due to gating. Most brands and categories are gated now. Due to my sales history, 9 times out of 10 if I run into a locked brand, it auto approves me so i can sell most brands. It still amazes me how much more some people buy things for when it's got the prime tag on it. TL;DR: It's worth it for me but I can't imagine it being worth it for a fresh account. Answer from notimeleftinMelbs on reddit.com
Trueprofit
trueprofit.io › home › blog › finance fundamentals › amazon fba success rate: all the crucial stats [2025]
Amazon FBA Success Rate: All The Crucial Stats [2025]
What is Amazon FBA success rate? A sneak peek: 18% of Amazon sellers generate around 20% profit margin. Let's discover more!
Reddit
reddit.com › r/flipping › how successful is amazon fba in reality?
r/Flipping on Reddit: How successful is Amazon FBA in reality?
May 20, 2022 -
I always see people on YouTube and tiktok hyping up Amazon FBA like it’s a groundbreaking, life changing thing. Is it really as good as they say? I feel like they’re just hyping it up to sell a course or something.
Top answer 1 of 20
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They might well be selling something. And you don't need a course to figure out FBA. Amazon has pretty darn good support materials. OTOH, A while back I did a 1-year contract gig to get an online nutriceuticals company off the ground and FBA really was 'all that' for us. We had the stuff manufactured, they sent it to Amazon warehouse... commence selling: no worries about inventory / shipping / etc.
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I've been doing FBA for 6-7 years now. I started at 100% FBA vs. FBM. I do primarily thrift/garage sale pickups and retail arb. I had a cash cow brand (was buying at full price from just about any retailer that carried the brand and selling FBA for 10x about 1000 units a year) about 3 years and Amazon regulated the shit out of it. They started asking for paperwork that was impossible for me to produce. Now I'm about 30% FBA / 70% FBM. I know that a new seller account is going to struggle on Amazon in general due to gating. Most brands and categories are gated now. Due to my sales history, 9 times out of 10 if I run into a locked brand, it auto approves me so i can sell most brands. It still amazes me how much more some people buy things for when it's got the prime tag on it. TL;DR: It's worth it for me but I can't imagine it being worth it for a fresh account.
Videos
22:35
I Tried Amazon FBA In 2026 - The Honest Results - YouTube
06:02:42
100 People Tried Amazon FBA - The Honest Results - YouTube
15:43
The Truth About Amazon FBA Success - YouTube
17:04
I Tried Amazon FBA - The Honest Results - YouTube
17:38
I Tried Amazon FBA In 2025 - The Honest Results - YouTube
29:22
Is Amazon FBA Still Worth Starting In 2025? The Harsh TRUTH - YouTube
Thunderbit
thunderbit.com › blog › amazon-fba-stats
Amazon FBA Statistics 2025: Success Rates, Seller Insights & More
September 19, 2025 - Amazon FBA remains highly profitable in 2025, with 87% of sellers reaching profitability; Thunderbit helps streamline research and boost seller success.
Ad Badger
adbadger.com › home › the badger’s burrow › is amazon fba worth it? guiding 2025’s new sellers
Is Amazon FBA Worth It? Guiding 2025's New Sellers | Ad Badger
1 month ago - With rising fees and competition, Amazon FBA 2025 is a completely different landscape compared to five years ago. The Amazon seller success rate is estimated to be around 10%, meaning only one in ten sellers truly thrives long-term.
WAH Academy
resource.wah-academy.com › why-90-percent-amazon-fba-sellers-fail-insights-success
Why Do 90% of Amazon FBA Sellers Fail?
August 7, 2025 - Approximately 46% of Amazon sellers achieve an average FBA success rate of 11-25%, indicating that while there · Starting an Amazon FBA business can be a rewarding venture for anyone looking to expand into ecommerce.
Garlicpressseller
garlicpressseller.com › amazon-fba-success-story-fails
My Amazon FBA Success Story – Garlic Press Seller
I was still working my 9-5 job and honestly, it was getting rough. During the day I would be at my normal job. And in the evenings & weekends I would focus on my FBA business. After about 1 year I was making $4,000 per month with my Amazon side-business. This was almost double as what I was ...
Seller Sessions
sellersessions.com › home › what’s the amazon fba success rate in 2024: sellers guide
What’s the Amazon FBA Success Rate in 2024: Sellers Guide
February 29, 2024 - Furthermore, it’s noteworthy that within the first year, 64% of sellers report profitability, with 46% of them experiencing a success rate between 11% and 25% on average through Amazon FBA.
BeProfit
beprofit.co › a › community › business › what-is-the-success-rate-for-amazon-fba
What is the success rate for Amazon FBA?| BeProfit - Profit Analytics Community
January 30, 2022 - Amazon's FBA success rate is 25% of Amazon sellers make a monthly profit of $1250-$6250. Yes, it's not easy to start an Amazon store in fact only 20% of sellers maintain a business that will produce at least $100k in profits in their entire FBA career.
IPPEI
ippei.com › amazon-fba-success-rate
Amazon FBA Success Rate in 2024: 9 Key Metrics, Helpful Tips, and Top Success Stories |IPPEI | Best Online Business
However, local lead generation is more lucrative and has a higher success rate in 2025 due to its lower market saturation and high profit margins. Successful Amazon FBA sellers took time to learn the business model and implemented countless trial-and-errors before making significant income.
Product Video Studio
productvideostudio.com › home › how profitable is amazon fba? secret revealed
How Profitable is Amazon FBA? Secret Revealed
May 3, 2024 - Here’s how sellers funded their FBA business initially: ... Dedicating consistent time in the early days is vital. Don’t expect overnight success. ... The average is 6-12 months to see a profit. Just like any other business, Amazon FBA takes ...
GoFBA Hub
gofbahub.com › home › what is the success rate of amazon fba? (2025 data)
What Is the Success Rate of Amazon FBA? (2025 Data)
July 16, 2025 - Studies indicate that approximately 90% of new Amazon FBA sellers fail, although this percentage varies depending on the timeframe and definition of failure. ... Many sellers underestimate the complexity of running an Amazon business and lack ...
Simpl Fulfillment
simplfulfillment.com › blog › what-is-the-success-rate-of-the-new-amazon-fba-business
What Is The Success Rate Of A New Amazon FBA Business?
Most sellers launch their Amazon business with around $5,000, but 28% start with less than $1,000 and 18% get started for just $500.
WAH Academy
resource.wah-academy.com › success-rate-of-amazon-fba-key-metrics-and-insights
Success Rate of Amazon FBA: Key Metrics and Insights
December 27, 2024 - Avoiding these can significantly improve your chances of success! It varies, but with the right strategy, many sellers start turning a profit within six months to a year. Consistency and smart marketing are key!
Quora
quora.com › How-many-people-that-start-Amazon-FBA-succeed
How many people that start Amazon FBA succeed? - Quora
Answer (1 of 4): It depends. It depends on your definition of success? Does success mean they are still selling 1,2 5 years later? Does it mean they are able to go full time into selling? Does it mean they hit their profit goals? My “guess” is that most people do not stick with it more than 6 ...
Forestleopard
forestleopard.com › knowledgedetail › What-is-the-Success-Rate-of-Am
What is the Success Rate of Amazon FBA? - forestleopard.com
By partnering with Forest Leopard International Logistics, Amazon FBA sellers can minimize the risks associated with international shipping, ensure timely deliveries to Amazon’s warehouses, and optimize shipping costs. This allows sellers to focus on marketing, product development, and customer service, increasing their chances of achieving success in the highly competitive FBA marketplace. In conclusion, while the overall success rate of Amazon FBA can be challenging, partnering with logistics experts like Forest Leopard can significantly enhance efficiency and profitability, providing sellers with the tools and support they need to thrive in the e-commerce world.
TikTok
tiktok.com › gavin cheung (@gavinhfc) | tiktok › people always ask about the success rate for amazon fba. today, i dive into the numbers: 40% of sellers make $1k-$25k/month and 57% have over 10% profit margins. but many quit before their first sale. keep launching products to boost your chances of success! #amazonfba #ecommerce #businesstips #entrepreneur #onlinebusiness #sidehustle
People always ask about the success rate for Amazon FBA. Today, I dive into the numbers: 40% of sellers make $1K-$25K/month and 57% have over 10% profit margins. But many quit before their first sale. Keep launching products to boost your chances of success! #AmazonFBA #Ecommerce #BusinessTips #Entrepreneur #OnlineBusiness #SideHustle | TikTok
Today, I dive into the numbers: 40% of sellers make $1K-$25K/month and 57% have over 10% profit margins. But many quit before their first sale. Keep launching products to boost your chances of success!
Seller Assistant
sellerassistant.app › blog › is-selling-on-amazon-worth-it
Is Selling on Amazon FBA Still Worth It in 2025? - Seller Assistant Blog
January 3, 2025 - Success in Amazon FBA can vary, but many sellers see profitability within 6 months, especially with effective product sourcing. Larger businesses with more resources often achieve profitability even faster, sometimes within 3 months.
Yaguara
yaguara.co › home › amazon fba statistics 2025 – (sellers, revenue & trends)
Amazon FBA Statistics 2025 - (Sellers, Revenue & Trends)
December 31, 2024 - 46% of Amazon FBA sellers achieve an average success rate of 11% to 25%. Besides, 64% of Amazon sellers require a year to become profitable. Source: SellersSessions. On average, shipping with Amazon FBA costs 70% less per unit than the premium ...
GETIDA
getida.com › home › what percentage of amazon sellers are successful?
What Percentage of Amazon Sellers are Successful?
September 9, 2023 - It’s also free to sign up for GETIDA. Even better, you can get $400 in free FBA Reimbursements to try them out. Which is one reason why so many successful Amazon sellers like to use GETIDA. ... With the highest recovery rate in the industry, GETIDA will help you maximize your FBA refunds.
airisX
airisx.com › home › how to succeed as an amazon seller
How To Succeed As An Amazon Seller - airisX
August 17, 2023 - When done right, 46% of Amazon sellers can achieve an average Amazon FBA success rate of 11-25% with 64% likely to become profitable within 12 months.