In most cases, yes – refurbished Apple deals during Black Friday offer significantly better value than new device sales. While new Apple products rarely see discounts beyond 10-15% during Black Friday, refurbished Apple devices are already 30-50% off retail prices before any additional Black Friday savings. Do the math: a £1,000 iPhone that's 60% off (£400) beats a new one with a 10% Black Friday discount (£900) by £500. You're getting the same functionality, similar warranty coverage (our 1-year vs. Apple's 1-year), and often newer software than when the device originally launched. The trade-

Yes, refurbished Apple products are just as reliable as new devices. Back Market's refurbished Apple products goes through rigorous testing that meets or exceeds industry standards, with each device inspected across 30+ quality checkpoints. You're getting the same reliability as new Apple products, but at up to 50% less cost. Our 1-year warranty (compared to most competitors' 90 days) and 30-day return policy give you longer protection than typical Black Friday deals on new devices. Every refurbished Apple product includes a battery health guarantee of at least 80% capacity in iPhones, and you

Back Market's Black Friday Apple deals officially start November 17 and run through November 30, giving you two full weeks to find your perfect refurbished Apple device. But here's the thing – our everyday prices on refurbished Apple products are already competitive with Black Friday deals on new devices year-round. During our Black Friday event, you'll see additional savings on top of our standard 30-50% off retail prices. We typically launch our best deals earlier than traditional retailers because we're not playing by Big Tech's playbook. Sign up for our newsletter to get early access notif