Apple, a multi trillion dollar company, has the ability to make products that are not only ground breaking, but also life changing. One of the products was the iPhone, a smart computer that can fit into the size of your hands. Owning such a device is expensive, and naturally people will look into buying a case. Many people buy cases from Apple thinking "Oh Apple should be making quality cases." In reality, it's the complete opposite. Apple silicone cases are in the premium price range with the worst quality. Many people have complained that their cases have not held up well in months, while other case brands often last the whole lifespan of the phone. Apple definitely does not get enough heat for selling trashy cases that break in a day. Do better, Apple.