If you have a lot of money to spend on marketing, not a lot of SEO knowledge in-house, and do not need to be excellent in SEO, Brightedge is an ok solution. it is all flash/no substance, you can do all of the stuff they have by yourself All true. You get better quality data at a fraction of the cost from Semrush, Sistrix, or ahrefs. their salespeople are the worst They have the most aggressive sales team of all Enterprise SEO tools. Our budget is basically non-existent so this would be a big ask by me. In that case, Brightedge is probably not the right solution for you. Answer from maltelandwehr on reddit.com
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BrightEdge
brightedge.com
Enterprise SEO Platform | Brightedge
“Most other providers will tell you how they compare to BrightEdge, while BrightEdge will show you how others will try to emulate them...I have yet to find an UI that comes close.” ... “I've used many of the common SEO tools out there but I have to say BrightEdge is by far the most user friendly and has all of the features and functionality needed to create successful SEO campaigns and strategies.”
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BrightEdge transforms online content into tangible business results, like traffic, engagement, and revenue. Demo the SEO platform used by 57 of Fortune 100.
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BrightEdge combines search intent discovery, optimized content creation, and SEO measurement into one integrated enterprise platform.
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Learn how organizations in lots of industries capitalize on SEO opportunities and find digital success with BrightEdge. Read these SEO case studies.
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BrightEdge, global leader in enterprise SEO and content performance, empowers marketers to transform online content into traffic, conversions, and revenue.
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Reddit
reddit.com › r/marketing › anyone using brightedge for seo?
r/marketing on Reddit: Anyone Using BrightEdge for SEO?
November 19, 2024 -

Hi all -

I've been searching for good feedback on BrightEdge, but all I'm finding are the two extremes of it being great and it also being a complete waste on the SEO sub. Most of the stuff does skew negatively. Hoping someone on here can be helpful on using BrightEdge from a marketers perspective.

For context, most of the information I'm getting on the SEO sub that is negative is that it is all flash/no substance, you can do all of the stuff they have by yourself, their salespeople are the worst, etc.

While I agree that myself and the team I lead could probably learn SEO by ourselves, we just simple don't have the time. I lead a team of 4 (myself included) and we do all aspects of marketing both internally and externally for an 800 person, $125m company. Our budget is basically non-existent so this would be a big ask by me. I took over this team after about 10 years in sales and have already had pretty significant success with all of our initiatives in the last year, but don't want to take a major L by vouching for this.

Any insight would be helpful!

Discussions

Do we need BrightEdge, or just an audit?
I dont understand why you think BrightEdge is needed to optimize title, metas, and text on page? BrightEdge is a keyword reporting tool with a handful of nice features. You could use SEMrush for a fraction of the cost and a lot of the same features and more. More on reddit.com
🌐 r/SEO
19
18
September 6, 2018
Alternatives to Brightedge...

SearchMetrics or Conductor are really the major competitors in that weight class.

More on reddit.com
🌐 r/SEO
10
2
June 30, 2016
Is BrightEdge known for spam calling or am I getting some kind of scammer?
It is really BrightEdge. Sorry they found you. More on reddit.com
🌐 r/bigseo
10
3
October 11, 2018
Any agency folks use BrightEdge? Thoughts?
I know strong positions arn't really considered socially acceptable on this kind of stuff but this is just how it is. Its a total rip off. First off, Conductor searchlight, and searchametrics are absolutely better. Second, Their sales tactics and management decisions are sleazy. Third they're trying to patent troll the seo niche with some downright scummy patent claims. More on reddit.com
🌐 r/bigseo
15
3
October 13, 2014
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