A mockup is an artistic showcase or rendering of a product or design. It is typically laid out in a setting that represents how a product is meant to look in real life and how it’s meant to be used. A mockup can come in different formats, which may feature a plain backdrop or scenery, a flatlay, or a scene. It may or may not include human models.

Here are some tips to make a great product mockup:

• Keep your target audience in mind and how they might use your product.
• Include mobile-friendly mockups in your roster of designs, as most people do their shopping and research on smartphones.
• Avoid mockup settings that could clash with your product.
• Add a human element to make your mockup more inviting.
• Match the resolution of your product photo with your mockup.
  

If you’re a free Canva user, you can access free mockups without watermarks. If you’re a Canva Pro, Teams, EDU, and NFP user, you’ll be able to access all Canva mockups without watermarks. If you’re on the free Canva Pro trial, your mockups may come with watermarks.