Costco is great if they're a good fit for you. The Rexton Reach is great, and I have those, and in comparison my Audiologist led with the Oticon Intent 1 as the model they suggested. The price was of course very different. The Rexton Reach is the same hearing aid as the Signia Charge & Go IX 7, in all but branding. They're both brands of WS Audiology who also makes the Widex brand. Oticon's sister product at Costco is the Philips Hearlink 9050. Although the 9050 is similar to the Intent, it's not identical with some slight changes in features. It is probably fair to say that Oticon reserved the slightly better model for Audiologists. Do note that hearing aids come in technology levels and technology levels matter-- Premium is the fully featured model and then they start dropping features as brands go down 1-5 different levels. Your audiologist pricing may reflect different technology level options. Costco only sells Premium tier. Keep that in mind with price as well. That Philips that might not *quite* be as good as an Oticon Intent 1 (Premium)? It might be better than an Oticon Intent at one level lower technology (Advanced) and is _certainly_ better than the lowest technology levels (Basic, Essential). Both are roughly comparable to one another, but I think the Reach was a better choice for me as it is absolutely excellent at removing your own voice from amplification, and tends to have a very natural sound with a very wide frequency range for a hearing aid. It has okay speech-in-noise characteristics, and can track multiple speakers. Speech in noise is hard for every hearing aid, but it's always better to have the option than not. The Jabra Enhance pro 20 is also sold at Costco and it favors punching up speech slightly to increase intelligibility over naturalness. That said they're the smallest hearing aids Costco has if that's a benefit. Some select regions sell a 4th model, the Sennheiser Sonite which bears further explanation if that's an option for you in your region. When I purchased, only the Jabra was $1600 USD, and all other models were $1500. It looks like the Philips is now $1600, but the Rexton is holding steady on price for now. Some high cost of living areas do put a surcharge on that, but I'm in a fairly high CoL area and my hearing aid centers sell them at the nationwide price. My understanding is that some states charge sales tax on these, but medical devices are tax exempt for me, so it was truly $1,499 out the door. All of these will pair to your phone via an app which you can use to control the various modes and the volume. All of these are capable of streaming to/from phones* but the details depend very heavily on what phone you have and there are some fairly recent phones that do not support streaming (Motorola mostly in the US.) All of these are also rechargeable and come with a charger in the price. *There are lots of gotchas streaming to any other device that's not a phone. Sometimes it's possible, and sometimes it requires extra equipment be purchased. More on reddit.com

Hey, 45M with mild/moderate hearing loss (described as SNHL with "cookie bite configuration) looking to buy my first pair of HAs within next 7-10 days or so. Buying at Costco since Costco seems the most cost-effective route, though I’m covered for HAs for up to $2,500 every 5 years through ... More on forum.hearingtracker.com

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They aren't bad but depending on what you need, you might be paying an arm and a leg for something far cheaper elsewhere. Something like these Atom Pro 2s by Audien cost about $250 compared to the $1500 minimum you'd spend at Costco. They connect via Bluetooth, money back guarantee, etc. For the price, you can't beat them. More on reddit.com