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Marketing Dive
marketingdive.com
Digital Marketing News | Marketing Dive
Created by Anomaly, “Love is a Gift” stars Anya Taylor-Joy and builds on a 2024 holiday effort that generated 57 million organic views.
Data/Analytics
The combined companies form the world’s largest agency as size becomes a key advantage in the race to win in areas like data-driven marketing. By Peter Adams • Nov. 24, 2025 ... A recent campaign with girl group Katseye delivered 8 billion media impressions and contributed to double-digit gains ...
Brand Strategy
The latest brand strategy news and updates for marketing industry professionals.
Ad Tech
The latest marketing technology news for marketing professionals
Social Media
The latest social media marketing news and articles for marketing professionals
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Smart Insights
smartinsights.com › home › blog › 2024 digital marketing trends shaping the future of marketing
2024 Digital Marketing Trends shaping the Future of Marketing | Smart Insights
September 3, 2024 - In 2024, many businesses will be looking to improve their use of data analysis given the changes required by Google Analytics which may use third-party data visualization. For example, Smart Insights has created a RACE framework digital marketing ...
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Target Internet
targetinternet.com › resources › digital-marketing-trends-for-2024
Digital Marketing Trends for 2024 | Target Internet
With the phase-out of third-party ... marketing. We also discuss other emerging trends for 2024, the rise of voice, image and video search, private GPTs and AI (of course) ......
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CMSWire
cmswire.com › digital-marketing › top-marketing-trends-you-should-watch
Top Marketing Trends You Should Watch in 2024
May 17, 2024 - Sidra Berman, CMO at parcelLab, said hyper-personalization will drive marketing in 2024 as today’s consumers expect tailor-made experiences that are dynamic and engaging. "AI technologies will allow marketers to optimize customer experiences ...
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Marketing Tech News
marketingtechnews.net › home
Marketing Tech News | Digital Marketing News
May 1, 2025 - At Storyteq, we’ve developed a solution that leverages Creative Automation to simplify the creative production process, allowing marketing teams to scale content creation while maintaining brand consistency and meeting tight deadlines. In this... ... Every brand today faces the same invisible risk: losing control of its story to fake voices online. Across industries, bots, trolls, and AI-generated content are igniting digital wildfires: fast-moving false narratives that distort perception, mislead consumers, and damage brand trust...
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Forbes
forbes.com › forbes homepage › leadership
Council Post: 15 Exciting Trends That Are Impacting B2B Digital Marketing In 2024
September 13, 2024 - - Ellis Verdi, DeVito/Verdi · In 2024, with advancements in video technology and analytics, B2B companies are increasingly leveraging video content not just for marketing, but also for client engagement and support.
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Digital Marketing Institute
digitalmarketinginstitute.com › blog › key-digital-marketing-trends-for-2024
Key Digital Marketing Trends for 2024 | Digital Marketing Institute
February 5, 2025 - Posted on Dec 02, 2024 · Share via: ▶ · Digital Marketing Strategy for Business PerformanceLinking Results to Business Objectives · ▶ · Social Video StrategySocial Video Creative Fundamentals · ▶ · The Digital LandscapeWhy Do Companies Need to Be Online?
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Think with Google
thinkwithgoogle.com › intl › en-emea › consumer-insights › consumer-trends › digital-marketing-trends-2024
Digital marketing trends and predictions for 2024
January 6, 2025 - By adapting to this never normal with agility and micro pivots you ensure that in 2024 you are part of real-time conversations, not chasing after them. AI has opened up unforeseen and immense potential for digital marketers.
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Semrush
semrush.com › blog › digital trends 2025: exploring key digital marketing innovations
Digital Trends 2025: Exploring Key Digital Marketing Innovations
February 28, 2024 - Research from McKinsey shows that personalization can decrease acquisition costs by as much as 50% and boost marketing efficiency by up to 30%. In 2023, Nike used AI technology to launch a series of personalized designs, providing unique design ...
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Social Media Today
socialmediatoday.com
Social Media News | Social Media Today
Social Marketing · Alamy · Meta continues to build its team with an eye towards maximizing its links to the White House. Social Media Updates · Retrieved from xAI on May 24, 2024 · But the parent company of X faces an uphill battle to meet its lofty revenue goals.
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Search Engine Journal
searchenginejournal.com › sej › digital marketing
The Top 10 Digital Marketing Trends For 2026
1 week ago - Gartner also emphasizes that marketing’s future is built around data prepared for automated interactions. For SEO professionals, digital marketers, and content writers: The decision is no longer “Should we use AI?” but “How do we govern, integrate and scale AI across planning, creative, measurement and optimization?” It means human-in-the-loop becomes essential – humans set strategy, guard for bias, ensure brand safety – while AI executes at scale.
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Forbes
forbes.com › forbes homepage › small business
Council Post: Digital Marketing Trends For 2025 And Beyond
November 13, 2024 - For example, fashion and beauty brands could explore virtual try-ons, while real estate companies might benefit from virtual property tours. Early adoption can enhance customer engagement and differentiate brands in competitive markets. Video content remains a powerful force in digital marketing, with platforms like YouTube, TikTok and Instagram Reels focusing on short-form, interactive formats.
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Frizbit
frizbit.com › home › blog › digital marketing updates, insights and strategy in 2025 › digital marketing updates and news | august 2024
Digital Marketing Updates and News | August 2024 | Frizbit
September 23, 2024 - Search Marketing Updates: Discover the impact of Google’s August 2024 Core Update and explore the capabilities of the new Google Vertex AI crawler. Martech Updates: Learn about a major vulnerability impacting WordPress sites and explore the latest features and releases from Notion. Social Media News: Get insights from TikTok’s Holiday Marketing Guide and see how Threads is gaining momentum in the social media space.
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Ignite Visibility
ignitevisibility.com › home › read this week’s digital marketing news updates
Digital Marketing Industry News (Updated Each Friday!)
2 weeks ago - The ruling imposed a one-year cap as a “hard-and-fast termination requirement” to enforce antitrust remedies he already rewarded in a previous 2024 ruling that found that Google had monopolized search and search ads.
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Exploding Topics
explodingtopics.com › blog › marketing-trends
13 Top Marketing Trends (2025)
October 3, 2025 - Facebook reports that 69% of Americans ... to be incredibly valuable in the future. By 2024, customer retail spending via chatbots was forecasted to hit $142 billion....
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Marketingnewscanada
marketingnewscanada.com
Marketing News Canada
This Week in Canadian Marketing – September 13, 2025: Netflix’s Ad Buy Breakthrough, Cross-Platform Video Planning, and SocialEast Heads for a Sellout
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HubSpot
blog.hubspot.com › marketing › hubspot-blog-marketing-industry-trends-report
2025 State of Marketing & Digital Marketing Trends: Data from 1700+ global marketers
November 18, 2025 - In 2024, marketers reported leveraging and benefiting from small-scale influencers — that is, influencers with fewer than 100,000 followers — more than larger-scale influencers.
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Marketing Week
marketingweek.com › the-future-of-digital-advertising-four-key-trends-shaping-2024
The future of digital advertising: Four key trends shaping 2024
November 27, 2023 - In 2024, major trends will likely centre around the uncertainty of the economy, the increasing relevance of first-party data and the continued growth of AI and programmatic advertising.
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NPD Global
npdigital.com › home › news
Featured news and digital marketing insights. NP Digitals
November 3, 2025 - April, 2025: Yodel Mobile has been a pioneer in the mobile app marketing industry, with a proven track record of delivering results for brands like Tinder, UKTV, and B&Q. The integration will double NP Digital’s London office size and bring advanced mobile expertise to its U.S.
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Cool Nerds Marketing
coolnerdsmarketing.com › digital-marketing-trends-2026
19 Digital Marketing Trends for 2026 | Digital Marketing Agency
2 weeks ago - Influencer Marketing Hub estimates the global influencer marketing market surpassed $32 billion in 2025, with continued growth expected: https://influencermarketinghub.com/influencer-marketing-benchmark-report/ At the enterprise level, Business Insider reported that Unilever plans to work with 20 times more creators, shifting significant budget away from traditional production models: https://www.businessinsider.com/unilever-working-with-more-influencers-creators-2024