April 1, 2024 - In this report, we’ve compiled our internal data on digital marketing campaigns to provide ROI, ROAS, and Time to Break Even statistics by marketing channel. We also provide the ROI for the top 3 channels in each industry for which we have a substantive data set.

Discover hundreds of marketing statistics and metrics on social media, content marketing, lead generation, email marketing, SEO, sales, and more.

July 31, 2025 - In this post, I've compiled key statistics that you should know regarding digital marketing ROI.

You’re probably wondering, what is a good digital marketing ROI, relatively speaking? Well, most digital marketers strive for an average ROI of 5:1—a measure of profit that’s $5 gained for every $1 spent on a marketing campaign.

May 19, 2025 - Content marketing and SEO provides the best ROI according to marketers in this Databox report.

October 27, 2024 - Note: To learn more about digital marketing, we have created an individual statistics resource that you can check out by clicking on the link below. We have only included the most important digital marketing ROI data.

Voice search provides a ripe opportunity for PPC marketers, as voice-based ad revenues are slated to reach $19 billion by 2022. 58 percent of millennials report making a purchase based on an online ad.

March 13, 2024 - The average marketing spend rose from 6.4% in 2021 to 9.5% of company revenue in 2022. This demonstrates increasing digital marketing spending trends with more businesses realizing the need to make marketing investments to sustain and grow their ...

March 16, 2022 - The experts at ROI Revolution have put together research and analysis from more than 170 digital marketers at leading brands across the retail and ecommerce space. In our State of Digital Marketing Report, you’ll gain access to insightful ...

Digital marketing and its corresponding metrics of success and ROI are evolving at break-neck speed. Over the last few years (and especially due to Covid), the transformation to digital has accelerated years ahead of what was expected. Learn what digital marketing metrics you must understand and measure to showcase your ROI.

October 15, 2025 - When it comes to quantity, in 2022, approximately 333 billion emails were sent and received globally every day. This number is expected to grow to 392.5 billion daily emails by 2026, with approximately 120 of these being marketing messages.

August 4, 2024 - To help you make a data-driven decision, I’ve rounded up the most important statistics for 2022 that prove the long-term ROI of content marketing.

August 13, 2025 - Learn how to calculate and improve digital marketing ROI in ecommerce—track KPIs, boost conversions, and optimize campaigns for profit.

March 28, 2025 - Marketing ROI Measurement: In 2022, 54% of marketing professionals reported measuring the ROI of content marketing activities. These statistics provide valuable insights into the effectiveness of various marketing channels and strategies, assisting ...

May 5, 2025 - This highlights the importance of captions and visual storytelling. (Digiday) 87% of video marketers report a positive ROI — a number that is also trending upwards over time (Wyzowl).

October 17, 2025 - 33% of marketers use blogs as one of their top six marketing strategies. And while videos and images generate the highest ROI, blogs come in at a close third.

October 31, 2025 - ROI is a performance metric you can use to evaluate the success of your digital marketing investment, letting you know whether you are effectively using your money.

April 13, 2022 - In this article, you’ll find 15 essential metrics that will help you measure the ROI of your digital marketing, tell you if your efforts are successful, and show you where adjustments may be needed.

December 3, 2025 - Year-over-year growth: Up 9.5% from 2022 to 2023 (Oberlo 2025). Forecast 2024-2025: $667.6 billion in 2024 and $730 billion+ in 2025 (Oberlo 2025). By 2027: Digital ads will take nearly 74% of global ad budgets (Oberlo 2025).

1 week ago - On average, businesses earn $5 for every $1 spent on digital marketing, with email alone yielding 4000% ROI.