October 11, 2024 - This digital business strategy involves creating a digital platform that other businesses can use to build and deliver their own products or services. Example: Amazon began as an online bookstore but has since expanded into various markets, including cloud computing, logistics, and streaming. Amazon’s platform allows businesses to sell their products and services directly to its vast customer base, providing customers with a convenient way to shop for a wide range of products and services.

March 28, 2024 - Another example is Apple, which sells its own products such as iPhones, iPads and Macs directly to consumers through its online store. In contrast to a marketplace model, such as Amazon’s today, where other companies offer their goods on the ...

November 21, 2025 - For example, digital business may include leveraging the internet of things (IoT) to create new supply chain opportunities in the lumber sector, enhance logistics for better delivery efficiency in the transportation sector, or create new ...

3 weeks ago - Check out the 5 most popular digital business models and strategies to create a successful one in 2025. Learn the types and characteristics too. Know more!

August 25, 2020 - Uber cements its place as a digital business because it is, at its core, a platform that connects people and drivers at a massive scale through the internet, while creating an experience that improves on what was previously available to people. Netflix is a good example of a company that switched from e-business to digital business.

November 17, 2021 - Currently, they are focusing their digital transformation efforts on mobile devices. For instance, they have created an app that can help customers choose the right type of shoe for them based on a leg scan. Users simply scan their feet using the application and, depending on the data it retrieves, are recommended the best products in Nike’s catalog for their individual needs. Here at EU Business School, we run two postgraduate programs specifically designed to prepare you for a management career in this sector.

August 19, 2024 - Digital businesses that develop mobile apps work to solve problems or provide specific services for a company. Examples include travel apps, financial management apps, or educational apps. ... Social media is one of the most influential digital ...

October 24, 2025 - Now, customers willing to pay more for faster delivery have a tailored solution.By identifying and addressing this challenge, Amazon unlocked valuable business opportunities. Since its launch in 1997 as a DVD rental-by-mail service, Netflix has transformed how people watch movies. Explore how Netflix’s dedication to digital innovation and adaptability has made it a world-renowned streaming giant. Netflix is another example of a company that has made significant changes to remain relevant.

You can use virtual reality (VR) and augmented reality (AR) systems to improve many areas of your business, including staff training, assembly processes, equipment maintenance, etc. For example, you can use AR glasses to deliver work instructions to the worker's field of view rather than them having to track down the instructions in a physical manual. You can project layouts, assembly guidelines or component's serial numbers on real-world parts to facilitate faster, easier or safer work procedures. Digital twins are virtual models that allow for digital simulation, validation and optimisation of parts, products and processes.

September 27, 2021 - In many cases, a digital subscription would be easy to implement. That’s true for the majority of companies.” From a psychological perspective, subscription prices of around 9 or 14.90 euros work particularly well. “In this price range, consumers don’t think long when the service seems attractive,” Giesswein explains. “Subscriptions retain customers, who will be happy to pay if they benefit from the service. The Google search is the perfect example: this great service is free to all users.

April 10, 2025 - Supply chain digitalization transforms how businesses manage inventory, distribution, and logistics. Companies are integrating IoT (Internet of Things), automation, and AI-driven analytics to optimize operations. 📌 Example: Amazon’s automated fulfillment centers use:

October 31, 2025 - From AI-driven automation to game-changing SaaS solutions, these examples will leave you inspired (and maybe even a little envious!). Ready to see the future unfold? Let’s dive in! According to a majority of business leaders, 81% view investing in digital transformation as crucial or indispensable for driving business success.

April 25, 2025 - Adobe Creative Cloud was a complete reinvention of the business. Now, customers have a seamless experience of the product, whether they are using mobile or desktop. Content is saved in the cloud and accessible anywhere, and Adobe’s digital transformation to SaaS now allows for collaborations and added services previously deemed impossible.

This article will review compelling real-world examples of successful digital marketing campaigns from 2023 and 2024, inspiring optimization of existing initiatives and creating more effective campaigns moving forward. ... Optimize digital marketing campaigns with Adobe Mix Modeler. ... A digital marketing campaign is a strategic plan designed to promote your business online.

November 4, 2025 - According to the official statement, the company will spend around 2.2bn dollars expecting profitable long-term growth of core businesses. Digital transformation has been the center of Nike’s strategy for some time, mainly by expanding its digital marketplace. The company uses social commerce with a wide range of mobile apps to build stronger relationships with customers. The best example of that is the SNKRS app which offers limited shoes only to those with the highest scores of interactions.

May 8, 2024 - If you want to help your organization ... overview of digital platforms and how they create value. Free E-Book: So You Want to Be an Entrepreneur: How to Get Started · Access your free e-book today. DOWNLOAD NOW · Digital platforms are business models that use online infrastructure to facilitate interactions between groups. Examples ...

July 17, 2025 - However, with rising digitalization, Netflix anticipated a change in customer demand and provided online entertainment. By getting ahead of the curve, they disrupted the entire movie rental industry, wiping out Blockbuster in the process. In 2007, Netflix launched a video-on-demand streaming service to supplement their DVD rental service without any additional cost to their subscriber base. It implemented a simple and scalable business model and consistently infused 10% of its budget into R&D.

September 28, 2025 - New technologies and trends compelled companies to adjust their marketing strategies and budgets. Email became a popular marketing tool in the early days of digital marketing. Then the focus shifted to search engines like Netscape, which allowed businesses to tag and keyword items to get themselves noticed.