August 12, 2024 - Navigating the new normal can be overwhelming when you don't know what to expect, so here are five digital marketing trends we're seeing for 2021 that could help your business plan, protect itself and prosper this year.

April 2, 2025 - (Statista) U.S. online sales climbed from $257 billion for the 2021 holiday season to $270 billion for 2022, in contrast to global holiday sales, which were flat compared to last year at $1.14 trillion.

August 12, 2024 - Although PPC isn't going anywhere, fewer and fewer internet users will be able to see your ads in the years ahead, so it's better that you invest in organic digital marketing channels instead. ... This one is a bit of an outlier from the rest. Whereas 2020 was a year of social upheaval, I think that 2021 will bring about systemic changes for the better.

December 10, 2021 - Using AR in digital engagement. “With Facebook owning Oculus and dozens of augmented reality patents, it is only a matter of time before digital growth experts have to learn and incorporate AR into digital engagement.

March 28, 2025 - The increase in TikTok’s boomer user base by 57% since 2021 is a striking trend, revealing an unexpected demographic shift on the platform. Contrary to popular belief, it’s these older users, not Gen Z, who are more actively purchasing products and services online weekly. This evolution in social media usage and consumer behavior among boomers offers new, untapped opportunities for marketers targeting this age group, especially in the digital marketplace.

[Source: Forbes] Content marketing generates three times as many leads as traditional outbound marketing but costs 62% less [Source: SEJ] 91% of marketing pros achieved success with their content marketing in 2021.

Interestingly, 64 percent of marketers are also planning on spending more on mobile in 2021. With consumers spending four out of every five digital minutes on their mobile devices, this is definitely a worthy investment.

August 12, 2024 - Becoming an early adopter will significantly boost your chances of brand loyalty in 2021 and beyond. Get podcasting. As an extension of the point above, consider embracing the podcast revolution if you have not already done so. Young professionals are the target market for podcasts and are the likeliest to embrace this form of technology.

January 16, 2025 - By optimizing for AI engines, businesses can improve their visibility in these emerging platforms, capture a new audience base, and stay competitive in an increasingly AI-dominated digital landscape. Integrating AI optimization strategies ensures you’re not just adapting to change but leveraging it for growth. Businesses that tailored their content for AI search engines experienced a 40% boost in organic traffic (Seerinteractive, 2024). Implementing Generative Engine Optimization (GEO) strategies can enhance visibility in AI-generated search results, leading to better search rankings (Forbes, 2025).

May 5, 2025 - When examining B2B advertising, social media advertising was used by 83% of marketers and ranked second in success (29%) behind search engine marketing (33%). (CMI, 2021) User-generated content on Facebook influences purchasing decisions for ...

Maybe you’re not even sure what digital marketing statistics are! Whatever your motivation, this list of eye-opening digital marketing stats (2021 edition) will deliver.

1 week ago - Our latest digital marketing statistics explore the trends, market growth, and other key data. Check the detailed report now!

December 21, 2020 - Throughout this year, marketing experts that practiced agility during the pandemic ran successful campaigns. Nike's "Play Inside, Play for the World" campaign is a fitting example of an agile marketing campaign in which the company leveraged its digital ecosystem to encourage social distancing during the pandemic.

December 1, 2020 - What does the latest research into digital marketing tell us about our 2021 strategy? In this article, we've compiled the most compelling stats and metrics to help you...

August 8, 2025 - In 2023, about 65% of marketing professionals in various countries reported that they included personalized subject lines in more than half of their email marketing campaigns, while 9% did not use any personalized subject lines at all (Statista).

November 9, 2022 - “Litmus recently released a State of Email report showcasing that email has become marketing’s most important channel: 91% of survey respondents maintained email marketing is critical to the overall success of their company,” says Sargeant.

December 3, 2025 - Looking at the search engine marketing statistics, strategy and data are guiding every modern campaign. 83% of marketers conducted market research in 2021 (Not Another State of Marketing Report 2021).

August 6, 2024 - The most in-depth and comprehensive digital marketing statistics, looking at social, SEO, email, influencer, video, etc. marketing.

May 22, 2025 - Key Statistics on Digital Marketing with relevant insights on social media, email, SEO, influencer and eCommerce marketing.

As demonstrated by these charts from Statistica, the annual revenues of the US e-commerce industry shot up in 2020 and 2021. What's more, despite recent growth slowing slightly, Statistica Market Insights estimates strong continued growth in ...