G2
g2.com › categories › marketing-analytics › free
Best 158 Free Marketing Analytics Software Picks in 2025 | G2
It's reliable, helpful and also a free solution Read review ... This description is provided by the seller. Dataslayer.ai is a super easy-to-use marketing data automation tool that takes the hassle out of managing your data. It connects with all the major platforms like Google Analytics, Google ...
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For those in marketing analytics: What tools do you use for your job/career?
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What tools exist for marketing analytics?
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Best Social Media Analysis Tool?
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What analytical tools are a must for Digital Marketing?
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What is the best tool for marketing analytics?
Google Analytics is widely regarded as one of the best tools for marketing analytics due to its comprehensive tracking features, ease of use, and ability to integrate with various platforms.
hevodata.com
hevodata.com › home › learn › data strategy
Top 12 Marketing Analytics Tools & Softwares for 2025
What are 5 digital marketing analytics that actually matter?
Five key digital marketing metrics include:
Website Traffic
Conversion Rate
Customer Acquisition Cost (CAC)
Return on Investment (ROI)
Engagement Metrics (click-through rates, bounce rates).
Website Traffic
Conversion Rate
Customer Acquisition Cost (CAC)
Return on Investment (ROI)
Engagement Metrics (click-through rates, bounce rates).
hevodata.com
hevodata.com › home › learn › data strategy
Top 12 Marketing Analytics Tools & Softwares for 2025
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Smart Insights
smartinsights.com › home › blog › the best free marketing tools that every hands-on marketer should use [25 recommended tools]
8 free online marketing tools for every “hands-on” marketer
September 1, 2025 - When linked with your Google Analytics, it gives you invaluable insight into your conversion rates for different keywords too. While I'm talking SEO, I have to give honourable mentions to these two SEO tools I still use regularly. First, Screaming Frog , a site crawler that indexes small sites for free and highlights errors and insights on articles and Yoast - useful if your site is running on WordPress. Many marketers ...
Improvado
improvado.io › blog › analytics › marketing analytics tools: 24 best platforms 2025
Marketing Analytics Tools: Top 24 Platforms for Better Insights | Improvado
1 month ago - Whether you're a small startup or a large enterprise, HubSpot's email tool and marketing analytics features are essential tools for driving success in today's competitive digital landscape. ... HubSpot’s Marketing Hub starts at $800 for the Professional plan, but they also offer a free suite of tools to start.
Capterra
capterra.com › home › marketing analytics software › best free marketing analytics software
Best Free Marketing Analytics Software Solutions 2025 | Capterra
Find and compare the 2025 best free Marketing Analytics software solutions, using our interactive tool to quickly narrow your choices based on businesses like yours.
Hevo
hevodata.com › home › learn › data strategy
Top 12 Marketing Analytics Tools & Softwares for 2025
June 25, 2025 - They offer over 100 dashboard examples and customizable reporting templates in spreadsheets and BI tools to quickly start with analysis. Additionally, Coupler.io provides white-label reporting, multi-channel business reports, and analytics consultancy services. The paid plans start at $24 with a free trial and all available sources and destinations. They also offer Free and Enterprise plans. Whatagraph is a marketing reporting tool used by agencies and in-house marketers to create automated, beautiful reports for a variety of different marketing platforms.
Oribi
blog.oribi.io › marketing-analytics-tools
15 Marketing Analytics Tools You Have to Know About | Oribi Blog
November 5, 2017 - The Google Search console is completely free. A search engine analytics tool. Moz Pro provides data that can help you with your SEO efforts and increase traffic from search engines. Moz Pro provides data on both your and your competitors’ rankings on search results, along with links analysis, ...
TrustRadius
trustradius.com › home › categories › marketing analytics tools
List of Top Marketing Analytics Tools 2025
Make informed decisions & find the best Marketing Analytics Tools. Click here to compare prices, features, & verified reviews.
Sprout Social
sproutsocial.com › sprout blog › topics › social media marketing › 21 must-have digital marketing tools to help you grow
21 Must-have digital marketing tools to help you grow | Sprout Social
August 28, 2025 - Track metrics like cost per acquisition, customer lifetime value, and conversion rates from campaigns managed within your tools. A platform with robust analytics will make it simple to create reports that tie your marketing activities directly to revenue and other business objectives. Utilize Sprout’s Instagram integration to create, schedule, publish and engage with posts. Try Sprout for free * No Credit Card Required
Solutions Review
solutionsreview.com › home › 10 marketing analytics tools worth knowing about
10 Marketing Analytics Tools Worth Knowing About
March 21, 2022 - Adobe offers tools through its three cloud solutions, Document Cloud, Creative Cloud, and Experience Cloud. Marketers can make customized emails through integration with Adobe Dreamweaver. Multichannel site design is equally approachable and synchronized, so users maintain their brand image on a multi-platform level. Adobe allows marketers to maintain watchfulness and control. It also collects deep and predictive analytics to benefit marketing campaigns.
Capterra
capterra.com › home › marketing analytics software
Best Marketing Analytics Software 2025 | Capterra
Learn more about Salesforce Marketing Cloud Account Engagement ... Capterra scores products on two dimensions - User Ratings and Popularity - based on data from verified user reviews, public data sources and data from technology vendors.Visit the Capterra Shortlist ... Improve social strategy with a powerful social media analytics and reporting suite | Try Sprout Free For 30 Days. Learn more about Sprout Social ... Ahrefs is an all-in-one SEO toolset ...
Matomo
matomo.org › home
Privacy-first Google Analytics Alternative - App & Web Analytics - Matomo
August 12, 2025 - "Given our tradition in libraries to protect reader privacy, a compelling argument can be made that Google Analytics is inappropriate for libraries. After a review of alternatives to GA following Edward Snowden's revelations, we selected Matomo ...