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Gap Inc.
gapinc.com › en-us › articles › 2017 › 01 › gap-tests-new-virtual-dressing-room
Gap Tests New Virtual Dressing Room | Gap
The app was created to help customers virtually “try on" clothing through a smartphone, Augmented Reality experience. This is how it works – shoppers choose a Gap style that they might be interested in purchasing.
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Retail TouchPoints
retailtouchpoints.com › home › can gap’s virtual dressing room app reduce returns?
Can Gap's Virtual Dressing Room App Reduce Returns? - Retail TouchPoints
January 10, 2020 - Gap‘s new DressingRoom app, which uses augmented reality (AR) to help shoppers see how its clothes will fit before they place an order, takes aim at the problem. Shoppers enter their height and weight into the app and select one of five body ...
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Retail Dive
retaildive.com › news › gap-testing-virtual-dressing-room-app-for-google-tango-smartphones › 433371
Gap testing virtual dressing room app for Google Tango smartphones | Retail Dive
January 4, 2017 - The DressingRoom app, which the apparel retailer describes as an augmented reality solution, allows shoppers to overlay different clothes and outfits to see how they look from a variety of angles before making a buying decision.
People also ask

How much does virtual dressing room development cost?

Major factors contributing to development costs are:

  • Type of virtual dressing room;
  • The development team composition and rates;
  • Virtual fitting room features;
  • Content.

Depending on those factors the cost of the development can change drastically. Reach us to talk about the details of your project and get a free individual estimation.

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hqsoftwarelab.com
hqsoftwarelab.com › back to blog
AR for the Retail Industry: How a Virtual Fitting Room Improves ...
How to create a virtual fitting room?

A virtual fitting room doesn’t, for the most part, act as a stand-alone piece of software:

  • For online shopping, a virtual dressing room is a part of an online store app;
  • In brick-and-mortar stores, the fitting room is displayed as a part of a smart mirror interface.

Basically, making a virtual fitting room is like making any other AR app. The primary features include overlaying 3D assets on an image. More advanced features include the ability to scan the customer’s body to create an avatar.

To create a virtual fitting room, you will need software engineers experienced in AR development.

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hqsoftwarelab.com
hqsoftwarelab.com › back to blog
AR for the Retail Industry: How a Virtual Fitting Room Improves ...
How does a virtual fitting room work?

The process consists of two major stages:

  • The customer uses the camera on a smartphone or a smart mirror to scan their body.
  • The measurements will be used to create a 3D avatar with the same body composition;
  • The software applies AR/VR and Deep Learning tech to overlay the 3D model of a clothing item over the avatar.
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hqsoftwarelab.com
hqsoftwarelab.com › back to blog
AR for the Retail Industry: How a Virtual Fitting Room Improves ...
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FashionUnited
fashionunited.uk › home › gap testing new virtual dressing room app
Gap testing new virtual dressing room app
March 9, 2021 - London - Gap has unveiled a new ... foot in a store. The new DressingRoom app lets customers virtually “try on" clothing through a smartphone, augmented reality experience....
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Retailitinsights
retailitinsights.com › doc › dressing-room-app-lets-shoppers-skip-the-fitting-room-at-the-gap-0001
Dressing Room App Lets Shoppers Skip The Fitting Room At The Gap
The DressingRoom app, which the apparel retailer describes as an augmented reality solution, allows shoppers to overlay different clothes and outfits to see how they look from a variety of angles before making a buying decision.
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Engadget
engadget.com › 2017-01-30-gap-augmented-reality-dressing-rooms.html
Gap envisions a future with augmented-reality 'dressing rooms'
July 19, 2019 - After you add information such as her height and weight, DressingRoom places a virtual 3D model in front of you and lets you see how different items would fit. If you like the way a garment looks on you, or at least looks on the mannequin based on your measurements, you can purchase it directly from the app. While retailers have been experimenting with virtual try-ons for years, Gap is among the first to add an AR twist to the idea.
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Forum for the Future
thefuturescentre.org › signal › gap-to-launch-app-that-lets-you-virtually-try-on-clothes-without-leaving-home
Gap to launch app that lets you virtually try on clothes without leaving home - The Futures Centre
November 18, 2020 - Gap recently unveiled a new pilot app called the DressingRoom, which lets customers ‘try on’ clothes in an augmented reality experience. Users can try on the piece of clothing from...
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HQSoftware
hqsoftwarelab.com › back to blog
AR for the Retail Industry: How a Virtual Fitting Room Improves Sales and Customer Retention
July 16, 2025 - Back in 2017, Gap announced its VR fitting room app at the Consumer Electronics Show. Developed by Google, the DressingRoom app allows shoppers to try out clothes using a virtual avatar.
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YouTube
youtube.com › watch
Gap's Augmented Reality App Could Make Fitting Rooms ...
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Virtualspatialsystems
virtualspatialsystems.com › gap-tests-new-virtual-dressing-room
GAP tests new virtual dressing room – virtual spatial systems
September 18, 2017 - researching virtual reality in spatial contexts Menu and widgets · Liz Nunan, GAP Inc. blogger on aDressed.gapinc.com https://adressed.gapinc.com/blog/gap-ces-announcement-2017-dressingroom-app · At CES (the Consumer Electronics Show) in Las Vegas, Gap unveiled an app that gives customers a new way to try on their favorite Gap styles anywhere they want – at home, at work, at the gym…
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WWD
wwd.com › business › technology
Dressing Room by Gap Augmented Reality App Revealed at CES 2017
January 6, 2017 - The app was demoed before the Asus crowd and lets shoppers use a virtual mannequin that can be queued up on their mobile device to try on and compare different sizes, allowing a shopper to see how a fabric may drape on the body or the differences ...
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Daily Mail
dailymail.co.uk › sciencetech › article-4089338 › Gap-reveals-new-app-lets-virtually-try-clothes-home.html
Gap reveals new app that lets you virtually try on clothes at home | Daily Mail Online
January 5, 2017 - Gap will soon let customers try ... at the Consumer Electronics Show in Las Vegas, where customers can 'try on' clothes in an augmented reality experience....
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Ict
ict.az › en › news › 2144
Gap tests new virtual Dressing Room - NEWS-INSTITUTE OF INFORMATION TECHNOLOGY
The app was created to help customers virtually “try on" clothing through a smartphone, Augmented Reality experience. This is how it works – shoppers choose a Gap style that they might be interested in purchasing.
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WWD
wwd.com › business › technology
Gap's Approach to Its New Augmented Reality App: Wait and See
January 23, 2017 - The new Dressing Room by Gap will come to the Google Play store on Jan. 30. Made in collaboration with Google and Avametric, the app uses augmented reality to show mobile shoppers how styles might look on their body.
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Nylon
nylon.com › fashion
Gap Made An App To Virtually Try On Clothes
April 13, 2017 - Since January, Gap has been testing an app that enables shoppers to try on outfits through a mobile avatar that examines the fit of the product based on their own measurements. The dressing room app uses augmented reality and Google technology.
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FashionNetwork
ww.fashionnetwork.com › home › news › innovations
Gap is testing out an augmented reality app - FashionNetwork
January 8, 2017 - After a customer tries on a garment via the app, they are redirected to purchase the product online. While the app is still in testing stages, the DressingRoom app will potentially be available for all of Gap's house retailers, including Gap, Athleta, Intermix, Banana Republic, and Old Navy.
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Rethink Commerce
rethink-commerce.com › home › gap’s ar app lets shoppers try on clothes without entering a store
GAP’s AR App Lets Shoppers Try On Clothes Without Entering A Store - Rethink Commerce
August 22, 2023 - A new app by the clothing brand ... augmented reality app called DressingRoom by Gap that lets customers try on pieces of clothing without ever stepping into a store....
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Observer
observer.com › 2020 › 02 › augmented-reality-retailers-asos-gap-smart-mirrors-mobile-apps
Augmented Reality Is Changing How You Update Your Wardrobe | Observer
February 11, 2020 - ASOS’ move comes on the heels of Gap, which launched its AR app called “DressingRoom by Gap.” The app allows users to shop by styles and select from five body types, helping consumers understand how clothes will actually fit.
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Nicole Solis-Sison
nicolesolissison.com › home › arvrfittingroom
Virtual and Augmented Reality Fitting Room Gap x Google — Nicole Solis-Sison
Used tools from the Adobe Creative Suite and Unity to create digital archetypes of male and female bodies and garments. Worked alongside virtual and augmented reality developers to load the designs and assets needed to make the application functional and easy to use on Google’s Tango Software ...
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How to Kill an Hour
howtokillanhour.com › future › augmented-gap-dressing-rooms
Augmented GAP dressing Rooms! - How to Kill an Hour
September 6, 2017 - The app which was built in collaboration with Google and San Fran start up Avametric uses Augmented Reality to let users ‘try on’ clothes without having to have the clothes with them or be in an actual store. You’re not actually seen with them on unfortunately but rather a 3D mannequin type model...