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yellowHEAD
yellowhead.com › home › blog
Types of Google Ads & Examples - The Full Guide | yellowHEAD
January 2, 2025 - Responsive Search Ads allow advertisers to provide multiple headlines and descriptions. Google then dynamically tests these combinations to find the most effective pairings. This is a prime example of a great Google Ad, leveraging machine learning for optimization.
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WordStream
wordstream.com › home › blog › 12 eye-catching google ads examples & how to copy them
12 Eye-Catching Google Ads Examples (+Takeaway Tips)
August 24, 2022 - In the Google ad example below, I searched “baker brothers” (an HVAC company) and you’ll notice the second ad down whose headline reads “Don’t Hire Those Guys, Really – We Can Beat Their Prices.” Indeed, this ad copy is actually most effective when the ad is not the #1 result.
Discussions

[Recommendation] Looking for example Google Ads copy for local service businesses
Use the Ad Transparency Center: https://adstransparency.google.com/ Most of the other businesses' ads are there and it's free. But after some configuration you can also try ChatGPT More on reddit.com
🌐 r/PPC
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February 8, 2024
How to Write Google Ads Headlines (Just saw something WILD & couldn't stop myself from sharing it lol)
How would your headline look like, specifically? So we can see first hand. More on reddit.com
🌐 r/googleads
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May 16, 2025
Google Ads - Long Headlines
Why did you take this approach? Also, what do you sell? Headlines are separate from descriptions. Google will rotate headlines for the best one, and independently rotate descriptions for the best one (depending on your bidding strategy). I would advise to use all characters in your headlines (30) and descriptions (90). More on reddit.com
🌐 r/PPC
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November 11, 2024
Generally, should I include the business name as a headline for our search ads (SEM)?
I usually leave the brand name out my headline… Often your brand name is in the URL. Formula I’ve been using lately: 1 headline should say what you do (and include your keywords) 1 headline should say why customers should choose you More on reddit.com
🌐 r/PPC
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April 24, 2023
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Storychief
storychief.io › blog › ad-headlines
75 Ad Headline Examples That Get The Click
February 20, 2024 - I’ll cover 20 of the most effective, high-converting ad headline formulas and plenty of examples and tips to implement them.
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HawkSEM
hawksem.com › home › how to write google ads headlines that click (+ examples)
How to Write Google Ads Headlines That Click (+ Examples)
April 3, 2025 - Ask yourself, “What can my customers ... For example, if you offer rapid delivery, a compelling headline like “Instant Delivery – Buy Now” gets straight to the point....
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Mayple
mayple.com › resources › googleadvertising › google-ads-headline-ideas
60 Google Ads Headline Ideas that Click in 2024
May 2, 2024 - Numbers: Incorporating numbers in a headline can make it more attention-grabbing and trustworthy. For example, "10 Tips for a Successful Job Interview" is more likely to catch someone's eye than simply "Tips for a Successful Job Interview".
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PPCexpo
ppcexpo.com › home › blog
Writing Google Ads Headlines: Examples and Tips
October 17, 2024 - So how do you write a good Google Ads headline that gets click-through and converts them into leads? Fortunately, we have compiled an extensive list of the perfect Google Ads headline examples that will inspire your next PPC campaign.
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CoSchedule
coschedule.com › home › headline hub › advertising headline google ads
Effective Advertising Headlines For Google Ads
December 5, 2024 - This clarity grabs attention and boosts the chance of a click. Like this headline example: The headline “#1 Customer Support Platform” is short and clear, making it easy to understand at a glance.
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Google Support
support.google.com › google-ads › answer › 6167115
Set up your ads for success - Google Ads Help
This is an example of how not to create a responsive search ad and issues to avoid. ... Break up your headlines into smaller units (for example: Latest Women's Shoes at c’Balm -> 1) Latest Women’s Shoes 2) c’Balm)
Find elsewhere
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Funnel
funnel.io › blog › google-ads-headlines
Optimize Google Ads headlines with these 11 expert tips
May 28, 2025 - Analysis: This headline is a stellar example of incorporating a straightforward call to action. The phrase "Get Started With Funnel" is an invitation, encouraging immediate engagement. The preceding phrase "Recommended Marketing Tool" adds a layer of credibility, indicating that Funnel is a trusted and recognized tool in the marketing domain.
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Mega Digital
megadigital.ai › https://megadigital.ai/ › blog › google advertising › how to optimize google ads headline? tips & examples that convert
How to optimize Google Ads Headline? Tips & Examples That Convert
October 1, 2025 - While it may appear obvious, it’s surprising how many ads I come across that have unclear and vague headlines, lacking the keyword I initially searched for. Take the following ad, for instance. My search was for “sportcoats”. Look at this Google Ad headline examples:
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DataFeedWatch
datafeedwatch.com › datafeedwatch.com by cart.com › blog › 12 effective google ads examples and the strategies behind their success
12 Effective Google Ads Examples and the Strategies Behind Their Success
February 21, 2025 - Raw dog food brand Bella+Duke stole the show with their Google Search ad featuring not one, but five image assets underneath the ads headline. The fact that the images all feature cute pictures of dogs is also a massive plus and a surefire way to capture the attention of dog lovers looking for pet food: Compared to the Butternut Box ad that sits below Bella+Duke’s, it offers searchers with a totally different experience, making it one of the best Google Ads image examples we’ve seen.
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YouTube
youtube.com › aaron young | google ads | define digital academy
Write Google Ads Headlines to Get MORE Clicks - YouTube
Do you want to know the one thing that will make your Google Ads stand out from your competitors?Let’s face it most Google ads ad copy headlines are boring a...
Published   April 15, 2024
Views   7K
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Webdew
webdew.com › blog › google-ads-headline-ideas
Google Ads Headline Ideas in 2025: 19 Tips and Examples
July 18, 2024 - Hence, the best approach while crafting your headlines is to provide specific details that resonate with your audience. And motivate them to engage with your offer. Specifics in Google Ads can grab attention and show exactly what you’re offering. So, follow this and get noticed with clear, compelling details! Emotional words bring in feelings and aspirations in your customers. Such words go beyond features and benefits to speak their hearts directly. For instance, the example below appeals to the desire for comfort, happiness, and satisfaction in one’s living environment.
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CoSchedule
coschedule.com › home › headline hub › headline copy google ads
Mastering Headline Copy: The Key to Google Ads Success
January 21, 2025 - ... For example, instead of saying “We offer fast delivery,” you could say “Same-Day Delivery Guaranteed.” This specific claim sets you apart and provides a clear benefit to the customer.
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Reddit
reddit.com › r/ppc › [recommendation] looking for example google ads copy for local service businesses
r/PPC on Reddit: [Recommendation] Looking for example Google Ads copy for local service businesses
February 8, 2024 -

I’m looking for headline and description examples that I can adapt for my Google Ads campaigns. Ideally CTR tested and tailored for local service businesses.

Instead of starting from scratch, I’m hoping bigger and better advertisers already have some tried and true copy I can start from. Guessing that someone out there is offering this as a lead magnet or for sale somewhere.

For context, I run ads for a local business with tiny budgets. Efforts to compare CTRs between headlines and to optimize my own copy is almost pointless since my click volume is so low and I’m miles away from any statistical significance.

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YouTube
youtube.com › watch
How To Write Google Ads Headlines That Get CLICKS - YouTube
Want my agency to run your Google ads for you? Go here: https://heathmedia.co.uk/google-ads/?el=YTGAlong-headlines0722-gadfyIn this video I show you how to w...
Published   July 14, 2022
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Lunio
lunio.ai › blog › google-ad-examples
10 best Google Ads description examples you need to study right now
September 16, 2025 - Fasthosts, a large hosting company in the UK is just one example of a company that is doing just that. The headline for the ad starts off with something attention-grabbing by listing their starting prices "from £2.50".
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Google Support
support.google.com › google-ads › answer › 7684791
About responsive search ads - Google Ads Help
While responsive search ads can show up to 3 headlines in the traditional headline position (for example, text that is positioned at the top of the ad, above the body text), they can also serve in other parts of the ad based on what is predicted to perform best for each person’s unique search ...
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Anyword
anyword.com › blog › writing-great-google-ads-headlines
Google Ads Headlines that Won’t Be Ignored | Anyword Blog
For a full treatment of headlines, read this article. Without the proper keywords, even the most enticing copy will not register on Google Ads. However, finding the right keywords is a whole science, and often not the responsibility of the copywriter. Let’s take a look at how these principles show up in the real world. One factor to keep in mind is that these examples were easily the best from among the two or three competing ads that showed up at the same time.
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WordStream
wordstream.com › home › blog › 7 ready-made google ads headline formulas to make your life easy
7 Ready-Made Google Ads Headline Formulas to Make Your Life Easy
November 14, 2023 - You Google: “[keyword] + [location]”. The formula is the same meat-and-potatoes approach we just witnessed but with a twist. No need to overcomplicate things. Now we can slice and dice this same formula a few different ways, with a combination of the (1) location, (2) keyword, and (3) value prop (in the extended headline). Bonus points to this Rodeo Dr. ad for leveraging social proof in the ad text under the headline. Here’s another example in a wildly different industry.