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Google Support
support.google.com › adspolicy › answer › 10347108
Image assets format requirements - Advertising Policies Help
The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page. Image assets are ad assets that allow you to upload rich, relevant images to complement your existing text ads.
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Google Support
support.google.com › google-ads › answer › 9566341
About image assets for Search campaigns - Google Ads Help
Ad disapprovals and reviewsBilling & paymentsPolicy issuesPerformance issuesAccount access issuesReporting issuesRequest implementation support for Google Ads and YouTube ReserveGoogle Ads API ... Image assets allow advertisers to upload rich, relevant visuals to complement their existing text ads.
People also ask

What are the best Google ad image extensions practices?
Here are some of the best practices for Google Ads image extensions: select images that showcase your product or service, experiment with multiple images, add and format images according to Google compliance standards, as well as ensure your images have a clear background.
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webfx.com
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
What are the image requirements for a Google Ads image extension?
Google maintains high standards for its image extensions. Your advertising’s visuals must convey all necessary information without additional text, illustrations, or company logos. Here’s the required format for Google Ads image extensions: File formats: PNG, JPG, or static GIF; Maximum file size: 5120 KB; Aspect ratio: Square 1 x 1 for square images or Landscape 1.91 x 1 for landscape images; Image resolution: 1200 x 1200 for square images and 1200 x 628 for landscape images; and Minimum pixels: 300 x 300 for square images and 600 x 314 for landscape images. In addition, for the best performa
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webfx.com
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
Why are PPC image extensions necessary for your advertising campaigns?
PPC image extensions are a highly effective advertising tactic since people are prone to respond better to sensory inputs like images. Google Ads image extensions are a great way to improve your text ads’ visibility in search results. Using a Google ads image extension makes it simpler to draw in readers and encourage them to check out your marketing material, increasing your ad’s click-through and conversion rates.
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webfx.com
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
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Spinutech
spinutech.com › home › digital marketing › paid media › sem & ppc marketing services
Everything To Know About Image Extensions in Google Ads
February 5, 2024 - You’re allowed to include a maximum of 20 images in each campaign or ad group. File formats: You’re allowed to upload a static GIF image, PNG, or JPG. Image size: The images you select can be landscape (1.91:1) or square (1:1).
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Google Support
support.google.com › google-ads › editor › answer › 57755
Image sizes for image ads - Google Ads Editor Help
Google Ads Editor doesn't support double-sized images (for example, a 640 x 100 image for a 320 x 50 ad slot) for high-resolution display devices. Related links Google Ads spe
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Adsbot
adsbot.co › home › blog › google ads image extension specs
Google Ads Image Extension Specs - Adsbot
September 3, 2025 - The Google Ads image extensions have the capacity to accommodate a variety of dimensions, encompassing the expansive landscape ratio of 1.91:1, the symmetrical square ratio of 1:1, as well as the longer portrait ratio of 4:5.
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Mediagistic
mediagistic.com › blog › google-ads-new-image-extensions-what-are-they-why-do-they-matter
Google Ads’ New Image Extensions: What Are They & Why Do They Matter?
February 23, 2024 - Aspect Ratio: Square 1×1 (required) or Landscape 1.91×1 (optional, but recommended). Minimum Pixels: Square – 300 x 300 or Landscape – 600 x 314. Maximum File Size: No larger than 5120 KB. The above specifications are required for Google ...
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Toptal
toptal.com › external-blogs › growth-collective › google-ads-image-extensions-complete-guide
Google Ads Image Extensions: The Complete Guide for 2024 | Toptal®
September 23, 2024 - Add three to four unique images to the extension using the different sizes/ratios Google requires.
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Creativewebsitemarketing
creativewebsitemarketing.com › home › what are the new image extensions in google ads?
What are the New Image Extensions in Google Ads?
May 20, 2025 - However, you can now upload both square and landscape images. At least one square image is required. While the minimum size accepted is 300 x 300 pixels, the recommended size is 1200 × 1200.
Find elsewhere
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WebFX
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
Learn the basics of Google ads image extensions, how to set them up, and how you can leverage them to maximize your PPC advertising efforts.
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HawkSEM
hawksem.com › home › google ads image extensions: the ultimate image assets guide
Google Ads Image Extensions: The Ultimate Image Assets Guide
August 14, 2025 - Edit images before uploading to ... file size. Google Ads rejects image files over 5,120 KB. Supported formats include JPG, PNG, and static GIFs. Video files and other formats are not supported.
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Charlotte Davies
charlottedavies.com › home › google ads image extensions
Google Ads Image Extensions - Charlotte Davies
June 19, 2025 - You will be required to upload a square image of at least 300px by 300px, and can also upload an additional landscape image with an aspect ratio of 1.91:1 and a minimum size of 600px by 314px.
Address   The Vicky Business Centre, High Sands Lane, CA13 9NA, Cockermouth
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Blobr
blobr.io › how-to-guides › how-do-you-add-images-to-google-ads
How Can You Add Images to Google Ads?
When uploading images to Google ... vary by ad type. For example: Responsive display ads: 1200 x 628 pixels (landscape), 1200 x 1200 pixels (square), 600 x 1200 pixels (portrait). Image extensions: 1200 x 1200 pixels (square)....
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Tenthousandfootview
tenthousandfootview.com › home › how to implement image extensions
How to Implement Image Extensions - Ten Thousand Foot View
September 9, 2022 - In Google Ads, you can upload up to 20 images. You can, and I recommend you use both square (1×1) and landscape (1.91×1) image sizes. Google mostly prefers square images so it’s not a bad idea to focus more effort on those.
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Delante
delante.co › home › seo sem blog › google ads image specification
Google Image Ads - What Are Google Ad Sizes? | SEO / SEM Agency: Delante Blog
May 26, 2025 - Maximum image size: 1 MB. MIND THE EVIDENCE – we suggest preparing at least two different mockup image ad sets in order to run an A/B test. Keep in mind that Google image ads are but one way of available visual customer communication channels.
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Algebra Digital
algebradigital.co.uk › image-extensions-in-google-ads
Image Extensions in Google Ads: A Guide for Visual Advertising - Algebra Digital
September 18, 2024 - Square (1 x 1): 1,200 x 1,200 recommended (300 x 300 minimum) Landscape (1.91 x 1): 1,200 x 628 recommended (600 x 314 minimum) In order to be accepted by Google, image assets should also: ... Be clear – image quality must be good – no blurry ...
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Clix Marketing
clixmarketing.com › home › why you should be testing image extensions in google ads
Why You Should Be Testing Image Extensions in Google Ads - Clix Marketing
January 13, 2022 - ... Landscape photos need to be at least 600×314 but are recommended to be 1200×628. Square photos need to be 300×300 minimum but are recommended to be 1200×1200. The max file size is 5120 KB.
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JumpFly, Inc.
jumpfly.com › home › ppc › google ads image extensions beta
Google Ads Image Extensions Beta | JumpFly Digital Marketing Blog
August 11, 2020 - In order to be used in image ad extensions, the images on the landing page need to be in square format, or able to be cropped into a square. While the minimum size accepted is 300 x 300 pixels, the recommended size is 1200 × 1200.
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M4B
m4b.co.uk › home › resources › google ads image extensions: everything you need to know
Google Ads Image Extensions: Everything You Need to Know - M4B
August 22, 2024 - Press the blue plus and click ‘Image ... requirements: Image Landscape (1.91:1): 1200 × 628 (min required: 600 × 314, max file size: 5120KB); square: 1200 × 1200 (min required: 300 × 300, max file size: 5120KB)....
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Google Support
support.google.com › google-ads › answer › 13676244
Google Ads specs: ad formats, sizes, and best practices - Google Ads Help
Note: Make sure that your language targeting matches the language used in your ads as your text will not be translated when your ads are served. Note: Upload images as .jpg or .png with a maximum size of 5MB. Recommended images are optional, but will help your campaign stand out with excellent ...