How do I allow secure access to my site and search console for an SEO expert?
Is it necessary to share access to Google Search Console and Google Analytics with an SEO agency? - Webmasters Stack Exchange
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I'm in the market for an SEO expert to take my website to the next level and utilize Google Console.
However, since I don't know them personally, I'm unsure of how to provide secure access while still granting permission. This probably seems like an innocuous question to most SEO experts out there, but any advice would be appreciated. Apologies in advance if this post came across as rude or insulting!
They can do SEO without these tools but for doing it perfectly they need the access to Google Search Console and Google Analytics. For example,
Using Google Search Console
- They can get notified about your site’s issues/penalties
- The ‘Search Analytics’ (search queries) report details a list of keywords a website ranks for and the number of impressions and clicks they received along with click through rate (CTR) and average ranking position.
- They can identify & monitor broken pages on your site (Crawl Errors)
They can monitor your site’s Link Profile
They can check Mobile Usability which is more important.
Disavow Tool
Structured Data, Google Index, Crawl Stats, Sitemaps, Security Issues etc
These are all very important. With out access to Google Search Console they can't check all these points.
So better give those access to your SEO company. If you don't trust them change to another one.
If you want the SEO company to do their work properly, you should give them full access to the metrics. I'm understanding your concerns about shering the data, but everything is about trust, right? Also don't think your keywords are so hidden. In a professional SEO tools, you can check in which keywords some domain is ranking. I'll tell you why the SEO company should have access to the metrics. If they see only the ranking data, they have only the half (or maybe less) of the useful information. SEO's should see the flow in the website, bounce rate, avg. time and all other things.
So my advice is to give them an access, if you are concern about leaking information, go with another SEO company.