Find the best prices and places to buy. Google Shopping organizes information from thousands of online and local stores for you.

To tackle this challenge, Google is harnessing the power of AI to allow shoppers to try billions of apparel garments on their own body, by uploading just a single image of themselves.

May 20, 2025 - The “try on” experiment is rolling out in Search Labs in the U.S. today. When you’re shopping for shirts, pants, skirts and dresses on Google, simply tap the “try it on” icon on product listings.

May 20, 2025 - That includes an improved conversational shopping experience, a checkout feature that allows you to buy when prices are best and the ability to upload a picture of yourself to "try on" clothes you find online.

You can update your favorite brands in your shopping preferences. ... On your device, go to google.com. Search for a product category, like jeans or winter coat. ... Select which brands to save. The next time you search for clothes, you’ll see more results matching your brands.

May 20, 2025 - Browse your style: When you’re shopping for shirts, pants, dresses or shoes on Google, simply tap the "try it on" icon on product listings. Strike a pose: Upload a full-length photo of yourself.

Shop for official Google, YouTube, and Android branded apparel, including t-shirts, outerwear, performance wear, hats and more for men, women and kids.

September 6, 2024 - The expansion into the category follows last year’s introduction of virtual try-ons for men’s and women’s tops, plus enhanced algorithms to help shoppers more easily refine their apparel search parameters. Google’s generative AI model manipulates an image of clothing and showcases the item on “a diverse set of real models, ranging in sizes from XXS-XXXL,” per the release.

May 21, 2024 - A new breed of online ad allows brands to pay Google to offer shoppers AI-generated images that show how items of clothing would look on different skin tones and body types.

Shop · Translate · Identify what you see · Not sure how to describe it in words? Use your camera or an image to search. Go to Google Lens Get the app · See an outfit that’s caught your eye? Or a chair that's perfect for your living room? Get inspired by similar clothes, furniture, and home decor—without having to type what you're looking for.

3 days ago - The try it on feature on Google and Doppl both use our generative AI technology to help users understand how different outfits will look on them. Doppl is an experimental new app for shoppers to go even deeper with virtual styling, including the ability to try on outfits from personal photos and to create animated videos based on your favorite looks.

May 20, 2025 - Google says the feature uses an AI model that “understands the human body and nuances of clothing — like how different materials fold, stretch and drape on different bodies.” · Google will also soon allow you to shop in AI Mode — the new, Gemini-powered search experience it began rolling out to more users in March.

May 20, 2025 - The laughs when trying on clothes ordered online. ... Google launches DOPPL, a new app that lets you visualise how an outfit looks on you. So basically…

May 20, 2025 - How it works: Go to Google Search Labs and opt into the "try on" experiment that went live Tuesday. When you're shopping for clothes on Google, tap the "try it on" icon on product listings.

May 1, 2025 - The result is a try-on experience that works with photos of you. When shopping for shirts, pants, skirts, and dresses on Google, shoppers can simply tap the “try it on” icon on product listings.

June 14, 2023 - Starting today, U.S. shoppers can virtually try on women’s tops from brands across Google, including Anthropologie, Everlane, H&M and LOFT.

July 24, 2025 - The feature is launching in the United States today, letting users try on apparel items in Google's Shopping Graph across Search, Google Shopping and product results on Google Images.

101K Followers, 642 Following, 783 Posts - Shop with Google (@shopwithgoogle) on Instagram: "It’s Google, but for shopping ✨"

October 23, 2025 - Discover Macy's comprehensive collection of Women's Clothes, from dresses and special occasion outfits to casual styles and loungewear. Shop now.