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Internet marketplace operated by Google

Google Shopping, formerly Google Product Search, Google Products, and Froogle, is a Google service created by Craig Nevill-Manning which allows users to search for products on online shopping websites and compare prices โ€ฆ Wikipedia
Factsheet
Type of site Price comparison
Factsheet
Type of site Price comparison
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Google
google.com โ€บ shopping
Google Shopping - Shop Online, Compare Prices & Where to Buy
Find the best prices and places to buy. Google Shopping organizes information from thousands of online and local stores for you.
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Google
store.google.com
Google Store for Google Made Devices & Accessories
Shop the latest made by Google devices including the Pixel 10 series phones, the latest Pixel Watch, Fitbit and Google Nest devices at Google Store!
People also ask

What is Google Merchant Center?
Merchant Center is a free tool that helps millions of shoppers on Google discover, explore and buy your products. With a Merchant Center account, you can upload and manage your product data so that your products appear across Google Search, Maps, YouTube and more.
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business.google.com
business.google.com โ€บ en-all โ€บ merchant-center
Promote Your Business with Merchant Center - Google for Retail
Where will my products show up on Google?
Once your products are added and confirmed as eligible, they can show up across different Google surfaces, such as Google Search, Google Maps, YouTube, and Google Images. Learn more about where products show and the requirements.
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business.google.com
business.google.com โ€บ en-all โ€บ merchant-center
Promote Your Business with Merchant Center - Google for Retail
What do I need to create a Merchant Center account?
You need to be a retailer selling products through a website, in a physical shop or both. To sign up, you'll need a Google Account. If you don't have one yet, you can create one for free here. Then go to Merchant Center to tell us about your business, choose where your customers will check out (on your website or at your local shop) and add your products. If you are in the European Economic Area, the United Kingdom or Switzerland, your Merchant Center account must be associated with a Comparison Shopping Service (CSS). Our beginnerโ€™s guide to Merchant Center can teach you more about getting st
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business.google.com
business.google.com โ€บ en-all โ€บ merchant-center
Promote Your Business with Merchant Center - Google for Retail
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Glopal
merchants.glopal.com โ€บ en-us โ€บ google-shopping โ€บ united-states
Google Shopping in United States - International marketing
Whilst it is now free to list items, ... in the shopping tab. To qualify for the free Google Shopping Ads in United States, you need to first create a American feed and then opt into their program....
Discussions

Yet again struggling with a new USA Google shopping campaign
Our team use to work on Big Dude Clothing a few years ago. We spend a lot of money in Canada, USA and UK across Google. The UK and USA markets are very different. You need to treat each country as the unique place that they are. If you don't have the conversion data to make PMax work then there is nothing you can do. Trying PMax over and over again when your main input of conversion data has not changed... won't change your output of a successful campaign. Maybe part of your issue is your shopping feed . Maybe that needs to be worked on before you continue to invest time and money into a shopping campaign. Most brands under invest in their shopping feed and over invest in their ad account. Plus what works in the UK, may not be what sells and works well in the USA. Each market has a different taste and uses different words to say what a product is. Going off ยฃ84.21ย is not meaningful data. The USA is 5x the size of the UK and even if you are just targeting Eastern USA, there are a lot of people in that part of the country. You need more data to know anything. You can not expect to just take your UK strategy and launch in the USA. That rarely works for UK brands going to the USA and even vice versa that rarely works. More on reddit.com
๐ŸŒ r/googleads
11
1
July 2, 2024
Products are showing in other countries but not in my own country in USA in shopping page.
I recommend thoroughly rechecking everything, including your account settings in GMC. Double-check your data feed and identify any recent changes. If everything appears correct, you may have overlooked something, or there could be an issue on Google's end. More on reddit.com
๐ŸŒ r/googleads
2
1
December 26, 2024
How to check Google shopping search results in Google search?

You can use the ad preview tool inside of Google Ads, just set the location where you want to test.

Or you can use 3rd party tool http://isearchfrom.com/.

More on reddit.com
๐ŸŒ r/adwords
1
1
October 14, 2017
Can't access US Google Shopping ads from non supported country

Yes go back to Facebook

More on reddit.com
๐ŸŒ r/shopify
3
1
September 24, 2015
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Wikipedia
en.wikipedia.org โ€บ wiki โ€บ Google_Shopping
Google Shopping - Wikipedia
2 weeks ago - In the US, Google Shopping is accessible from the web and mobile apps, available on Android and iOS. Google Shopping is also available in France, accessible from the web only. Like its predecessor, Google Shopping is free and requires a personal ...
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Google
business.google.com โ€บ en-all โ€บ merchant-center
Promote Your Business with Merchant Center - Google for Retail
Your business and products can appear on Google Search, Maps, and more, when users search on Google for products you offer. Once a customer clicks, you can direct them to your online shop or a physical location to complete their purchase.
Find elsewhere
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Google Support
support.google.com โ€บ faqs โ€บ answer โ€บ 2987537
How Google Shopping works
Consumer information When you use Google Shopping, you're browsing products from advertisers and sellers who have chosen to feature their products on Google Shopping. By default, ranking of product
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Statista
statista.com โ€บ e-commerce โ€บ b2c e-commerce
Google Shopping brand profile U.S. 2022 | Statista
In total, 59% of U.S. price comparison portal users say they like Google Shopping. However, in actuality, among the 83% of U.S. respondents who know Google Shopping, 71% of people like the brand.
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Google
blog.google โ€บ products โ€บ shopping
News and updates about Shopping | Google Blog
June 20, 2018 - The latest news and updates about Shopping, including how to find products, track prices and decide where to buy.
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Google Support
support.google.com โ€บ googleshopping โ€บ answer โ€บ 13005558
Manage shopping preferences on Google - Google Shopping Help
Important: This feature is only available in the US, Canada, Australia, and India. By saving your shopping preferences, you can find relevant results and personalized recommendations more quickly. Fo
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Google
business.google.com โ€บ en-all โ€บ ad-solutions โ€บ shopping-ads
Show off Your Product Listings with Shopping Ads โ€“ Google Ads
Google Shopping ads are created from your product data and include photos of your product, price, store name, and other helpful details. Unlike text ads, Shopping ads give users a more complete view of the items you sell before they click, resulting in more qualified leads.
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Google Play
play.google.com โ€บ store โ€บ apps โ€บ details
USA Online Shopping App - Apps on Google Play
USA All in one Shopping app ! Experience seamless shopping across major categories, including Electronics, Fashion (Clothing), Baby & Kids Products, Recharge, Grocery, and Travel. Usa Online Shopping App - All in one Online Shopping App best deals and offers from all the meesho, saree, online shopping, snapdeal, myntra, amazon, flipkart, zara stores etc.
Rating: 3.7 โ€‹ - โ€‹ 1.23K votes
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Google
trends.google.com โ€บ trends
Google Trends
Holiday Shopping 100 ยท See the shopping Trends that shaped 2025 ยท Artificial Intelligence Trends ยท See how the US searches for AI ยท Made with Trends ยท See how Google Trends is being used across the world, by newsrooms, charities, and more ยท Trends TV ยท What is Trending right now on Google ...
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Reddit
reddit.com โ€บ r/googleads โ€บ yet again struggling with a new usa google shopping campaign
r/googleads on Reddit: Yet again struggling with a new USA Google shopping campaign
July 2, 2024 -

Hi all! So this is the 4th attempt at trying to make money with Google Ads in the USA. Currently making zero.

Bit of context first!

We are a 3 year old successful fashion brand (tall mens clothing) with a 6.4% sitewide UK conversion rate (helped by many low funnel conversions from a successful PMax campaign). Even our USA conversion rate is a respectable 3.2% (organic search and direct / repeat customers). So the issue is not pricing, offers, UX and landing pages.

We tried PMax three times in the USA over the last 2 years and failed each time due to lack of conversion data / unwilling to pump ridiculous $$$$ for data.

So our 4th and possibly final attempt is with a manual CPC google shopping campaign.

It's been running almost 2 weeks.

0 conversions 80 clicks Cost ยฃ84.21 CPC ยฃ1.05 Max CPC ยฃ1.20 CTR 1.2% Search impression share 89.87% Search Absolute top impression share 11.65% Targeting 8 eastern states eg new York, connecticut , Maryland etc as we can deliver to these states within 3 days.

Our best sellers are t-shirts. One of our tshirt variants (grey) is getting the vast majority of clicks.

Search term report shows pretty much relevant clicks except some clicks for "shirts" instead of "t shirts" which we have now negated (as shirt includes tshirt and other styles in the USA).

Our highest converting keywords in UK pmax include tall slim tshirts, mens tall tshirts etc and we are getting clicks on those in the USA campaign.

What am I missing? Could it be that competitors are running Pmax and getting the best traffic? Or is our max CPC too low, therefore rarely getting 1st shopping position? I've run tests and see our ads appearing in 4th - 8th position.

Is the 1st shopping position still the highest converting?

Appreciate your insights. Obviously was targeting a 400% ROAS / approx ยฃ13.00 CAC like the UK, but so far that's way out of reach.

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Google
store.google.com โ€บ collection โ€บ offers
Bundles & Special Offers on Google Devices - Google Store
1 week ago - Shop the latest deals on Google devices and hardware bundles for yourself or give the gift of Google.
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Google
store.google.com โ€บ category โ€บ phones
New Google Pixel 10 Smartphones, Engineered by Google
September 14, 2025 - Shop the latest Pixel 10 smartphones: Pixel 10, Pixel 10 Pro & Pixel 10 Pro Fold. Enjoy new features every few months with your Google Pixel smartphone!
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Google
google.com โ€บ retail
Promote Your Business with Merchant Center
Merchant Center is a free tool that helps millions of shoppers on Google discover, explore, and buy your products.
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Google Ads
ads.google.com
Google Ads - Get Customers and Sell More with Online ...
Show up when people are shopping with visually engaging product listings and let them know what you have in stock to drive more sales.
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Reddit
reddit.com โ€บ r/googleads โ€บ products are showing in other countries but not in my own country in usa in shopping page.
r/googleads on Reddit: Products are showing in other countries but not in my own country in USA in shopping page.
December 26, 2024 -

I have uploaded products to the merchant, and all the products are approved. There is literally no error or no warning for the products that are approved. Even the shipping policies and return policies are very clear and precise, and they have no issues. My PROBLEM is that my store is operating from the USA, but still, my products are not showing up on the shopping page of Google. BUT, if I search from other countries using VPN, all my products show up and rank at the top. I don't have any paid ads; it's all just free listings. Even when I enter the same product name in the USA and another country, it will show on top in the other country but not in the US. It used to show a few months ago, and even then my products used to show top results, but now they don't show at all. One more thing: when I search "product x" it will not show, but when I search "product x [my company name]," it will show. I have checked in the data sources also that all countries are enabled. I literally have checked everything. I reached out to Google but as usual, their automated message came: This is a third-party configuration issue. But it's not. I am uploading XML Feed to the Google Merchant Center. Even Rich Test Results do not show any problems with the feed. This is frustrating. We are not getting any sales. Please help me out... Thank you.