Google Support
support.google.com › tagmanager › answer › 6102821
Introduction to Tag Manager - Tag Manager Help
Learn to use Tag Manager with Analytics Academy! Learn strategies and techniques to help you learn the basics of Tag Manager and maximize the benefit of your tag implementations with the Google Tag Manager Fundamentals course.
LinkedIn
linkedin.com › all topics
Google Tag Manager Online Training Courses | LinkedIn Learning, formerly Lynda.com
Course · 11,930 viewers Released Nov 8, 2021 · Compare Google Universal Analytics to GA4 · 4m · Video · Create custom variables · 2m · Video · Configure custom dimensions and metrics in GA4 · 4m · Video · Dynamic variables · 3m · Video · Build comparison reporting in Google Data Studio · 2m · Video · Ecommerce considerations in GA4 · 2m · Video · What you should know about Google Tag Manager ·
GTM Official certification or course
Such thing does not exist. CXL courses are what you are looking for, but they are paid (and quite expensive). CXL is a big brand and their courses hold value (unlike Udemy or something). You also have Analytics Mania courses and Simo Ahava's courses , but all of those are paid. In general, very few people actually teach GTM and GA4. Simo Ahava is an absolute genious, followed by Julius (Analytics Mania). More on reddit.com
16
8
June 11, 2024Where I can find Google Tag Manager advanced courses for free?
Courses on Udemy are cheap. More on reddit.com
5
6
June 14, 2022The best course for learning google tag manager?
For sGTM I'd recommend https://www.teamsimmer.com/checkout/server-side-tagging/course-page/ . More on reddit.com
13
1
November 29, 2021How did you learn GTM?
If this post doesn't follow the rules report it to the mods . I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns. More on reddit.com
19
6
April 9, 2023Videos
Google Tag Manager for Beginners 2023 (FULL COURSE) - YouTube
01:09:03
Google Tag Manager tutorial for beginners (2025) || GTM Course ...
01:08:03
Google Tag Manager Simplified - A Straightforward Guide - YouTube
34:02
Google Tag Manager Server-side Tagging Tutorial 2025 || Server-side ...
12:52
Google Tag Manager Tutorial for Beginners 2025 (GTM Tutorial + ...
Udemy
udemy.com › marketing › digital marketing › google tag manager
Free Google Tag Manager Tutorial - Free Google Tag Managers (GTM) Course For Beginners | Udemy
Unlock Your Website's Potential: Master Google Tag Manager and Boost Conversions with this Ultimate GTM Course! - Free Course
Analytics Mania
analyticsmania.com › post › google-tag-manager-courses-online
Free Google Tag Manager Course Online - Analytics Mania
February 23, 2024 - Learn GTM for free with these Google Tag Manager Courses Online. Topics include installation, Tags, Triggers, Variables, Data Layer, etc.
MeasureSchool
measureschool.com › home › google tag manager for beginners free course
Google Tag Manager for Beginners Free Course
December 23, 2024 - A free course on how to get started with GTM the right way
WsCube Tech
wscubetech.com › resources › google-tag-manager › free-course
Free Google Tag Manager Course (Full GTM Tutorial 2025)
Whether you're new to digital marketing ... tutorials and hands-on exercises make it easy to follow along. Best of all, this course is completely free!...
Google
skillshop.withgoogle.com
Master Google Tools with Online Training - Skillshop
Access free online training to develop skills for Google workplace tools. Learn at your own pace and get Google product certified along the way.
Stape
stape.io › blog › tracking › best google tag manager certifications
BEST Google Tag Manager Certifications
September 12, 2025 - Stape Academy is a free training platform for server-side Google Tag Manager. It's built for marketers, analysts, and business owners who want to track better without browser privacy restrictions.
Analytics Mania
analyticsmania.com › courses
Google Tag Manager and Google Analytics Courses - Analytics Mania
3 weeks ago - A pack of Google Tag Manager courses that will help you better understand ins and outs of GTM and how to apply it in your web analytics or digital marketing
Reddit
reddit.com › r/googletagmanager › gtm official certification or course
r/GoogleTagManager on Reddit: GTM Official certification or course
June 11, 2024 -
I need to find an official Google course or skillshop certification, to get started on how to work with this tool. I couldn’t find anything on Google’s Skillshop Academy. Everything that I could find had a disclaimer stating that the information was about Google Analytics Universal, and wouldn’t work for GA4.
Is there anything official from google? How can I get started?
I also looked into the links that are on the description. One of them is broken and the other one also shows that it’s for GAU, and not for GA4.
Thank you🩷
Top answer 1 of 5
6
Such thing does not exist. CXL courses are what you are looking for, but they are paid (and quite expensive). CXL is a big brand and their courses hold value (unlike Udemy or something). You also have Analytics Mania courses and Simo Ahava's courses , but all of those are paid. In general, very few people actually teach GTM and GA4. Simo Ahava is an absolute genious, followed by Julius (Analytics Mania).
2 of 5
3
As others have mentioned, nothing official. YouTube is your best bet, followed by ChatGPT for when you can’t figure something out. I’ve seen good things said about the PPCMastery Conversion Tracking Mastery course, but I haven’t completed it myself so take this with a grain of salt. Unlike CXL and some others though, it actually seems reasonably priced.
Coursera
coursera.org › coursera articles › business › marketing › google tag manager tutorial: how to set up google tags
Google Tag Manager Tutorial: How to Set Up Google Tags | Coursera
2 weeks ago - Written by Coursera Staff • Updated on Nov 29, 2025 · Learn how to set up Google Tag Manager, a free, online tool for tracking online activity.
CXL
cxl.com › home › digital marketing online courses catalog › advanced google tag manager [online course]
Advanced Google Tag Manager Certification | CXL Course
September 24, 2025 - Take this 9-class advanced course from GTM master Simo Ahava to learn how to get the absolute most out of Google Tag Manager.
Udemy
udemy.com › topic › google-tag-manager
Top Google Tag Manager Courses Online - Updated [December 2025]
Learn Google Tag Manager today: find your Google Tag Manager online course on Udemy
Simplilearn
simplilearn.com › home › skillup › google tag manager course online with certificate
Google Tag Manager Course Online with Certificate [2026]
Google Tag Manager Course Online with Certificate
Start your Google Tag Manager course with Skillup. Learn Tag Management, Tag Deployment & Event Tracking. Get free Google Tag Manager certification today.
Address 5851 Legacy Circle, 6th Floor, Plano, TX 75024 United States
Analytics Mania
analyticsmania.com › courses › free-google-analytics-and-google-tag-manager-courses
Free Google Analytics and Google Tag Manager Courses - Analytics Mania
3 weeks ago - Free Google Analytics and Google Tag Manager courses for beginners who want to get started and learn the fundamentals
Class Central
classcentral.com › subjects › business › marketing › digital marketing › google analytics › google tag manager
100+ Google Tag Manager Online Courses for 2025 | Explore Free Courses & Certifications | Class Central
Master advanced Google Analytics techniques with Tag Manager in this comprehensive one-day training. ... With 21 Real Examples For eCommerce Including: FB, GA4, LiN Pixels, Button/Link Clicks, Custom Dimensions and much more ... Custom templates, single page application, content grouping, ads tracking, server-side GTM and more - in this course.
Optimize Smart
optimizesmart.com › beginners-guide-google-tag-manager-v2
Google Tag Manager Tutorial with FREE PDF E-Book - Optimize Smart
February 3, 2025 - Get started with Google Tag Manager (GTM). Learn to use it through this step by step tutorial. Download FREE PDF e-book on Google Tag Manager (72 pages).
Analytics Mania
analyticsmania.com › post › google-tag-manager-tutorial-for-beginners
Google Tag Manager Tutorial for Beginners (2025) + video
October 15, 2025 - A comprehensive step-by-step Google Tag Manager tutorial for beginners. Plus, you get a free e-book and video tutorial.
MeasureSchool
measureschool.com › home › measureschool courses
Tracking & Web Analytics Courses for GA4 and Tag Manager
December 3, 2024 - Each SOP is crafted to address a specific aspect of GA4, enabling you to handle the setup and management of GA4 with precision and certainty. ... The logical next step for marketers who loved our free beginner’s course. Full of tutorials, challenges & tools to kick start your experimentation in Google Tag Manager.
YouTube
youtube.com › watch
Google Tag Manager for Beginners 2025 (Full Course)
Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.