Amazon was originally launched as a website that sold exclusively books, competing with local book sellers and with Barns & Noble. Based on research he had conducted, Bezos decided that an online bookstore was the most logical option as an initial undertaking because books were easy to source, package and deliver, allowing the business to be competitive and to offer convenience and affordability.However, although Bezos settled on a web bookstore initially, his vision was much bigger right from the beginning. He did not see Amazon just as an online retailer, but as a tech company whose real

The name “Amazon” wasn’t Bezos’ first choice. “Cadabra” (as in Abra Cadabra) was his first option for the business name, under which he even incorporated the company back when starting out. However, very soon after, Bezos changed his mind, supposedly because his trademark lawyer misheard the word as “cadaver” – not quite the image you’d like your bookstore business to be associated with. Eventually, Bezos took a shine to “Amazon” as the brand name, not only because of the exotic allure, but also because it’s the largest and longest river in the world, and that would fit really well with his gr

The founder of Amazon is entrepreneur and investor Jeff Bezos, one of the top richest people in the world. Born in 1964 in Albuquerque, New Mexico, he graduated from Princeton University, where he studied computer science and electrical engineering. After graduation, Bezos worked on Wall Street in various related fields, and, in 1990, he became the youngest senior VP at the hedge fund firm D.E. Shaw. In 1994, he left the firm to open his own business, Amazon.com.The notorious businessman is not only Amazon’s founder, but also the owner of The Washington Post, Blue Origin, and Bezos Expeditions