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Reddit
reddit.com › r/digitalmarketing › what’s typical marketing budget for companies like small businesses and startups? - i was offered 500€ only for marketing like doesn’t sound even realistic
r/DigitalMarketing on Reddit: What’s typical marketing budget for companies like small businesses and startups? - I was offered 500€ only for marketing like doesn’t sound even realistic
August 12, 2024 -

Hey everyone

I would like to hear more about budgeting on marketing in companies like in your business or company how do you budget in marketing?

I Start up wants work with me just 500 on marketing and it feels incredibly low for marketing but understandable that its just starting from stratch but still … this seems incredibly low to be, specially considering the costs associated with digital advertising, content creation and other marketing strategies specially that company wants work with models..

For those of you with experience in startups or in small or big businesses:

  • what’s the typical marketing budget you have seen in these settings?

  • have you ever worked in budgets this small? If so how did you make it work??

  • what are some creative , low- cost marketing strategies that could stretch this 500€ ?

Any advice or insights would be greatly appreciated! Or any advice

Thank you

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DesignRush
designrush.com › agency › ad-agencies › small-business › trends › advertising-cost-for-a-small-business
How Much Does Advertising Cost for a Small Business? (2026) | ...
2 weeks ago - According to a report by Intuit ... with up to 100 employees. When you spread that over a year, it works out to roughly $6,500 per month on advertising alone (excluding labor)....
People also ask

How Much do Startup Companies Spend on Advertising?

These numbers are higher. Startup statistics report that spend 30% to 50% of their advertising funds.

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smallbiztrends.com
smallbiztrends.com › how-much-do-small-businesses-spend-on-advertising
How Much do Small Businesses Spend on Advertising?
How Much Should a Small Business Spend on Advertising?

You should split the cost into different stages through the sales funnel.

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smallbiztrends.com
smallbiztrends.com › how-much-do-small-businesses-spend-on-advertising
How Much do Small Businesses Spend on Advertising?
How Much Does Advertising Cost for a Small Business per Month?

The average is 8.7% of company revenue in 2022.

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smallbiztrends.com
smallbiztrends.com › how-much-do-small-businesses-spend-on-advertising
How Much do Small Businesses Spend on Advertising?
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Mediamax
mediamaxnetwork.com › industry-insights › how-successful-companies-spend-their-advertising-budget
How Much Do Companies Spend on Advertising Each Year?
March 10, 2025 - ... Gartner reports companies spend an average 12% of revenue on marketing, with larger firms at 13% and smaller at 10%. Spending varies by industry, with education exceeding 18% and healthcare expecting a 10% rise.
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Spider AF
spideraf.com › learning-hub › how-much-does-a-company-spend-on-advertising
How Much Does a Company Spend on Advertising? | Spider Af Learning Hub
But advertising budgets can vary widely depending on the size of the company, industry, and goals of the advertising campaigns. Here is some background on what goes into advertising spending. As a percentage of company revenue, typical advertising budgets range between 5% to 15% in industries ...
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BDC
bdc.ca › home › articles and tools › marketing, sales and export › marketing › what is the average marketing budget for a small business?
What is an average marketing budget for a small business?
In the simplest terms, your marketing budget should be a percentage of your revenue. A common rule of thumb is that B2B companies should spend between 2 and 5% of their revenue on marketing.
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The Media Captain
themediacaptain.com › home › how much money should you spend on advertising and marketing?
How Much Money Should You Spend on Advertising and Marketing?
November 7, 2023 - There have been clients of ours that started with a $500 per month budget and have grown beyond $50,000 in monthly ad spend based on strong results [view success story]. Even if you’re an established business with strong revenue and profitability, ...
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Succeeding Small
succeedingsmall.co › home › blog › what should my marketing budget be? a comprehensive guide for small business owners
I'm a Small Business. What Should My Marketing Budget Be?
November 5, 2024 - With nearly 10 years of experience ... spend about 8.7% of their revenue on marketing. Small businesses spend between $5,000–$15,000 per month on marketing....
Address   6180 Vickie Lane, 80923, Colorado Springs
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NewStyle Digital
newstyledigital.com › home › how much should your business be spending on advertising?
How Much Should Your Business Be Spending On Advertising? | NewStyle Digital
July 8, 2024 - B2C Companies: Often spend 5-10% of revenue on marketing. Startups: Might spend up to 20% of revenue initially to build brand awareness and customer base. Determine the cost per acquisition (CPA) and set a budget based on the desired number ...
Price   $$$
Address   11101 S Crown Way Suite 8, 33414, Wellington
Find elsewhere
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Small Business Trends
smallbiztrends.com › how-much-do-small-businesses-spend-on-advertising
How Much do Small Businesses Spend on Advertising?
December 15, 2024 - How much does email marketing cost?: The average cost is $300 to $500 per month. The Bottom Line: How Much Should a Small Business Advertising Budget Be?: A good benchmark from SalesForce is 10% to 20 % of your gross income.
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SEO Design Chicago
seodesignchicago.com › digital-advertising-tips › how-much-do-companies-spend-on-advertising
How Much Do Companies Spend on Advertising - SEO Design Chicago
June 30, 2025 - Most companies allocate their marketing budget across multiple areas, with advertising typically representing 20-50% of the total marketing spend. The timeline for advertising results varies greatly depending on your industry, target audience, ...
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UpFlip
upflip.com › reports › small-business-marketing-budget-statistics
60+ Essential Marketing Budget Statistics (2025) - UpFlip
Paid digital advertising budget: Small businesses should expect to spend $2.59 per click, $3.12 per 1,000 impressions, $0.66 to $1.23 on remarketing, $15 to $800 on tools, and a minimum of $350 per month on paid digital advertising.
Published   January 12, 2025
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WebFX
webfx.com › home › digital marketing › pricing › the cost of marketing — a complex marketing budget breakdown
The Cost of Marketing — A Complex Marketing Budget Breakdown
However, the cost of marketing ... some of the most popular digital marketing channels: ... Companies often spend 7-10% of their overall revenue on marketing....
Published   November 5, 2025
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Movers Development
moversdev.com › home › blog › movers marketing › how much do companies pay for advertising
How Much do Companies Pay for Advertising | Movers Development
May 7, 2025 - A typical monthly PPC budget ranges from $1,000 to over $5,000, depending on your location, target audience, and competition. Larger companies or those in major metro areas often spend even more to stay visible year-round.
Price   $
Call   718-717-2795
Address   83 Winthrop St, 11225, Booklyn
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Reddit
reddit.com › r/startups › how much do u spend each month on marketing?
r/startups on Reddit: How much do u spend each month on marketing?
October 12, 2023 -

Hi all, I’m looking to get some benchmarks around how much each startup spends on marketing.

TLDR; we decided to bootstrap and forgo the VC route a few months back so this means our numbers need to make sense. I’m in charge of sales and on average, we do approx $30k usd each month at 40% margins.

Right now, we spend approx $1k a month on google ads which is working but most of the revenue is also coming from existing customers who expanded their work with us.

We are not profitable at the moment but on track to do so. Our business is saas+service.

I see many business or startup spending 8-30k a month just on marketing. How do you decide the budget? Is it revenue-based?

Note that we are bootstrapping at the moment so growth at all cost is not possible since we won’t have VC money.

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Blogger
alphapublisher.com › alpha book publisher › alpha book publisher blog › how much do companies pay for advertising?
How much do companies pay for advertising?
September 18, 2024 - Small businesses may spend anywhere from $300 to $1,500 per month on digital ads (Google, Facebook, Instagram), while medium-sized businesses might spend $5,000 to $20,000 across multiple platforms.
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WebFX
webfx.com › home › digital advertising › pricing
Digital Advertising Pricing in 2025: The Cost of Digital Ads [Data]
September 10, 2025 - On average, businesses invest $301–$5,000 per month in digital ads. Learn what impacts your ad costs and how to get the best ROI from your digital advertising budget. ... We asked over 600 U.S.-based marketers to share how much their companies ...
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Forbes
forbes.com › forbes homepage › small business › entrepreneurs
Council Post: How Much Should You Spend On Marketing
August 12, 2024 - A startup business should commit to a fixed number for their advertising spend as their revenue may be too low to utilize a percentage of sales as a gauge. For many small businesses, $1,000 per month is a reasonable minimum advertising spend.
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Reddit
reddit.com › r/smallbusiness › how much money do you spend on marketing?
r/smallbusiness on Reddit: How much money do you spend on marketing?
January 4, 2024 -

I have a small service based local business. We generate almost $1m revenue last year. Spent just over $100k in marketing spend and agency. It doesn’t feel like it’s working as our revenue hasn’t increased with this marketing spend (this is for PPC and social media). Am I reading it correctly, is revenue all I should be focusing on at the end of the day to work out if they’re effective with my money?

Is it worth continuing to spend money on agency, do you do the marketing yourself?