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PostHog
posthog.com › blog › google-analytics-cost
How much does Google Analytics actually cost? - PostHog
TL;DR: Google Analytics 4 is free (with limits) while its enterprise tier, Google Analytics 360, starts at $50,000 per year. Some of humanity's great…
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Fathom
usefathom.com › fathom analytics › learn › google analytics pricing: costs & what’s in for you
Google Analytics Pricing: Costs & What’s In For You - Fathom Analytics
March 2, 2024 - However, the primary version of Google Analytics, which is free for anyone with a Google account, does have some limitations. For users requiring additional features and more in-depth website analysis, there's a premium version available.
People also ask

Are there any additional costs with Google Analytics 360?
Additional costs may arise from using BigQuery, professional services (such as training or implementation), and integrations with other enterprise tools, such as Salesforce.
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analytify.io
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
Is Google Analytics 360 worth it?
Google Analytics 360 is ideal for large enterprises that need advanced analytics, higher data processing limits, and dedicated support. Its premium features, including real-time insights and BigQuery integration, make it a worthwhile investment for businesses requiring scalability. However, the free GA4 version often provides sufficient functionality for smaller businesses.
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analytify.io
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
How much does GA4 360 cost?
Google Analytics 360 pricing starts at $150,000 per year (approximately $12,500 per month), with pricing scaling based on data volume, hits, and additional features like BigQuery integration or rollup properties.
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analytify.io
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
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Analytify
analytify.io › home › google analytics pricing (free vs 360)
Google Analytics Pricing (Free vs 360) - Analytify
February 3, 2025 - ... Google Analytics 360 is a premium, enterprise-level solution for businesses with more advanced analytics needs and higher data volumes. It is a paid offer. GA4 360 pricing starts at $150,000 per year and provides several enhanced features ...
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Whatagraph
whatagraph.com › blog › articles › google-analytics-pricing
Google Analytics Pricing Guide | Whatagraph
May 23, 2025 - The Google Analytics premium plan, called Google Analytics 360, costs $12,500 per month or $150,000 per year.
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MeasureMinds
measuremindsgroup.com › home › google analytics › how much does google analytics cost? pricing & features
How Much Does Google Analytics Cost? Pricing & Features
November 10, 2022 - How much does Google Analytics cost? Google Analytics is completely free, like many of Google’s digital products. And the majority of GA users stick with
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Noble Desktop
nobledesktop.com › google analytics cost
How Much Does Google Analytics Cost?
How much does Google Analytics cost? Nothing. This powerful tool that can turn around website sales is free to use.
Find elsewhere
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Google
marketingplatform.google.com › about › analytics
Analytics Tools & Solutions for Your Business - Google Analytics
Get a reliable measurement foundation with built-in automation, intuitive and flexible reporting, cross-platform attribution, and so much more. See all features · Use Analytics with other Google solutions to get a complete understanding of your marketing efforts and enhance performance.
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Seline Analytics
seline.com › blog › google-analytics-pricing
Google Analytics Pricing: How Much Does Google Analytics Cost?
August 31, 2024 - According to the Google Analytics Community, GA360’s retail price is anything between $150,000 to $200,000 per year depending on your needs and negotiation power. Yes, I know — that’s serious money.
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TrustRadius
trustradius.com › home › web analytics tools › google analytics › pricing
Google Analytics Pricing 2025: Compare Plans and Costs
GA is free so there is a ton of ... there is the Premium version of [Google Analytics] which comes with a price tag of about $150,000....
Rating: 8.1/10 ​ - ​ 3.92K votes
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Vision Labs
visionlabs.com › home › ga360 pricing explained & calculator
GA360 Pricing Explained & Calculator | Vision Labs
September 20, 2025 - GA360 pricing explained: From $50k/year, varies by usage. Use our calculator for estimates, learn about cost factors, and more.
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Adilo
adilo.com › blog › growth and audience › google analytics cost: is it 100% free or is there a pro version that’s paid?
Google Analytics Cost: 100% Free or not?
June 29, 2022 - There are two pricing options for Google Analytics: free and paid (360). Google Analytics 360 is available for $12,500 every month or $150,000 per year. ... The Analytics 360 subscription from Google Analytics does not offer a free trial.
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Akkio
akkio.com › post › google-analytics-cost
Google Analytics Cost: A Complete Pricing Breakdown
December 26, 2023 - In total, a standard GA360 setup with these services can cost $150,000+ per year excluding one-time migration and labor expenses. For most websites with normal traffic volumes, the free Google Analytics does the job.
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Abralytics
abralytics.com › home › marketing › google analytics – paid vs free
Google Analytics - Paid vs Free
April 6, 2025 - Cost of analytics – The Google analytics platform is available for free with your Google account. Pricing for GA360 starts at about USD 150, 000 a year. No, that wasn’t a typo.
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MeasureSchool
measureschool.com › home › google analytics cost: how does it add-up?
Google Analytics Cost: How Does It Add-up?
July 3, 2024 - In today’s post, we explored how much Google Analytics costs, which thankfully is still a free tool.
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Blueleadz
bluleadz.com › blog › google-analytics-cost
Blog | How Much Does Google Analytics Cost? What You Need to Know
July 1, 2024 - The premium tier, which is called Google Analytics 360, costs $150,000 each year.
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BeProfit
beprofit.co › a › community › business-data-analysis › what-is-the-monthly-cost-of-using-google-analytics
What are the Google Analytics pricing plans?| BeProfit - Profit Analytics Community
October 4, 2021 - The free version is enough for small and medium-sized businesses and includes the following features: Conversion reportingAdvanced segmentationCustomer reportingReal-time visualization Flow visualization The paid plan, Google Analytics 360 (GA 360), goes for $12,500 per month or $150,000 per year.