Your agency is doing a shit job, simply put. Answer from paulyvee on reddit.com
BDC
bdc.ca › home › articles and tools › marketing, sales and export › marketing › what is the average marketing budget for a small business?
What is an average marketing budget for a small business?
The costs involved can include everything from hiring a camera person and editor to simply upgrading your smartphone so you can shoot video yourself. Training: If you rely on internal staff to create and execute your marketing campaigns, be sure to set aside funds for training. “The available channels continue to evolve and it takes training for your staff to stay on top of the best practices,” Horvath says.
First Pier
firstpier.com › home › updates › budgeting for impact: average costs of digital marketing campaigns
Average Cost of Digital Marketing Campaign: 2024 Guide
February 26, 2025 - As a rule of thumb, businesses might allocate 2-5% of their sales revenue to marketing efforts. For instance, a company generating $1 million in sales might spend $20,000 to $50,000 annually on marketing.
WebFX
webfx.com › home › digital marketing › pricing › the cost of marketing — a complex marketing budget breakdown
The Cost of Marketing — A Complex Marketing Budget Breakdown
This makes PPC one of the most cost-efficient Internet marketing strategies out there. ... The more money you bid for important keywords, the more likely you’ll be to grab an ad spot, but it’s important to make sure the keyword is worth the money that you bid. You can also decide how many keywords you want to target, if you’re interested in remarketing, social media PPC advertising, or Google Shopping Management. These will also increase the price of your campaign.
Published November 5, 2025
Lairedigital
lairedigital.com › blog › how-much-does-a-custom-marketing-plan-cost
How Much Does a Marketing Plan Cost? Marketing Plan Pricing
August 1, 2025 - At LAIRE, the price of a professional marketing plan is between $15,000 and $25,000. This cost hinges on the specific elements in your strategic plan.
Siege Media
siegemedia.com › home › all › how much does content marketing cost in 2025?
How Much Does Content Marketing Cost in 2025?
June 18, 2025 - Bringing this all together in terms ... campaign for a medium-sized business ($4MM+ annual revenues), should be in the $10,000 to $20,000 a month range as a starting block to be competitive....
Reddit
reddit.com › r/smallbusiness › how much money do you spend on marketing?
r/smallbusiness on Reddit: How much money do you spend on marketing?
January 4, 2024 -
I have a small service based local business. We generate almost $1m revenue last year. Spent just over $100k in marketing spend and agency. It doesn’t feel like it’s working as our revenue hasn’t increased with this marketing spend (this is for PPC and social media). Am I reading it correctly, is revenue all I should be focusing on at the end of the day to work out if they’re effective with my money?
Is it worth continuing to spend money on agency, do you do the marketing yourself?
Top answer 1 of 55
61
Your agency is doing a shit job, simply put.
2 of 55
12
Annual advertising expense for most of my clients is between 2 and 3 percent of total sales revenue ($24K to $30K). You are spending 10 percent and getting no positive results. So, the first thing I would do is stop spending the money. Next, I would develop a strategic marketing plan. Goal and objective – increase sales from $1.0 million to $1.25 million Market segment – pregnant females between ages of X to X, income range, etc Strategy – target homes (census tracts, Zip Codes), doctors offices, baby shower shops, etc. Tactics – for example, website, direct mail, local cable TV ad, social media (FB page), submit articles to pregnancy magazines, etc. Estimate benefit cost of each tactic under consideration Budget – establish overall budget (i.e. $30K) and then choose a mix of tactics that has greatest potential for ROI
Upwork
upwork.com › resources › articles › 4 social media campaign cost factors for marketing budgets
4 Social Media Campaign Cost Factors for Marketing Budgets - Upwork
September 11, 2024 - Typically, they spread this budget across various platforms. And Facebook, Instagram, YouTube, X, and LinkedIn are getting the most attention. However, the social media marketing cost isn’t always monetary. It also takes time and effort to plan, create, and execute a successful campaign.
CJAM Marketing
cjammarketing.com › home › how to find and manage › budget › how much does a marketing campaign cost?
How Much Does a Marketing Campaign Cost?
September 8, 2024 - That’s because a well-executed campaign is not a cost to the business. On the contrary, it’s the main revenue driver that makes profit possible. So it’s less about cost and more about return on investment.
Ignite Social Media
ignitesocialmedia.com › home › what should a social media marketing campaign cost?
What Should a Social Media Marketing Campaign Cost?
October 18, 2007 - As for how much can you afford, ... site about general costs. In it, she says that you can do an effective campaign for as little as $50,000....
Cstar Advertising
adintime.com › en › blog › how-much-does-an-advertising-campaign-cost-n226
How much does an advertising campaign cost?
July 23, 2025 - Our study (from January 2023 to November 2023) on the price of an advertising campaign revealed that the average cost of an advertising campaign, across all media, sectors, and devices, in France, amounts to €8,467.
WebFX
webfx.com › home › digital marketing › pricing
Digital Marketing Pricing: How Much Does It Cost in 2026? [Data]
1 month ago - Digital marketing pricing varies, but the average cost is $50 - $6,000 per month. Learn more about the costs of digital marketing here!
EBQ
ebq.com › home › costs to consider when developing a marketing campaign budget
Costs to Consider When Developing a Marketing Campaign Budget | EBQ
March 10, 2025 - Learn about the cost considerations and benefits of an effective marketing strategy to create a campaign budget for your company's growth.
Reddit
reddit.com › r/digitalmarketing › what’s typical marketing budget for companies like small businesses and startups? - i was offered 500€ only for marketing like doesn’t sound even realistic
r/DigitalMarketing on Reddit: What’s typical marketing budget for companies like small businesses and startups? - I was offered 500€ only for marketing like doesn’t sound even realistic
August 12, 2024 -
Hey everyone
I would like to hear more about budgeting on marketing in companies like in your business or company how do you budget in marketing?
I Start up wants work with me just 500 on marketing and it feels incredibly low for marketing but understandable that its just starting from stratch but still … this seems incredibly low to be, specially considering the costs associated with digital advertising, content creation and other marketing strategies specially that company wants work with models..
For those of you with experience in startups or in small or big businesses:
what’s the typical marketing budget you have seen in these settings?
have you ever worked in budgets this small? If so how did you make it work??
what are some creative , low- cost marketing strategies that could stretch this 500€ ?
Any advice or insights would be greatly appreciated! Or any advice
Thank you
Expert Market
expertmarket.com › expert market › what is digital marketing? › how much does digital marketing cost?
How Much Does Digital Marketing Cost?
February 16, 2023 - To give you a rough idea, running a social media campaign usually costs between $4,000 and $7,000 per month. That sounds like a lot, but the majority of it will go straight to the platform itself rather than marketing assistants.
Avidly
avidlyagency.com › blog › the-average-cost-of-a-digital-marketing-campaign-that-delivers-results
The average cost of a digital marketing campaign that delivers results
October 22, 2024 - There’s no definitive figure for digital marketing. One company could pay as little as £3,000 per month, while another could hit six figures. It all depends on which services you’re shelling out for and at what level.
Roundtree
roundtreeagency.com › home › how much does marketing cost in 2024?
How Much Does Marketing Cost in 2024? | Roundtree Agency
January 10, 2024 - Print magazine advertisements can start at $4,000 per issue while digital ads are substantially less (ex: a $100 Facebook ad campaign). Trade shows and sponsored events can easily run $5,000-$10,000.
TheeDigital
theedigital.com › blog › how much does digital marketing cost? let’s discuss!
How Much Does Digital Marketing Cost? | Your Marketing Budget
April 15, 2025 - PPC is known for its ability to drive immediate results and its effectiveness in targeting specific audience segments. Budgeting for PPC campaigns involves setting a daily or monthly budget that determines how much you are willing to spend on your ads. This budget can be adjusted at any time based on the performance of the campaign. Advertisers can bid on keyword phrases relevant to their target market, and the cost can depend on the bidding strategy chosen, whether it’s a focus on clicks, impressions, or conversions.
Campfire Digital
campfiredigital.com › home › blog › content marketing › how much should you spend on digital marketing?
ow Much Does a Digital Marketing Campaign Cost?
July 20, 2025 - Variables: Social media advertising costs vary depending on the platform you choose (i.e., LinkedIn, TikTok and YouTube are typically the most expensive, followed by Instagram, Facebook, Pinterest and X), the audience you’re targeting, your content volume and frequency, competition, industry and geography. The goal of SEO content is to drive organic traffic and visibility for your business. When content marketing is done well, it’s very effective. Content marketing campaigns can cost less than other digital marketing campaigns to launch and maintain but generate three times more leads than traditional marketing.
HawkSEM
hawksem.com › home › content marketing cost: is it worth it? (+ examples)
Content Marketing Cost: Is it Worth it? (+ Examples)
June 11, 2024 - Freelance content strategist costs range between $1,500 to $3,000 per month, depending on the campaign size, type of content produced, and their experience. Content marketing agency costs can be anywhere from $2,500 to $10,000 or more per month, ...
Advids
advids.co › pricing › marketing campaign › how much does marketing campaign video production cost in 2025?
How Much Does Marketing Campaign Video Production Cost In 2025?
April 29, 2025 - The average cost of marketing campaign video production ranges from $ 1,500 and $ 7,000 per video. 2025 estimated average spending is $ 1,700 for per minute production. animated product walkthrough videos are produced the most at $ 2,000 and ...