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Google Support
support.google.com › adspolicy › answer › 10347108
Image assets format requirements - Advertising Policies Help
In addition, we will review each image asset for compliance with the image asset requirements listed below, which will take priority in the event there is conflict with the Google Ads and personalization policies.The image asset requirements are more restrictive than the ads requirements for other platforms and surfaces, meaning disapproved image assets may continue to run on Google’s other owned and operated properties.
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Google Support
support.google.com › google-ads › answer › 9566341
About image assets for Search campaigns - Google Ads Help
To best represent your products and services, you can upload up to 20 diverse, high-quality images that are relevant to your keywords. Image assets must follow a strict set of creative guidelines without exceptions. Make sure you review the guidelines below before creating your image asset to avoid disapprovals. Images must also meet Image assets format requirements.
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Toptal
toptal.com › external-blogs › growth-collective › google-ads-image-extensions-complete-guide
Google Ads Image Extensions: The Complete Guide for 2024 | Toptal®
September 23, 2024 - Square is required but landscape is optional although recommended. Square images will show in Google.com and YouTube search via AdSense For Search (Search Partners) while landscape images will show in YouTube search via AdSense (Search Partners).
People also ask

What are the image requirements for a Google Ads image extension?
Google maintains high standards for its image extensions. Your advertising’s visuals must convey all necessary information without additional text, illustrations, or company logos. Here’s the required format for Google Ads image extensions: File formats: PNG, JPG, or static GIF; Maximum file size: 5120 KB; Aspect ratio: Square 1 x 1 for square images or Landscape 1.91 x 1 for landscape images; Image resolution: 1200 x 1200 for square images and 1200 x 628 for landscape images; and Minimum pixels: 300 x 300 for square images and 600 x 314 for landscape images. In addition, for the best performa
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webfx.com
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
What are Google Ads image extensions?
Google Ads image extensions, also known as PPC image extensions, are visual functionalities that allow advertisers to upload visually compelling and contextually appropriate images to complement their text ads. These images appear on Google search results pages next to your ad title, meta description, and URL.
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webfx.com
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
What are the best Google ad image extensions practices?
Here are some of the best practices for Google Ads image extensions: select images that showcase your product or service, experiment with multiple images, add and format images according to Google compliance standards, as well as ensure your images have a clear background.
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webfx.com
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
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Chrome Developers
developer.chrome.com › docs › chrome extensions › supplying images
Supplying Images | Chrome Extensions | Chrome for Developers
June 11, 2018 - Only the extension icon, a small promotional image, and a screenshot are mandatory. However, providing attractive versions of both required and optional images increases your extension's chances of getting noticed.
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WebFX
webfx.com › home › blog › ppc › a simple guide to google ads image extensions and set up
Basics of Google Ads Image Extensions [+ Set Up Instructions]
Google maintains high standards for its image extensions. Your advertising’s visuals must convey all necessary information without additional text, illustrations, or company logos. Here’s the required format for Google Ads image extensions:
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Mediagistic
mediagistic.com › blog › google-ads-new-image-extensions-what-are-they-why-do-they-matter
Google Ads’ New Image Extensions: What Are They & Why Do They Matter?
February 23, 2024 - The above specifications are required for Google image extensions. For the best performance, Google recommends increasing the image resolution to 1200×1200 for square images and 1200×628 for landscape images.
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Spinutech
spinutech.com › home › digital marketing › paid media › sem & ppc marketing services
Everything To Know About Image Extensions in Google Ads
February 5, 2024 - Google has specific format requirements for image extensions, and if you don’t meet these requirements or your images aren’t compliant with Google’s personalization and Google Ads policies, they will not be approved.
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Metric Theory
metrictheory.com › blog › image-extensions-for-google-ads-what-you-need-to-know
Image Extensions for Google Ads: What You Need to Know - Metric Theory
August 12, 2020 - Image Extensions require a minimum of one square and one landscape image, but can accommodate up to 20 images per extension.
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Aillum
aillum.com › home › blog › what are image extensions and why should you use them?
What are Image Extensions and why should you use them? - Aillum
May 15, 2024 - Due to policy requirements, your account will need to be in good standing, with a history of compliance with Google Ads policies. Certain industries/ad content can’t be displayed as images, such as those related to gambling, medical, alcohol or adult material. You’ll need to have a search campaign set up with text ads, otherwise you’ll not have any existing search ads to add image extensions to.
Find elsewhere
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Tenthousandfootview
tenthousandfootview.com › home › how to implement image extensions
How to Implement Image Extensions - Ten Thousand Foot View
September 9, 2022 - If you don’t see these extensions in your account it’s worth contacting Google support to see if you qualify. In Google Ads, you can upload up to 20 images. You can, and I recommend you use both square (1×1) and landscape (1.91×1) image sizes. Google mostly prefers square images so it’s not a bad idea to focus more effort on those. There are, of course, some general resolution/size and image format requirements.
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Microsoft
help.ads.microsoft.com › apex › index › 3 › en › 56706
Add images to your ad with image extensions
Advertising Editor Advertising Intelligence · Oops · ab_zerohelp,ext52085 · Videos · See more videos · © 2025 Microsoft
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Codefixer
codefixer.com › home › comprehensive guide to google ads image extensions
Comprehensive Guide to Google Ads Image Extensions - Codefixer
June 15, 2021 - These image extensions are generated using assets that have been manually added to the Google Ads account and can be either a square image of 1:1 aspect ratio or a landscape rectangular image with dimensions of 1.9:1. Whilst adding our image ...
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Creativewebsitemarketing
creativewebsitemarketing.com › home › what are the new image extensions in google ads?
What are the New Image Extensions in Google Ads?
May 20, 2025 - When Google first released image extensions, photos had to be in square format. However, you can now upload both square and landscape images. At least one square image is required.
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WordStream
wordstream.com › home › blog › the easy guide to google ads image extensions
The Easy Guide to Google Ads Image Extensions
November 14, 2023 - Learn how to set up Google Ads image extensions, where to find images for them (plus specs), as well as best practices for image extensions and how to view your performance.
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Channable
helpcenter.channable.com › hc › en-us › articles › 19649243513490-Creating-Google-Text-Ads-image-extensions
Creating Google Text Ads image extensions – Help Center - Channable
This Help Center article will explain what image extensions are and how you can set them up for your Google Text Ads in Channable. Table of contents Format requirements Create Google Text Ads imag...
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Store Growers
storegrowers.com › home › google ads image extensions: a visual upgrade for search ads
Google Ads Image Extensions: A Visual Upgrade For Search Ads - Store Growers
April 1, 2023 - Image extensions bring the same effect to your paid search campaigns. Product images can help you stand out from other competitors because images capture attention better than words. Rather than reading a text description of your products, users see what they actually look like. And if they like what they see, then they’ll want to find out more about it. In short, it’s a better user experience! In this section we’ll talk about the requirements and steps needed to set up image extensions on your Google Ads account.
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Adsbot
adsbot.co › home › blog › google ads image extension specs
Google Ads Image Extension Specs - Adsbot
September 3, 2025 - The Google Ads image extensions have the capacity to accommodate a variety of dimensions, encompassing the expansive landscape ratio of 1.91:1, the symmetrical square ratio of 1:1, as well as the longer portrait ratio of 4:5.
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Algebra Digital
algebradigital.co.uk › image-extensions-in-google-ads
Image Extensions in Google Ads: A Guide for Visual Advertising - Algebra Digital
September 18, 2024 - When creating image extensions, it’s important to have images that are as relevant to the queries within the search campaigns or specific ad groups, this will help improve performance. Avoid arbitrary images, as with ad copy, we want to ensure the images are useful, relevant and communicate key information to potential customers. In order to get started with Image Extensions there are certain requirements you will need to comply with:
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DataFeedWatch
datafeedwatch.com › datafeedwatch.com by cart.com › blog › a comprehensive guide google search image extensions
A Comprehensive Guide Google Search Image Extensions
December 1, 2023 - This one is required. ... Your images cannot have text or graphic overlay (including brand logos, also the ones that are being used as the image asset)