National University
nu.edu › blog › qualitative-vs-quantitative-study
What Is Qualitative vs. Quantitative Study? | National University
Qualitative and quantitative data ... the primary aim of knowledge acquisition, quantitative research is numeric and objective, seeking to answer questions like when or where....
Published April 27, 2023
GCU
gcu.edu › blog › doctoral-journey › qualitative-vs-quantitative-research-whats-difference
Qualitative vs. Quantitative Research: What’s the Difference? | GCU Blog
May 20, 2021 - Qualitative research is often focused on answering the “why” behind a phenomenon, correlation or behavior. In contrast, quantitative data are analyzed numerically to develop a statistical picture of a trend or connection.
ELI5:the difference between quantitative and qualitative research methods?
quantitative literally means 'quantities' that can be measured in units of some kind. Usually analysed using mathematics of some kind. qualitative means 'qualities' that are more subjective to personal experience, this usually means personal anecdotes, stories, rough observations etc. More on reddit.com
2
1
August 13, 2014ELI5: The difference between Qualitative research and Quantitative research?
You can use the roots of the words to help you remember the difference. Quantitative has to do with numbers, like the word quantity. Quantitative research measures things with numbers. How many people like coffee? How many trees fell over in the storm? How many books do people read each year? You then take these numbers and maybe do some statistics or other math to come to a conclusion. Qualitative research has to do with looking at qualities. Maybe you taste a bunch of coffees and compare them in some way. Maybe you talk to people about their experience during a big storm and compile a report about how different people reacted to the stressful situation. Have a bunch of people read a book and describe it. These are all about qualities of things, and generally don't use numbers. Quantitative => Quantity => Research using numbers and math. Qualitative => Quality => Research using opinions and experiences, generally not using numbers. More on reddit.com
8
0
August 29, 2021Why is qualitative research looked down upon in academia?
There is a deep bias/assumption that qualitative research is fundamentally subjective, which goes against psychology's drive for objectivity. And many people falsely assume quantitative is always objective. More on reddit.com
36
55
June 23, 2021Examples of poor research ethics in qualitative work?
I am facilitating a year-long participatory action research project with students in my high school. We have spent three months exploring issues, working towards a set of research questions, and learning about different methods for data gathering · Students are at the point where they are ... More on reddit.com
18
21
July 14, 2021What’s the difference between quantitative and qualitative methods?
Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings. · Quantitative methods allow you to systematically measure variables and test hypotheses. Qualitative methods allow you to explore concepts and experiences in more detail.
scribbr.com
scribbr.com › home › qualitative vs. quantitative research | differences, examples & methods
Qualitative vs. Quantitative Research | Differences, Examples & ...
What Is a Common Goal of Qualitative and Quantitative Research?
Both quantitative and qualitative methods seek to find patterns in the data they collect that point to a relationship between elements. Qualitative and quantitative data are both instrumental in supporting existing theories and developing new ones. Ultimately, the researcher must determine which kind of research best serves the goals of the study.
gcu.edu
gcu.edu › blog › doctoral-journey › qualitative-vs-quantitative-research-whats-difference
Qualitative vs. Quantitative Research: What’s the Difference? ...
How do you analyze qualitative data?
There are various approaches to qualitative data analysis, but they all share five steps in common: · Prepare and organize your data. · Review and explore your data. · Develop a data coding system. · Assign codes to the data. · Identify recurring themes. · The specifics of each step depend on the focus of the analysis. Some common approaches include textual analysis, thematic analysis, and discourse analysis.
scribbr.com
scribbr.com › home › qualitative vs. quantitative research | differences, examples & methods
Qualitative vs. Quantitative Research | Differences, Examples & ...
Videos
02:26
Quantitative and Qualitative - What's the difference? - YouTube
03:37
Quantitative vs. Qualitative Research: The Differences Explained ...
17:38
Qualitative vs Quantitative vs Mixed Methods Research: How To Choose ...
04:30
Qualitative and Quantitative Research - YouTube
16:51
LESSON 11 - DIFFERENCES BETWEEN QUALITATIVE AND QUANTITATIVE RESEARCH ...
05:48
Qualitative vs Quantitative Research: Key Differences Explained ...
Simply Psychology
simplypsychology.org › research methodology › qualitative vs quantitative research: what’s the difference?
Qualitative vs Quantitative Research: What's the Difference?
May 16, 2025 - Quantitative data involves measurable numerical information used to test hypotheses and identify patterns, while qualitative data is descriptive, capturing phenomena like language, feelings, and experiences that can't be quantified.
PubMed Central
pmc.ncbi.nlm.nih.gov › articles › PMC3327344
Broadening horizons: Integrating quantitative and qualitative research - PMC
Quantitative research is very well suited to establishing cause-and-effect relationships, to testing hypotheses and to determining the opinions, attitudes and practices of a large population, whereas qualitative research lends itself very well to developing hypotheses and theories and to describing processes such as decision making or communication processes.
West Coast University
guides.westcoastuniversity.edu › c.php
Qualitative and Quantitative Research - Research Basics - LibGuides at West Coast University, Inc.
October 1, 2024 - Visit the Qualitative Research Topic Page in Credo Reference for more information. Quantitative research contains data about quantity or numbers.
EBSCO
ebsco.com › research-starters › social-sciences-and-humanities › qualitative-and-quantitative-research
Qualitative and quantitative research | Research Starters | EBSCO Research
Quantitative and qualitative research are two primary methodologies used in the human and social sciences, each employing distinct approaches to investigate social phenomena. Quantitative research is based on positivist principles, aiming for objectivity and employing statistical methods to ...
Scribbr
scribbr.com › home › qualitative vs. quantitative research | differences, examples & methods
Qualitative vs. Quantitative Research | Differences, Examples & Methods
June 22, 2023 - When collecting and analyzing data, quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings.
Adelphi
libguides.adelphi.edu › evidence-based-practice › quantitative-qualitative
Quantitative and Qualitative Research - Evidence-Based Practice Research in Nursing - LibGuides at Adelphi University
2 weeks ago - Quantitative data are expressed numerically and analyzed statistically. The data are collected from experiments and tests, metrics, databases, and surveys. In healthcare research they often include studies of intervention effectiveness, satisfaction with care, the incidence, prevalence, and ...
Address One South Avenue | P.O. Box 701, 11530-0701, Garden City
Splunk
splunk.com › en_us › blog › learn › qualitative-vs-quantitative-research.html
Qualitative vs Quantitative: Which Research Method is Right for You? | Splunk
Each method offers unique strengths: qualitative provides deep context and insights, while quantitative delivers measurable patterns and scalable evidence. For the most comprehensive understanding, combine both approaches (mixed methods) to ...
Southern New Hampshire University
snhu.edu › about-us › newsroom › business › data-analysis-skills
Quantitative and Qualitative Research Examples | SNHU
Quantitative Example: Information from clinical trials, like reduced symptoms measured by tests, shows a new drug's effectiveness. Qualitative Example: Data from interviews with patients can show side effects or improvements in life quality that numbers don't capture.
Reddit
reddit.com › r/explainlikeimfive › eli5:the difference between quantitative and qualitative research methods?
r/explainlikeimfive on Reddit: ELI5:the difference between quantitative and qualitative research methods?
August 13, 2014 -
I have to mention it in a paper for school, and I just cannot get my head around it
Top answer 1 of 2
1
quantitative literally means 'quantities' that can be measured in units of some kind. Usually analysed using mathematics of some kind. qualitative means 'qualities' that are more subjective to personal experience, this usually means personal anecdotes, stories, rough observations etc.
2 of 2
1
Quantitative research methods are methods that are based on empirical numerical data (quantities). These are used more often in the hard sciences like physics and chemistry but are also used in the social sciences like sociology. If your research methods have to do with measuring numbers and figures, it's probably quantitative. Qualitative research methods are based on describing behaviors and experiences (qualities). These are primarily used in the humanities and social sciences (for example, anthropology and history use a lot of qualitative methods). Examples of qualitative methods include ethnography and critical analysis - in both cases, you're looking at something and describing what's happening.
Qualtrics
qualtrics.com › articles & news › qualitative vs quantitative research
Qualitative Vs Quantitative Research - Qualtrics
May 4, 2023 - Understands the ‘human touch’ only through quantifying the OE data that only this type of research can code. Quantitative data suits statistical analysis techniques like linear regression, T-tests and ANOVA. These are quite easy to automate, and large quantities of quantitative data can be analyzed quickly. Analyzing qualitative data needs a higher degree of human judgement, since unlike quantitative data, non numerical data of a subjective nature has certain characteristics that inferential statistics can’t perceive.
BBC
bbc.co.uk › bitesize › articles › z6wb239
What is quantitative and qualitative data? - BBC Bitesize
March 18, 2025 - Quantitative, like quantity. Qualitative data tells us what someone thinks and feels.
Fullstory
fullstory.com › blog › qualitative vs. quantitative data in research: what's the difference?
Qualitative vs. Quantitative Data in Research: The Difference | Fullstory
October 4, 2024 - Quantitative research uses objective, numerical data to answer questions like "what" and "how often." Conversely, qualitative research seeks to answer questions like "why" and "how," focusing on subjective experiences to understand motivations ...
McGill University
mcgill.ca › mqhrg › resources › what-difference-between-qualitative-and-quantitative-research
Qualitative or Quantitative Research? | MQHRG - McGill University
October 31, 2012 - Qualitative research is an umbrella phrase that describes many research methodologies (e.g., ethnography, grounded theory, phenomenology, interpretive description), which draw on data collection techniques such as interviews and observations. A common way of differentiating Qualitative from Quantitative research is by looking at the goals and processes of each.
Greenbook
greenbook.org › insights › research-methodologies › qualitative-vs-quantitative-market-research-why-not-both
Qualitative vs. Quantitative Market Research: Why Not Both? — Greenbook
Quantitative market research involves gathering numerical data through surveys and questionnaires for statistical analysis to identify trends in a target market. It offers measurable results from a large sample size for generalization and prediction. On the other hand, qualitative research explores subjective experiences and motivations, aiming to provide deeper insights into consumer behavior through non-statistical analysis.
Quora
quora.com › What-is-the-distinction-between-qualitative-and-quantitative-research
What is the distinction between qualitative and quantitative research? - Quora
Answer: I think the simple answer is research must qualify before it may quantify. Irrelevant data would be of low quality in relation to the desired results of the project while the quantitative will have variables becomes more substantiating.
Lyssna
lyssna.com › resources › blog › qualitative vs quantitative research
Qualitative vs quantitative research: What are the differences? | Lyssna
November 14, 2025 - If you want to know how many people ... quantitative research is the answer. Qualitative research uncovers the underlying motivations, reasons, and contexts that drive quantitative movements....
NCBI
ncbi.nlm.nih.gov › books › NBK470395
Qualitative Study - StatPearls - NCBI Bookshelf
September 18, 2022 - Qualitative research is a type of research that explores and provides deeper insights into real-world problems.[1] Instead of collecting numerical data points or intervening or introducing treatments, just like in quantitative research, qualitative research helps generate hypotheses to further investigate and understand quantitative data.
Rochester
libguides.lib.rochester.edu › c.php
Qualitative vs Quantitative - New Scholar - LibGuides at University of Rochester
October 14, 2025 - Quantitative Research is used to quantify the problem by way of generating numerical data or data that can be transformed into useable statistics. It is used to quantify attitudes, opinions, behaviors, and other defined variables – and generalize results from a larger sample population.