Semrush and Ahrefs are the standard option but as you said, its super bloated and honestly most features are more complicated and designed for agencies, not for individual businesses! Moz is way simpler but feels outdated tbh! Personally I love Frizerly cause their AI features are really cool! Their AI can learn about your business, analyze your Google search data and come up with Monthly content strategies which is pretty legit! It can even connect to your website to auto publish blogs daily based on this. We usually let it publish it as drafts, review them occasionally manually and click publish! Answer from craniacfroaking on reddit.com
WebCEO
webceo.com
WebCEO | SEO & Digital Marketing Tools
WebCEO is an all-in-one SEO platform with a set of 24 effective online SEO tools for digital marketing. Trusted by 1,500,000+ users.
Site Audit
Perform an in-depth SEO analysis of the website with more than 100 issues analyzed and scored on priority.
Rank Tracking
The WebCEO SEO Platform allows you to create a professional workspace for SEO teams and digital marketing agencies, assign SEO tasks and automatically send professional-looking SEO reports to your clients or team members.
Free Trial Overview
Try the WebCEO all-in-one SEO platform for free! No credit card required. Keyword research, rank tracking, backlinks monitoring, site health audits, traffic analysis and much more!
Toxic Link Checker
Toxic Backlink Checker from WebCEO allows you to check toxic backlinks on your website. Find all your toxic backlinks and disavow them with this tool.
Neil Patel
neilpatel.com › blog › 16 free seo marketing tools for digital marketing success
16 Free SEO Marketing Tools for Digital Marketing Success
January 15, 2025 - To uncover every potential topic, you need to use a tool like AnswerThePublic—another of my favorite free SEO and digital marketing tools. This platform listens to autocomplete data from search engines and presentes every relevant phrase in an easy to digest format.
I tested all the popular SEO tools so that you don't have to! Here is my take
Have you compared these tools with hiring someone to do the SEO? I am just about to setup my online store soon and I would like to do SEO for my website. I am thinking about hiring someone to do it or do it through the tools you have mentioned by myself. More on reddit.com
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July 3, 2025What is the simplest SEO tool you recommend?
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November 11, 2025Which free SEO tool do you actually trust the most?
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September 5, 2025Discord Server for Digital Marketing and SEO
There are 950 people in the Slack channel. What differentiates your Discord channel from the Slack channel? More on reddit.com
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March 14, 2018Videos
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The BEST Local SEO Tutorial for Beginners 2026 (Full Guide) - YouTube
11:09
13 Best SEO Tools (My 2026 Stack) - YouTube
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8 SEO Tools I Can’t Live Without - YouTube
08:12:23
SEO Full Course 2026 | SEO Tutorial for Beginners | SEO For Digital ...
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The 5 SEO Tools Every Agency Needs (On A Budget) - YouTube
Best SEO Tools for Beginners (That Actually Work) - YouTube
Snapshotinteractive
snapshotinteractive.com › top-seo-tools-every-digital-marketer-should-use
Top SEO Tools Every Digital Marketer Should Use | Snapshot
On Snapshot’s Digital Team, we like Semrush. It excels in its competitive intelligence capabilities, offering detailed insights into a competitor’s SEO strategies, advertising, and content marketing. If you really need to understand and outperform your competitors’ online strategies, Semrush is a game-changer. Still, it’s just one of many well-made suites. Fans of Ahrefs love its backlink analysis tools. The comprehensive database allows for in-depth link profile analysis, which can be vital if your SEO strategy is particularly focused on building and maintaining a strong backlink profile.
Reddit
reddit.com › r/digitalmarketing › i tested all the popular seo tools so that you don't have to! here is my take
I tested all the popular SEO tools so that you don't have to! Here is my take : r/DigitalMarketing
July 3, 2025 - You won't catch me raw dogging SEO or GEO More replies ... This reads like an advertisement for Frizerly. And you are utterly wrong about Screaming Frog. For a price to value comparison, there is no better single tool on the market. It's not comparable to anything else on your list though.
AdRoll
adroll.com › blog › the-35-top-free-seo-tools-available-anywhere
The 35 Top Free SEO Tools Available Anywhere | AdRoll
April 23, 2025 - MozBar is an SEO toolbar for instant metrics on any page or SERP, like page or domain authority, as well as keywords and link metrics. SEO Minion is a browser extension that analyzes on-page SEO and checks redirects and broken links to make daily SEO tasks easier. Marketing Miner is a data mining tool for marketers, which offers insight into keyword research, brand monitoring, link prospecting, real-time SEO auditing, and rank tracking.
AIOSEO
aioseo.com › home › seo basics › 37+ best digital marketing tools for serious brands
37+ Best Digital Marketing Tools for Serious Brands
February 11, 2025 - Below are some of the best SEO tools to help you achieve this: AIOSEO is the best digital marketing tool in the SEO category It’s a powerful yet easy-to-use SEO plugin that boasts over 3 million active users.
Brandastic
brandastic.com › home › the best seo keyword tools for digital marketing
The Best SEO Keyword Tools for Digital Marketing - Brandastic
October 20, 2025 - Ahrefs is widely regarded as a top SEO tool, especially for understanding backlink profiles and how they impact keyword rankings. Its Keywords Explorer provides keyword difficulty, search volume, and click metrics, helping marketers find keywords ...
Reddit
reddit.com › r/digitalmarketing › what is the simplest seo tool you recommend?
r/DigitalMarketing on Reddit: What is the simplest SEO tool you recommend?
November 11, 2025 -
There are so many SEO tools out there that it’s honestly overwhelming. Most of them promise to do everything- from keyword research and backlinks to audits and rank tracking- but half the time I just want something simple that helps me understand what’s working and what’s not.
So curious, what is the simplest SEO tool you recommend? I dont mind paying more for something that saves me mindless hours!
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Semrush and Ahrefs are the standard option but as you said, its super bloated and honestly most features are more complicated and designed for agencies, not for individual businesses! Moz is way simpler but feels outdated tbh! Personally I love Frizerly cause their AI features are really cool! Their AI can learn about your business, analyze your Google search data and come up with Monthly content strategies which is pretty legit! It can even connect to your website to auto publish blogs daily based on this. We usually let it publish it as drafts, review them occasionally manually and click publish!
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The Google Spam Report tool Stop people using spammy tactics to rank Report bad pages, parasitic SEO, Link Farms Make the web and SEO better for everyone
Reddit
reddit.com › r/digitalmarketing › which free seo tool do you actually trust the most?
r/DigitalMarketing on Reddit: Which free SEO tool do you actually trust the most?
September 5, 2025 -
I have used tools like Ubersuggest, Google Keyword Planner, and a few Chrome extensions, but I’m never sure how reliable the data is. Curious to know which free SEO tools you all actually trust for real insights.
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Honestly, for free SEO tools, I trust a mix rather than relying on just one. Each has its strengths: Google Search Console → Most reliable for your own site's data (impressions, clicks, queries). It’s straight from Google, so I treat it as the source of truth. Google Keyword Planner → Not perfect for SEO (it’s designed for ads), but still decent for ballpark search volumes. Pair it with trends to see seasonality. Ahrefs Free Tools (like the free keyword generator and backlink checker) → Great for quick insights without a subscription. My take: don’t trust any free tool 100% for exact numbers - instead, use them to spot patterns, compare relative difficulty, and validate with real-world performance (via Search Console + Analytics).
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Cognitiveseo
cognitiveseo.com
SEO Tools to Increase Your Traffic - cognitiveSEO
Whether you are an SEO Professional, ... in class digital marketing strategy analysis and insights for your business. The cognitiveSEO toolset is a complete digital marketing solution and most likely, the only SEO tool you'll ever ...
Target Internet
targetinternet.com › resources › seo-tools-comparison-raven-seomoz-buzzstream
SEO Tools Comparison: SEMrush, Raven Tools, Moz, Ahrefs,BuzzStream & More | Target Internet
LinkBird takes a similar direction to Raven Tools, offering a comprehensive and complete SEO solution. We liked a lot of its features and the fact it includes rank tracking under one roof is a big bonus.
JWU Online
online.jwu.edu › jwu online › the best digital marketing tools for marketing professionals
The Best Digital Marketing Tools for Marketing Professionals | JWU Online
May 28, 2025 - Yoast SEO – This tool is available as a WordPress plugin and will automatically optimize existing site content for SEO purposes without you having to lift a finger. Moz Pro – This tool is available for digital marketers who want to optimize ...
Zapier
zapier.com › app picks › best apps
The 11 best SEO tools in 2025 | Zapier
November 15, 2024 - Each of these has at least one standout feature or use case for SEO marketers. RankIQ: Unique keyword research platform that packages queries into hundreds of preset topic niches, organized by difficulty versus volume · Rank Ranger: Cheaper than premium rank tracking and all-in-one platforms, and includes a suite of white-label reporting tools
Backlinko
backlinko.com › home › blog › 12 best seo tools for 2025
12 Best SEO Tools for December 2025 (Used by Our Team Daily)
1 month ago - Choose Semrush One if you need both SEO and AI visibility in one workflow. This is the best fit for most marketers — you get keyword research, competitor insights, site audits, content tools, and AI visibility all in one subscription.
Bluehost
bluehost.com › home › marketing › 17 best seo software tools in 2025
17 Best SEO Tools for 2025 (Free & Paid Software Reviewed)
3 weeks ago - Explore the best SEO software in 2025—track rankings, audit pages & boost visibility. Find top free & paid SEO tools now.
Marketer Milk
marketermilk.com › blog › best-seo-tools
24 best SEO tools I'm using in 2025 (free + paid) | Marketer Milk
5 days ago - This includes Bing, ChatGPT, Perplexity, and all the other search engines on the market. These tools all do different things. Some of them help you with keyword research, some of them help you analyze competitors' traffic and backlinks, some ...
Self Made Millennials -
selfmademillennials.com › home › seo tools › i tried 9 ai seo tools (paid & free). what works in 2026
I Tried 9 AI SEO Tools (Paid & Free). What Works in 2026
4 days ago - Best features: On-page SEO Checker, Content Marketing Tool with AI Writer. Pricing: Starts at $65 per month for 1 user seat, 5 projects and 500 tracked keywords. 14-day free trial, no credit card required. SE Ranking has been in the SEO and digital marketing tool market for years.
Google
developers.google.com › search central › documentation › seo starter guide: the basics | google search central
SEO Starter Guide: The Basics | Google Search Central | Documentation | Google for Developers
SEO is about taking the next step and working on improving your site's presence in Search. This guide will walk you through some of the most common and effective improvements you can do on your site. There are no secrets here that'll automatically rank your site first in Google (sorry!). In fact some of the suggestions might not even apply to your business, but following the best practices will hopefully make it easier for search engines (not just Google) to crawl, index, and understand your content.
Gartner
gartner.com › all categories › enterprise seo platforms
Best Enterprise SEO Platforms Reviews 2025 | Gartner Peer Insights
Content Explorer – facilitates content research from a marketing perspective. ... SE Ranking is a robust SEO toolkit designed for agency and in-house pros. From keyword research to reporting, it offers premium features at a fair price. ... Moz addresses various aspects of digital marketing with its suite of tools.
Semrush
semrush.com
Semrush: Data-Driven Marketing Tools to Grow Your Business
Marketing Platform SEO Content Traffic & Market Advertising Social Local ... “I've been using Semrush for 7+ years now and heavily rely on it to help me move whatever site I'm working on to the top of Google.” · Casey Camilleri Marx Digital Marketing Director, Nlyte Software · “What I appreciate most about Semrush is that it covers all areas of search with its tools, so I can have a 360-degree view of my projects.”