Advertising gets you leads. It’s your job to follow up on those leads and turn it into conversations and sales Answer from GoldFynch on reddit.com
Shopify Community
community.shopify.com › start a business
How much is expected to spend on ads weekly for a small store like ours?
March 23, 2022 - Https://charmcitycellphones.com Ok, our website is a couple months old and while we’ve been close, there have been no sales yet. The main issue is that people don’t know we exist- our web traffic is pathetic. This is despite the unpaid marketing we do on Facebook, TikTok, and Instagram.
Reddit
reddit.com › r/shopify › advertising is it worth it ?
r/shopify on Reddit: advertising is it worth it ?
August 21, 2022 -
i was thinking about a new revenue stream ,so yeah nothing original a themed website with merch .
anyway had a quick look at advertising and it just does not seem to add up ,unless i've got it wrong
bing $0.90 per click in my sector conversion rate 2.8% so back of the envelope calculation lets say 3 sales from every 100 customers cost me $90.00 and from 3 sales id be lucky to do $20.00 profit .
i guess you could build an audience using mail chimp but whatever that is not a viable business model ?
Top answer 1 of 11
4
Advertising gets you leads. It’s your job to follow up on those leads and turn it into conversations and sales
2 of 11
4
Not only is it worth it, it is 100% necessary. But the equation is going to be whether or not you have a product people want to buy. You can’t just say “oh, I want to make money, so I’m gonna sling shit online”. You need a product, a good product. Re: Bing, it’s really only effective for B2B and even then it’s not as good, it’s just slightly cheaper, B2C it is practically useless. The Bing algorithm toward user intent and behavior sucks balls Here’s the model we use: (sale price-cogs)*2= base CPA, (sale price-cogs)*3=max CPA. Minimum free shipping threshold encourages larger cart volumes, and lifetime customer value is increased via email and sms marketing. Also, you WILL operate at a loss for the first few months while you build up a catalog of repeat customers and the algorithm learns how best to serve your ads for max conversion. If you’re starting from scratch, go heavy on brand awareness focus campaigns; YouTube, discovery, programmatic displays… and then double down with remarketing towards those who visit your site. I personally see better results with Criteo than I do on google. This has been our model the last six months and we’ve gone from about 40k per month at the start of the year, and are on track for 230k this month. We spend about 70k per month in ads.
Is $200-$300 sufficient for advertising expenses?
Hi @Beka84 This is a tough but super interesting question 🙂 The short answer you’ll get from most marketers is: it depends… Not very helpful indeed 🙂 I recorded a video to try and answer your question more precisely, or at least to help you know what to expect based on your budget: ... More on community.shopify.com
2
March 14, 2022How much will my ads earn me via shopify on average?
So to cut the chase, I’ve recently started my shopify store selling at-home oral hygiene products. Like with all other shops, I immediately jumped on instagram ads, (WITHOUT meta ads, just plain instagram ads) where I set the action to result in website visits. More on community.shopify.com
0
June 17, 2025SHOP app advertising. Is anyone running an ad campaign with the SHOP app?
Wondering if anyone on shopify is using the SHOP app to run ads? How many sales is it generating for you? What is your daily budget? Do you have any advised on what to set my Customer Acquisition, ROAS and Daily Budget at? On average my orders are $30 to $50. More on community.shopify.com
3
November 20, 2024Shopify App Store Ads Advice
Find users outside of App Store manually or by referral. Get people to write reviews and then App Store ads will work and you will get clicks. We had the same problem.
More on reddit.com 17
8
April 21, 2021Videos
09:46
This Shopify Store Makes $31,239+/DAY With Google Ads (Here's How) ...
How This Shopify Store Does $10799 PER Day With Google ...
12:46
$1.2M Shopify Store REVEALED! (Product, Ads & Store Breakdown) ...
07:51
Shopify Store Makes $50K/Month with Just 3 Google Ads Campaigns!
Marketing Budget for Shopify store owner: how to plan for it ...
Shopify
shopify.com › au › blog › google-ads-pricing
Google Ads Pricing: How To Set a Google Ads Budget (2026) - Shopify Australia
While the average cost per click (CPC) for ecommerce brands is a little over $1, according to PPC tool WordStream, that cost can rise for highly competitive products. In certain specialized industries, such as legal services, insurance, and ...
Mesha AI
trymesha.com › home › uncategorized › what is the least expensive ads for a shopify store?
What is the Least Expensive Ads for a Shopify Store?
September 1, 2025 - Running ads for your Shopify store doesn’t have to be expensive. With the right strategies, you can start with as little as $5 a day and still see great results. For example, Nathan James used this approach to gain over 500 customers and achieve ...
Aiad
aiad.com.au › blog › shopify-cost-australia
Shopify Cost in Australia (2025) – Full Pricing Breakdown
July 19, 2025 - Short answer: Shopify pricing in Australia starts at just $7/month (Starter plan) and goes up to $575 AUD/month for Advanced Shopify, or even higher for Shopify Plus. Each plan has different transaction fees, features, and tools for different ...
NachoNacho
blog.nachonacho.com › home › the real cost of shopify ads: a guide to smarter spending
The Real Cost of Shopify Ads: A Guide to Smarter Spending
October 1, 2025 - Shopify’s system will stop showing your ads once this budget is reached. You can set this as low as $5 per day to start. Cost-Per-Click (CPC) Bid: This is the specific amount you are willing to pay for each click on your ad.
Avada
avada.io › home › blog › shopify advertising costs | the ultimate guide
Shopify Advertising Costs | The Ultimate Guide
March 27, 2025 - Overall, in many countries, the average cost per click (CPC) falls within the range of $0.50 to $2.00, but certain regions, such as Brazil and Japan, tend to experience higher CPC rates. The cost of advertising on Shopify can vary from 10$ to 10000$...
Shopify Community
community.shopify.com › shopify discussion
Is $200-$300 sufficient for advertising expenses?
March 14, 2022 - Hi @Beka84 This is a tough but super interesting question 🙂 The short answer you’ll get from most marketers is: it depends… Not very helpful indeed 🙂 I recorded a video to try and answer your question more precisely, or at least to help you know what to expect based on your budget: https://youtu.be/ilT-8GZVmbg I hope you’ll enjoy the video and get value out of it 🙂 Here is one article from Shopify’s Help Center which also g...
Shopify
shopify.com › au › blog › facebook-ads-cost
What Facebook Ads Cost in November 2025 - Shopify Australia
The average CPM for Facebook ads in November 2025 was $16.06. Many online stores use Facebook to build brand awareness amongst its three billion monthly active users. If reach and awareness are your goals, focus on the cost of impressions, known ...
BrandsBro
brandsbro.com › home › guide › how much do shopify ads cost? (shopify ad costs exposed)
How Much Do Shopify Ads Cost? (Shopify Ad Costs Exposed)
February 12, 2025 - If your product costs $20 and your profit margin is $10, you need at least 2x ROAS just to break even. Many Shopify brands aim for 3x to 5x ROAS for sustainable growth. Anything above 5x means you’re scaling well.
Cropink
cropink.com › blog › ecommerce › shopify advertising in 2025: how to drive more sales with smart ads
Shopify Advertising in 2025: How to Drive More Sales with Smart Ads
May 12, 2025 - Shopify’s built-in analytics are decent, but if you pair them with Meta Ads Manager or Google Analytics, you get deeper insights. And remember that impressions and clicks don’t pay the bills. You need to know: ROAS (Return on Ad Spend) – Did your $1 turn into $3 or 30¢? CPA (Cost Per Acquisition) – How much did that sale cost?
Shopify Community
community.shopify.com › shopify discussion
How much will my ads earn me via shopify on average? - Shopify Discussion - Shopify Community
June 17, 2025 - So to cut the chase, I’ve recently started my shopify store selling at-home oral hygiene products. Like with all other shops, I immediately jumped on instagram ads, (WITHOUT meta ads, just plain instagram ads) where I se…
Quora
quora.com › What-is-the-least-expensive-ads-for-a-Shopify-store
What is the least expensive ads for a Shopify store? - Quora
Answer (1 of 2): The least expensive ads for a Shopify store are typically organic social media posts, content marketing, and SEO optimization. For paid ads, Facebook and Instagram Ads with a small, targeted audience or Google Ads with low-cost keywords can also be relatively inexpensive.
Shopify
shopify.dev › docs › apps › launch › marketing › advertising
About Shopify App Store ads
This is an industry-standard model that uses pay-per-click auction bidding to determine when to show ads and which ads are shown. You pay only for each click on your ad. The actual cost per click is calculated based on a first-price auction model.
YouTube
youtube.com › watch
What $13.6M on Meta Ads Taught Me About Scaling Shopify Stores - YouTube
In the last 6 months, we've overseen $13,652,875 on Meta ads. We've made MASSIVE mistakes that cost us six figures until we finally cracked the code. In this...
Published March 3, 2025
Shopify Community
community.shopify.com › start a business
SHOP app advertising. Is anyone running an ad campaign with the SHOP app?
November 20, 2024 - How many sales is it generating for you? What is your daily budget? Do you have any advised on what to set my Customer Acquisition, ROAS and Daily Budget at? On average my orders are $30 to $50.
Shopify
help.shopify.com › en › manual › online-sales-channels › shop › shop-campaigns › understanding-campaigns
Shopify Help Center | Understanding Shop Campaigns
The Customer acquisition cost is the cost that you're charged for each customer who either places an order redeeming your offer, or places an order from your store after viewing a campaign ad.
Quora
quora.com › Does-Shopify-pay-for-ads
Does Shopify pay for ads? - Quora
Answer (1 of 2): Nope, Shopify will not pay for your ads or traffic, it is something you will have to bear. However, Shopify is the best setup anyone can currently use, since it has minimal data discrepancy when doing omni-channel marketing ...
SaveMyLeads
savemyleads.com › home › blog › other › how much are facebook ads for shopify
How Much Are Facebook Ads for Shopify | SaveMyLeads
September 23, 2024 - On average, businesses might spend anywhere from #sml_subkey-0-section-html#.50 to .00 per click or .00 to .00 per 1,000 impressions. However, these figures can fluctuate based on the aforementioned factors.
YouTube
youtube.com › watch
How To Reduce Your Ad Costs by 50% on Shopify
Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.