Detailed Shopify review that explores all its pros and cons in depth. Is it right for your business, or should you try another platform? Shopify is a best-in-class online store builder. It's a highly-scalable solution that lets you sell in more ways than its competitors, and it's a particularly good option for dropshipping, point-of-sale and multi-currency ecommerce. However, its seat limits are ungenerous and its drag-and-drop editor could be better.