Great list! I'd also add Planable, because it's my go-to tool when we work on planning with my team. Answer from MainIndividual4664 on reddit.com
Rival IQ
rivaliq.com › home › free social media analytics and benchmarks
Free Social Media Analytics and Benchmarks | Rival IQ
May 3, 2022 - How do you stack up against your top competitor? Run a free head-to-head social media report to find out.
Socialinsider
socialinsider.io › free-tools › social-media-analysis-tools
FREE Social Media Analysis Tools
Discover a range of free social media tools designed to help you track and analyze your social media performance.
What’s your favorite free tool for managing social media campaigns?
If this post doesn't follow the rules report it to the mods . Have more questions? Join our community Discord! I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns. More on reddit.com
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November 18, 2024Social media Analytics tool
The way you've described your use case, the regular scheduling platforms like Bufffer, Later, etc, would not work. They usually have limited and a fixed approach to analytics. I would recommend you to invest time in finding an overall rounded platform like Sprout, Statusbrew or Agora. They would have everything you need in that order. You can do demos/trials and get a best quote. If you're just starting out, get them to give you a good starter pricing! More on reddit.com
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January 24, 2024Looking for a Social Media Analytics & Reporting Tool—Recommendations?
I’m the founder of a social media management tool called OneUp We have pretty gosh darn good analytics We have scheduling too, but we have a decent amount of users who only use it for analytics More on reddit.com
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December 20, 2024[deleted by user]
Try Metricool They offer detailed analytics without scheduling features More on reddit.com
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April 2, 2025What's the difference between social media analytics and social media reporting?
Analytics is the process of gathering and analyzing performance data. Reporting compiles those insights into documents that communicate value to stakeholders.
sproutsocial.com
sproutsocial.com › sprout blog › master the art of social media reporting (downloadable template) › social media reporting hub
Master the art of social media reporting (downloadable template)
What is a social media report?
A social media report is a document that compiles and analyzes data from your social media activities over a specific timeframe. It transforms raw metrics into actionable insights that guide strategy and prove ROI.
Effective social media reports include:
- Performance metrics: Engagement rates, reach, conversions and other KPIs
- Audience insights: Follower growth, demographics and behavior patterns
- Strategic recommendations: Data-driven next steps to improve results
sproutsocial.com
sproutsocial.com › sprout blog › master the art of social media reporting (downloadable template) › social media reporting hub
Master the art of social media reporting (downloadable template)
How do you write a social media report?
To write a social media report, collect relevant data points from social media analytics tools and social platforms like Facebook, Instagram, LinkedIn, and TikTok. Highlight marketing performance key performance indicators (KPIs) such as engagement rate, follower growth, and conversions. Analyze data to identify trends and insights, then structure the information to highlight the effectiveness of social media efforts and campaigns. To make it easier for clients to consume this information, summarize findings, provide actionable recommendations to optimize strategies, and include visual elemen
agencyanalytics.com
agencyanalytics.com › templates › reports › social-media
Free Social Media Analytics Report Template
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How to Create a Social Media Analytics Report - YouTube
11:17
DEEP DIVE How to make social media reports [FREE TEMPLATE] - YouTube
11:30
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10:56
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Social Status
socialstatus.io › home
Social media analytics and reporting tools | Social Status
October 17, 2023 - “Social Status easily saves several hours of work per month and a lot of nerves that other tools cost in configuration.” · Digital Agency Founder | Thomas W. (Verified Review) Ads Analytics gives you reporting superpowers for Facebook, Instagram, TikTok and LinkedIn.
Reddit
reddit.com › r/digitalmarketing › what’s your favorite free tool for managing social media campaigns?
r/DigitalMarketing on Reddit: What’s your favorite free tool for managing social media campaigns?
November 18, 2024 -
Hey everyone! 👋✨
I’m diving deep into the world of free social media tools 🌐 and I’d love to hear from this amazing community—what’s your go-to tool for managing posts, scheduling content, or tracking performance? 📅📊
Here are a few gems I’ve stumbled upon:
🌟 Buffer: Simplifies scheduling and analytics (free plan = lifesaver 💡).
📈 Hootsuite Free Plan: Manage 2 social profiles and track basic stats.
🎨 Canva: Design like a pro with stunning templates for every platform!
📸 Later: Perfect for visual planners, especially on Instagram.
🕵️ Zoho Social (Free Plan): Basic tools for small teams to manage campaigns.
🐦 TweetDeck: Real-time monitoring and scheduling on Twitter = win-win.
♻️ SocialBee Free: Helps you recycle and schedule posts effortlessly.
🔗 Bitly: Shorten links + track clicks = campaign magic!
I’ve personally loved using Canva for quickly resizing designs for different platforms (e.g., resizing an Instagram post for a Facebook cover)... What about you? 🚀
Drop your favs below 👇 and let’s build the ultimate toolkit! 🔥
Top answer 1 of 23
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Great list! I'd also add Planable, because it's my go-to tool when we work on planning with my team.
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You never want to use a tool because you let social media platforms know that you have commercial interests when you do that. You are ultimately reclassified and the only data to show otherwise has been published by the third party middlemen themselves.
Sprout Social
sproutsocial.com › sprout blog › templates & tools › creating a social media report to share with your boss [free toolkit]
Creating a Social Media Report to Share With Your Boss [Free Toolkit]
June 14, 2023 - This free toolkit features: [Template] Internal Social Media Dashboard · [Worksheet] Social Media Reporting · [Document] Monthly & Quarterly Reporting Document · Bonus: Resources to elevate your social media reporting · Download the toolkit to get a head start on your social media reporting today. View all Recommended for you · Categories · Social Media Analytics ·
Sprout Social
sproutsocial.com › sprout blog › master the art of social media reporting (downloadable template) › social media reporting hub
Master the art of social media reporting (downloadable template)
3 days ago - Start a free trial or request a demo to explore Sprout Social’s reporting features. How long does it take to create a social media report? Manual reporting takes several hours to days, depending on platform coverage.
AgencyAnalytics
agencyanalytics.com › templates › reports › social-media
Free Social Media Analytics Report Template
Save time and impress clients with a powerful, results-driven report template. Access the free social media analytics report template today!
Iconosquare
iconosquare.com
Iconosquare: Analytics-First Social Media Management Tool
Iconosquare is the all-in-one platform for social media managers. Enhance your workflow with analytics, scheduling, and listening tools. Start your free trial!
Manychat
manychat.com › home › top 11 free and paid social media analytics tools
Top 11 Free and Paid Social Media Analytics Tools
October 10, 2025 - Price: starts at $199/month. Free head-to-head analysis. Does your social media strategy include Pinterest? While the native Pinterest Analytics feature is great, Tailwind’s social media analytics software offers all that data and more.
Quid
quid.com › knowledge-hub › resource-library › blog › free-social-media-analytics-tools
21 Free Social Media Analytics and Comparison Tools for Marketers
August 2, 2024 - Price: Free trial, then social monitoring starts at $49/month · Social Report lets you track a fairly wide selection of social media channels, along with business reviews, website performance, and blogs.
Social Blade
socialblade.com
YouTube, Instagram, Twitch, TikTok, and more Statistics - SocialBlade.com
Upgrade to a paid account for a ... you with our query builder. Filter the results to get laser targeted queries delivered to you.Learn about Social Blade Reports...
Smartsheet
smartsheet.com › content › social-media-report-templates
Free Social Media Report Templates in All Formats
August 26, 2024 - For more resources and information, check out this comprehensive list of free social media templates. Download a Social Media Analytics Report Template for Excel | Google Sheets
Reportgarden
reportgarden.com › post › how-to-create-a-social-media-report
How to Create a Social Media Report in 2025 + Free Template | Report Garden
November 4, 2024 - Experience the ease of crafting comprehensive social media reports that’s trusted by industry leaders and 7,000+ agencies like you. Try ReportGarden with a 14-day free trial today.
Adam Connell
adamconnell.me › home › 12 best social media analytics tools for 2025 (comparison)
12 Best Social Media Analytics Tools For 2025 (Comparison)
2 weeks ago - It offers a lot of bang for your buck with a low starting price and a solid free plan. When I saw how affordable Metricool was, I wasn’t expecting much, so I was pleasantly surprised by how good its analytics feature was. It offers everything you could want in one place—organic and paid performance metrics, competitive benchmarking, influencer analysis, and more. That’s for all the main social platforms by the way, plus some niche networks like Twitch. I found the reporting tool both flexible and easy to use.
HubSpot
blog.hubspot.com › marketing › create-social-media-report
How to Create a Social Media Report in 7 Simple Steps [+ Free Templates]
January 13, 2025 - If you‘re tracking click-throughs to your website, make sure you’re analyzing from a single master location, such as your tracking URL builder or your traffic tracking tool like HubSpot or Google Analytics. Think about who your audience is and how they best consumer information. Perhaps that’s a social media report presentation, spreadsheet, or memo template.
Whatagraph
whatagraph.com › templates › social-media-report
Free Social Media Report Template | Campaign & Performance Reporting | Whatagraph
February 3, 2023 - Connect all your social media channels, track performance, and get actionable insights in seconds with this social media analytics report template. ... Get free social media report templates recreated from real reports built by marketers.
DashThis
dashthis.com › blog › social-media-analytics-reports-guide
5+ social media analytics tools & reports [complete guide]
Select a social media report template (all DashThis templates come with pre-built KPIs; you don’t need to add them one at a time manually) ... Here's a list of the best social media analytics tools you should use for your marketing campaigns. These are free social media tools anyone can use to track their social media efforts.
AgencyAnalytics
agencyanalytics.com › blog › social-media-reporting-tools
11 best social media reporting tools in 2025 (Free & paid options) - AgencyAnalytics
August 28, 2025 - Buffer offers a free plan with limited capabilities. Their Team plan starts at $12/month for 1 channel. Keyhole delivers real-time tracking and reporting to monitor social media performance across platforms. It offers detailed insights into hashtags, keywords, and account metrics, helping agencies understand audience behavior and measure campaign impact. These analytics make it easier to identify emerging trends, track brand mentions, and optimize content strategies.
Reddit
reddit.com › r/socialmedia › social media analytics tool
r/socialmedia on Reddit: Social media Analytics tool
January 24, 2024 -
Hi everyone guys! I'm still at the beginning of my social media journey and I was studying on Youtube and Google which are the best social media analytics platform. The platform that needs to include are: FB, Insta, TikTok and preferably also YouTube. The tools that should have are: Content planner, Engagement tool, Analytics report (including: user behaviour, engagement with the posts and impressions etc...), AI assistant preferaby as well. Can you suggest the ones that you think are the best?
Thank you to everyone in advance
Top answer 1 of 5
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The way you've described your use case, the regular scheduling platforms like Bufffer, Later, etc, would not work. They usually have limited and a fixed approach to analytics. I would recommend you to invest time in finding an overall rounded platform like Sprout, Statusbrew or Agora. They would have everything you need in that order. You can do demos/trials and get a best quote. If you're just starting out, get them to give you a good starter pricing!
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Later? Metricool? Buffer? Would see which one suits you best
Social Insider
socialinsider.io › blog › top-social-media-analytics-tools
10 Social Media Analytics Tools for Data-Driven Success
October 16, 2025 - Most suited for: Agencies tracking social media analytics for multiple campaigns and requiring quick reporting capabilities · Pricing: Offers a free trial.