It depends on your current position right now. For Entry Level (social media posting, virtual assistant duties): 50/hr, Intermediate (social media posting, content creation, and community management): 100/hr and Advanced (brand and social media strategy, consulting): 250/hr. I'm on Entry Level. Answer from ExoticOwl43 on reddit.com
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Reddit
reddit.com › r/socialmediamarketing › freelancers: what are your rates to run social media?
r/SocialMediaMarketing on Reddit: Freelancers: What are your rates to run social media?
July 22, 2023 -

I know this depends on so many factors, but would love to know generally what everyone’s rates are for running social media accounts. My services vary from just strategy recommendations to content creation to posting everything.

I typically charge around 3k/month for relatively full service social media marketing and management but have no idea if this is too high or too low.

For the sake of pay transparency, what do other freelancers charge?

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Solidgigs
solidgigs.com › home › freelance social media manager rates in 2025: the complete guide to pricing your services
Freelance Social Media Manager Rates in 2025: The Complete Guide to Pricing Your Services - SolidGigs Blog for Freelancers
March 24, 2025 - Similarly, some industries tend to have higher marketing budgets than others. Luxury brands, finance, and tech companies typically can afford higher rates than nonprofits or local retailers. Adjust your rates accordingly based on the client’s industry, size, and budget. Over the years, I’ve seen freelancers experiment with all kinds of pricing structures. Here are the ones that consistently work best for social media ...
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HeyOrca
heyorca.com › blog › social-media-agency-pricing
Social media pricing report: Here’s how much agencies and freelancers charge for social media management in 2024 | HeyOrca
June 13, 2024 - Before we dive into the survey results, let's explore different approaches to pricing. There are 3 main ways agencies and freelancers can charge for their social media management services: Hourly rate: You bill clients based on how much time you spend working on the task.
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Upwork
upwork.com › home › hire › social media managers › cost
Social Media Manager Hourly Rates | Cost to Hire Social Media Manager | Upwork
A common statistic floating around the web suggests the average cost of a social media campaign falls between $4,000 to $7,000 per month, with costs rising upwards of $20,000. A bit more than you expected?
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Quora
quora.com › How-much-should-I-charge-a-company-for-Social-Media-as-a-freelancer
How much should I charge a company for Social Media as a freelancer? - Quora
Answer (1 of 6): This depends upon on number of factors. Industry and capacity of your client matters a lot. You can’t simply charge your client standard rates (as market goes by). Calculate your remuneration on the basis of 1. Number of accounts (no. of identitites you have to take care of) 2....
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Ruul
ruul.io › blog › freelance-social-media-manager-rates
Freelance Social Media Manager Rates 2025: Hourly & Retainer Trends
Niche industry knowledge instantly raises your rate.‍ · Get paid from 190+ countries with Ruul, a flat 5% fee. Freelance social media manager rates in 2025 can vary wildly from budget-friendly gigs to premium brand contracts.
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Sprout Social
sproutsocial.com › sprout blog › topics › social media management › social media management pricing for businesses in 2025
Social Media Management Pricing for Businesses In 2025 | Sprout Social
September 10, 2025 - Additional social media marketing costs related to content creation, advertising campaigns and social media management software may include: Content creation: $8,000 per month (Nano-influencers charge between $40 to $150 per post; micro-influencers ...
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Quora
quora.com › Whats-a-reasonable-hourly-rate-to-charge-for-a-social-media-freelancer
What's a reasonable hourly rate to charge for a social media freelancer? - Quora
Answer (1 of 8): This is a difficult balance for any freelancer. Here are some suggestions to determining the rate that's right for you: * What type of services are you offering? Strategy is often billed at a higher rate than implementation. * What are other consultants in your area with your ...
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Yunojuno
yunojuno.com › freelancer-rates-report › social
Social Media Freelance Rates: Costs for Daily & Hourly Consulting Prices
Learn how much Average Social Media Freelancers charge (or how much to charge as a Social Media Freelancer or Consultant!) and project length across the industry.
Find elsewhere
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Moxie
withmoxie.com › blog › a-guide-to-charging-clients-as-a-social-media-freelancer
How to charge your clients for freelance social media services
Are you wondering how much you should charge as a social media freelancer? This is how to correctly and fairly price your services.
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Ben Matthews
benrmatthews.com › freelance-social-media-rates-how-much-should-social-media-freelancers-charge
Freelance Social Media Rates: How much should social media freelancers charge? - Ben Matthews
May 15, 2025 - She has been working in Marketing for 10 years. Her rate is $50 an hour, and she has several clients one week into this shift. Granted, I don’t know if that is the rate she should be charging for her work. I just know that’s what she is currently charging – and she has paying clients.Via Growth.org · One other social media freelancer in the same forum discussion explains what she charges and why:
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Glassdoor
glassdoor.com › Hourly-Pay › Freelancer-Social-Media-Manager-Hourly-Pay-E392261_D_KO11,31.htm
Freelancer Social Media Manager Salaries (87 Salaries submitted) | Glassdoor
How much does a Social Media Manager make at Freelancer?The estimated average salary for a Social Media Manager at Freelancer is $71,451 per year or $34 per hour, but some professionals have reported earning up to roughly $124,271 per year (90th percentile). The typical pay range is between ...
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RecurPost
recurpost.com › #learnwithrecurpost › freelance marketing rates: set competitive pricing in 2025
Freelance Marketing Rates: Set Competitive Pricing in 2025
February 26, 2025 - Freelance Digital Marketing Consultant (Strategy Consulting): $82 per hour ... Businesses pay premium marketing rates for professionals who analyze data, deliver insights, and design impactful strategies.
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Upwork
upwork.com › hire › social-media › cost
Best Freelance Social Media Marketers for Hire (Dec 2025) - Upwork
Hire top-rated freelance Social Media Marketers on Upwork. Post your job and get personalized bids, or browse for talent ready to work on your social-media-marketing project today.
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Hootsuite Blog
blog.hootsuite.com › home › how much do freelance social media managers make?
How much do freelance social media managers make?
September 11, 2025 - Want to start your career as a freelance social media manager? We'll teach you how to build skills, set rates, and land clients.
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Agorapulse
agorapulse.com › blog › freelance social media manager rates: what are people being paid?
Freelance Social Media Manager Rates: What Are People Being Paid?
August 17, 2022 - You need to know what to expect for freelance social media manager rates, ideally far before you post a job listing or start interviewing candidates. After all, rates can vary dramatically based on factors like the job requirements and the candidate’s experience. When you know what kind of costs to expect, your business or social media agency can budget appropriately and plan staffing more effectively. How much should you expect to pay a marketing contractor?
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Social Media Strategies Summit
blog.socialmediastrategiessummit.com › how much to charge for social media management
How Much to Charge for Social Media Management - Social Media Strategies Summit Blog
September 5, 2023 - As businesses shift away from traditional employees and budgets for social media marketing increase, there are plenty of opportunities for individuals to market their social media, design, copywriting, and strategy skills into a job or business. ... One of the most critical questions a freelancer or consultant will ask themselves is: how much should I charge for social media management? Like most essential questions in business, there is no clear-cut right or wrong answer. In fact, social media managers’ rates vary widely based on several factors, including the scope of work, experience level, business type, industry, and location.
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Twine
twine.net › home › social media manager hourly rates
Social Media Manager Hourly Rates - Twine Blog
November 12, 2025 - Freelancers may charge higher rates due to the flexibility they offer and the diverse range of clients they work with. In contrast, in-house managers may receive benefits and job security, which can affect their overall compensation. Additionally, the type of industry can significantly impact the rates as well. For instance, social media managers working in tech or finance may command higher fees due to the specialised knowledge required in those fields.
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ZipRecruiter
ziprecruiter.com › all salaries › freelance social media marketing manager salary
Salary: Freelance Social Media Marketing Manager (Dec, 2025)
The average FREELANCE SOCIAL MEDIA MARKETING MANAGER SALARY in the US as of December 2025 is $31.18 an hour or $64,845 per year. Get paid what you're worth!