Here’s the quick video version I mentioned, for anyone interested: https://www.youtube.com/watch?v=_aLK-yd63RU Happy to answer any questions or get your feedback! Answer from Same-Dimension-6041 on reddit.com
Sprinklr
sprinklr.com › blog › social-media-reports
9+ Social Media Reports: Templates & Examples | Sprinklr
January 2, 2025 - A social media report is key to track metrics, trends and audience behaviors across different platforms. Here's how enterprises can create these reports fast.
Reddit
reddit.com › r/socialmediamanagers › how do you structure social media reports when clients don’t care about engagement?
r/SocialMediaManagers on Reddit: How do you structure social media reports when clients don’t care about engagement?
November 24, 2024 -
Some clients just want a clear answer to “Is this working?” and they don’t care about likes, reach, or even impressions.
Over time, I’ve had to rethink how I present reports to non-technical stakeholders. I now structure them in a way that helps guide the conversation instead of defending numbers they don’t understand.
I put together a short breakdown of the 4 key elements I include in every social media report now from the executive summary to paid vs organic splits.
I’d love to hear how you organize your reports, especially for clients who:
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Tune out when engagement is mentioned
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Focus only on ROI or budget
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Don’t see the value in monthly reporting (until it’s framed right)
Drop your wins, mistakes, or favorite formats. I’m genuinely curious how others handle this.
I’ll drop a quick video version of my framework in the first comment.
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Here’s the quick video version I mentioned, for anyone interested: https://www.youtube.com/watch?v=_aLK-yd63RU Happy to answer any questions or get your feedback!
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I like where you’re going with this. But where I struggle is in reporting on content that doesn’t lead directly to web conversion. How do you quantify the value of brand building in social if not with the usual social metrics? I do like the idea of providing a narrative about wins rather than just throwing numbers at people who won’t care about them.
How do you handle reporting social media analytics?
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1 month agoCan someone tell me the easiest way to create social media reports?
Hello r/SocialMediaManagers members, Post flairs are essential for organizing discussions and content, making it easier for everyone to find the necessary information. Here are the available flairs and their uses: General Discussion: For all things social media management. Strategy: Marketing strategies and tactics. Trends: The latest social media trends. Tools: Software and tools for management. News: Industry updates and social media news. Resources: Guides, templates, and helpful articles. Help/Advice: Seek or offer assistance on management challenges. Meta: Subreddit-related discussions and feedback. After submitting your post, click "Add Flair" to select the appropriate flair. Proper flair usage keeps our community organized and makes it easier to find relevant discussions. If you have any flair-related questions or need guidance, please contact our moderators. Thanks for being a part of r/SocialMediaManagers . I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns. More on reddit.com
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October 4, 2024AI tool for social media reporting : SocialMediaMarketing
Hello everyone, I have recently joined the Social media team at my company, there's a report that's been handed over to me, which takes a lot of... More on old.reddit.com
Social media reporting and analytics (tools?)
I built my shit myself. You use the social media api, then load into your own database. Analytics is just self hosted excel most of the time. Biggest hurdle is putting it into a database easily. I've considered making a public github of the API connections for the sub. My "stack" is serverless APIs to AWS lambda to AWS RDS with delivery and end user digestion in tableau. Its a bit of dev ops but legit its the social media stuff is as simple as it gets and its SO well documented. More on reddit.com
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May 16, 2021What's the difference between social media analytics and social media reporting?
Analytics is the process of gathering and analyzing performance data. Reporting compiles those insights into documents that communicate value to stakeholders.
sproutsocial.com
sproutsocial.com › sprout blog › master the art of social media reporting (downloadable template) › social media reporting hub
Master the art of social media reporting (downloadable template)
What is a social media report?
A social media report is a document that compiles and analyzes data from your social media activities over a specific timeframe. It transforms raw metrics into actionable insights that guide strategy and prove ROI.
Effective social media reports include:
- Performance metrics: Engagement rates, reach, conversions and other KPIs
- Audience insights: Follower growth, demographics and behavior patterns
- Strategic recommendations: Data-driven next steps to improve results
sproutsocial.com
sproutsocial.com › sprout blog › master the art of social media reporting (downloadable template) › social media reporting hub
Master the art of social media reporting (downloadable template)
How long does it take to create a social media report?
Manual reporting takes several hours to days, depending on platform coverage. Sprout Social automates data collection, reducing reporting time to minutes.
sproutsocial.com
sproutsocial.com › sprout blog › master the art of social media reporting (downloadable template) › social media reporting hub
Master the art of social media reporting (downloadable template)
Videos
11:30
Social Media Management for Beginners: Social Media Analytics & ...
05:35
How To Create A Social Media Analytics Report in 10 Minutes - YouTube
11:48
How to Create a Social Media Analytics Report - YouTube
05:06
How to Create a Social Media Report - EASY! - YouTube
Boost Social Media Reporting with Our Quick Template
09:56
How to Create a Social Media Report Your Clients Will Actually ...
Sprout Social
sproutsocial.com › sprout blog › master the art of social media reporting (downloadable template) › social media reporting hub
Master the art of social media reporting (downloadable template)
3 days ago - Master social media reporting with proven metrics, analysis tools and editable templates. Discover how Sprout Social turns data into real insights.
Social Status
socialstatus.io › home
Social media analytics and reporting tools | Social Status
October 17, 2023 - Social media analytics and reporting tools for all main social channels, social media competitor analysis, social ad reporting and automated reports.
AgencyAnalytics
agencyanalytics.com › blog › social-media-reporting-tools
11 best social media reporting tools in 2025 (Free & paid options) - AgencyAnalytics
August 28, 2025 - Discover the best social media reporting tools in 2025. Compare top platforms for automation, real-time data, and PDF client reports.
HubSpot
knowledge.hubspot.com › social › analyze-social-reports
Analyze social reports
November 13, 2025 - Learn how to use the social reports tool to evaluate the effectiveness of your social media efforts.
Tability
tability.io › odt › articles › how-to-create-an-outstanding-social-media-report
How to create an outstanding social media report
A social media report analyses your company's performance on various social media platforms during a specific period, typically weeks to months. It presents a comprehensive breakdown of key metrics and indicators to evaluate the effectiveness ...
Digital Culture Network
digitalculturenetwork.org.uk › homepage › knowledge hub › how to automate your social media reporting
How to automate your social media reporting
May 1, 2025 - Next, we look at what techniques you can use to collect and maintain data year-round: Most social media platforms have built-in reporting tools with graphs, charts and tables of information about your followers and interactions with your content.
Reddit
reddit.com › r/socialmedia › how do you handle reporting social media analytics?
r/socialmedia on Reddit: How do you handle reporting social media analytics?
1 month ago -
I work in comms but I have to create content for & manage two social media accounts (FB & IG). I noticed that Meta Business Suite is pretty unhelpful for reporting because there’s a lot of missing data (especially from collab posts), so my team has a spreadsheet where we manually input analytics. This is what we did to report on analytics for FY25 last month as it gave us the most accurate results. It did, however, take me several hours to do this manually with a looming deadline.
This year, I’d like to periodically add to that spreadsheet instead of doing it all at once in October. One question how long would it make sense to wait to report on the results of a post? They’re constantly changing, although they plateau after a while. Right now, I’m inputting analytics from October and I’ll probably input November’s results in January.
Any other insights would be appreciated. I don’t consider myself a social media professional and have never wanted to be, but… 🤷🏾♂️
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I use a scheduler that tracks analytics for me, so I only export a report once a month. Saves a ton of time compared to doing everything inside Meta.
SOCi
soci.ai › home › blog › mastering social media reporting: your step-by-step guide
Mastering Social Media Reporting: Your Step-by-Step Guide
July 10, 2025 - Below are segments to include in your social media reports. ... To start, provide a concise overview of the report’s key findings and highlights. These can include high-performing KPIs or metrics to give stakeholders a quick snapshot of social media performance or areas of improvement.
DashThis
dashthis.com › blog › the-ultimate-guide-to-social-media-reporting
The Ultimate Guide to Social Media Reporting in 2024 | DashThis
Smart, data-driven social media marketers will offer suggestions for improvements. Locate your desired KPIs and complete the following steps: ... Share your actionable insights within the report instead of explaining them in your email.
Hootsuite
hootsuite.com
Social Media Marketing & Management Dashboard - Hootsuite
Track hundreds of social media metrics and grow faster on social with custom reports and report templates, industry and competitor benchmarking, report scheduling and exporting, paid and organic performance reporting, and so much more.
Whatagraph
whatagraph.com › templates › social-media-report
Free Social Media Report Template | Campaign & Performance Reporting | Whatagraph
February 3, 2023 - A social media report template is a pre-built layout that helps you track, organize, and present key performance data from your social channels—without starting from scratch every time.
Reportgarden
reportgarden.com › social-media-reports
Social Media Reports with Clear Insights for your Clients
Raw data from Meta, X or LinkedIn won’t improve your social media strategy. You need a tracker for social media that transforms scattered numbers into meaningful insights. Our social media dashboards and custom reports highlight key trends, audience behavior, and competitor benchmarks.
Hootsuite Blog
blog.hootsuite.com › home › how to create a social media report [free template included]
How to create a social media report [free template included]
January 10, 2025 - A quick overview of your social media strategy helps provide context, reminding readers of what we’re trying to do here. Does your company use social primarily as a channel for customer service? Social commerce? Brand awareness? All of the above? Be sure to highlight any changes in strategy since the last time you reported, including any new channels you’ve incorporated into your social mix.
Reddit
reddit.com › r/socialmediamanagers › can someone tell me the easiest way to create social media reports?
r/SocialMediaManagers on Reddit: Can someone tell me the easiest way to create social media reports?
October 4, 2024 -
So recently I got multiple accounts to handle, all are creator base. Till I'd been covering only 2 social media platforms (Insta & FB) so it was easier for me to create a report in a sheet and give an overview of the report through the chart. But now I have YouTube and LinkedIn as well so I'm not able to incorporate everything at one place. Yes, I don't wanna use any other platforms for it, like metricool, buffer, social sprout, etc. And also do not want to use Canva.
So please help me in this.
Top answer 1 of 3
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Hello r/SocialMediaManagers members, Post flairs are essential for organizing discussions and content, making it easier for everyone to find the necessary information. Here are the available flairs and their uses: General Discussion: For all things social media management. Strategy: Marketing strategies and tactics. Trends: The latest social media trends. Tools: Software and tools for management. News: Industry updates and social media news. Resources: Guides, templates, and helpful articles. Help/Advice: Seek or offer assistance on management challenges. Meta: Subreddit-related discussions and feedback. After submitting your post, click "Add Flair" to select the appropriate flair. Proper flair usage keeps our community organized and makes it easier to find relevant discussions. If you have any flair-related questions or need guidance, please contact our moderators. Thanks for being a part of r/SocialMediaManagers . I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.
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But now I have YouTube and LinkedIn as well so I'm not able to incorporate everything at one place. So just add a new tab in Excel, or new columns to your sheet?
Socialinsider
socialinsider.io
Social media analytics and benchmarking tools | Socialinsider
Sociainsider’s social media analytics, competitor analysis, and benchmarking tools allow you to measure social media performance, run audits, and compare performance.
Databox
databox.com › home › social media
Social Media Reporting Tool for Modern Marketers | Databox
September 20, 2024 - Databox is a social media reporting software that drives real business impact. Set goals, monitor performance, and get real-time data to help you make better decisions on where your team puts focus. In just a few clicks, build comprehensive social media reports that prove ROI and turn numbers into a narrative.
Sendible
sendible.com › insights › how-to-do-social-media-reporting
Resolved: How to Do Social Media Reporting Efficiently
February 13, 2025 - They provide insights into how your content is performing, audience engagement, trends, and overall social media activity. These reports help stakeholders understand their social media strategies' effectiveness, identify areas for improvement, ...