American clothing retailer and private company

Stüssy (/ˈstuːsi/) is an American privately held fashion house founded in the early 1980s by Shawn Stussy. It benefited from the surfwear trend originating in Orange County, California, but was later adopted … Wikipedia
Factsheet
Company type Private
Industry Retail
Founded 1980s in Laguna Beach, California, U.S.
Factsheet
Company type Private
Industry Retail
Founded 1980s in Laguna Beach, California, U.S.
🌐
Wikipedia
en.wikipedia.org › wiki › Stüssy
Stüssy - Wikipedia
3 weeks ago - Stüssy (/ˈstuːsi/) is an American privately held fashion house founded in the early 1980s by Shawn Stussy. It benefited from the surfwear trend originating in Orange County, California, but was later adopted by the skateboard and hip hop scenes. Shawn Stussy (born 1954) was a Californian ...
🌐
HIP Blog
blog.thehipstore.co.uk › home › history of stüssy: how stüssy became the godfathers of streetwear
History Of Stüssy: How Stüssy Became The Godfathers Of Streetwear - HIP Blog
November 8, 2022 - Shawn carried on to make sure to ... the history of Stüssy brand was about to begin. As 1984 comes along, Shawn Stussy went into partnership with accountant Frank Sinatra Jr....
People also ask

STÜSSY PROFILE - WHAT IS STÜSSY?
Now one of the most famous streetwear brands of all time, Stüssy is a Californian skate/surf brand with an origin story in keeping with the brand’s laidback, free-spirited identity. Growing up near California’s Laguna Beach, a famous spot popular amongst surfers and counter-culture communities, Shawn Stüssy stumbled into his business when he started out placing his distinctive signature onto his handmade surf boards in the early 1980s. Over the next few years he began placing the Stüssy logo onto T-shirts, caps and other simple pieces, and a small local brand began to build. In 1984 he partner
🌐
highsnobiety.com
highsnobiety.com › tag › stussy
Stüssy: What You Need to Know About the Clothing Brand | Highsnobiety
STÜSSY HISTORY - 1987
Stussy moves the brand into a 4,000-square-foot office in Irvine, California.
🌐
highsnobiety.com
highsnobiety.com › tag › stussy
Stüssy: What You Need to Know About the Clothing Brand | Highsnobiety
🌐
UNMARKET
unmarket.eu › blogs › blog › the-history-of-stussy
The History of Stüssy: Streetwear brand
September 11, 2024 - Stüssy, a brand synonymous with streetwear, was born out of California’s surf culture in the early 1980s. Founded by Shawn Stussy, a surfboard shaper, the brand initially gained attention with its hand-shaped boards featuring Stussy’s signature ...
🌐
TENSHI
tenshi-streetwear.com › home › streetwear & streetculture
Stüssy : History of the pioneer streetwear brand - TENSHI
In 1984, Shawn Stussy teamed up with his friend Frank Sinatra (no relation to the singer) to start selling clothes. Starting in 1988, the company expanded to Europe and then opened a store in New York City.
🌐
Highsnobiety
highsnobiety.com › tag › stussy
Stüssy: What You Need to Know About the Clothing Brand | Highsnobiety
Stussy officially starts a clothing brand with his friend and business partner, Frank Sinatra Jr.
🌐
The Supply Network
thesupplynetwork.co.uk › blogs › global-product-news › the-rise-of-stussy-from-surfboards-to-streetwear
The Rise of Stussy from Surfboards to Streetwear – The Supply Network
April 13, 2025 - From its humble beginnings as a surfboard label in the early '80s to its rise as one of the most influential streetwear brands in history, Stussy's journey embodies the spirit of innovation and cultural fusion that defines skateboarding, surfing, ...
🌐
archivebyx
archivebyx.com › en › blogs › all › stussy
History of Stussy and all tags – archivebyx - Limitowane buty oraz odzież w jednym miejscu
March 9, 2024 - Stussy is an iconic clothing brand, founded in 1980 by Shawn Stussy in California, USA. The brand gained huge popularity in the 80s and 90s thanks to its unique designs and style, which combined elements of surfing, skateboarding and hip-hop culture.
Find elsewhere
🌐
Stüssy
uk.stussy.com › pages › history-of-stussy
About Stüssy – Stüssy UK
In the late ’80s and early ’90s, ... of casualwear. That brand was Stüssy, a label that grew organically from youth movements and inadvertently revolutionized the clothing business....
🌐
Company Histories
company-histories.com › Stussy-Inc-Company-History.html
Stussy, Inc. -- Company History
Key Dates: 1979: Shawn Stussy first signs his name on surfboards, creating a logo that is then transferred to T-shirts. 1984: Stussy, Inc. is created with partner Frank Sinatra, 1991: The company opens a New York boutique. 1993: Stussy Sista line is launched.
🌐
Sneakerjagers
sneakerjagers.com › en › n › this-is-how-shawn-stussy-unintentionally-created-a-brand-new-and-iconic-clothing-genre › 20077
The story of Shawn Stüssy and his iconic brand Stussy - Sneakerjagers
June 25, 2025 - Shawn Stüssy is the iconic founder of Stussy. Born in 1954, he grew up immersed in surf culture on the west coast of California. At thirteen, he picked up his first surfboard and since then his love for surfing has only grown.
🌐
Athleta Mag
athletamag.com › home › shawn stüssy and the genesis of streetwear
Shawn Stüssy: surf, skate and the genesis of streetwear
August 2, 2025 - Stüssy’s symbolic work drew from Rolex and Chanel, from the crown and the famous No.4, demythologizing the legendary aura hovering over these brands. Between punk and Warhol, between waves and asphalt, the umlaut first crossed the Californian borders, with the first, historic flagship store opened in New York, then the ocean waters, reaching Japan and Europe.
🌐
Vintage Clothing Guides
vintageclothingguides.com › brand-history › the-history-of-stussy
The History of Stussy – VCG
Stussy began in 1979 when Shawn Stussy, deeply rooted in Laguna Beach's surf culture, handprinted surfboards with bold graphics. By 1984, the brand evolved into a clothing line that captured the attention of streetwear enthusiasts. Stussy's rise was propelled by strategic collaborations and ...
🌐
Nikeshoebot
nikeshoebot.com › home › industry news › stüssy – the history of…
Stüssy - The History of a Brand That Shaped Streetwear!
December 26, 2023 - And it’s such an iconic logo, that it’s one of the brands that didn’t have to change or upgrade their logos. Talk about timelessness, right? Now, in addition to the signature, you can often peep the double-S logo. This logo basically mimics the Chanel logo with two Ss instead of the Cs. And well, Shawn certainly managed to make another historical logo!
🌐
Encyclopedia.com
encyclopedia.com › books › politics-and-business-magazines › stussy-inc
Stussy, Inc. | Encyclopedia.com
Stussy, Inc. bears the name of designer Shawn Stussy, who grew up in Southern California. In 1965, when he was ten years old, he took up surfing just as the sport was gaining wide recognition in popular music and movies. By the age of 13, Stussy began to design and shape his own surfboards ...
🌐
Complex
complex.com › home › style › the oral history of stüssy: part 1
The Oral History of Stüssy: Part 1
December 18, 2012 - If you just look at that shirt from front to back, it's almost the history of the company. It's playing two worlds against each other. I think the most important thing they did was that shirt. It was affordable, it was populist, and people just seemed to like it. It's a modern classic. Alex: Michael Koppelman was really important. I met him and James Jebbia at the same time. Michael started doing Stussy in London.
🌐
NRML Canada
nrml.ca › blogs › editorals › the-history-of-stussy
The History Of: Stüssy – NRML
August 3, 2023 - Stüssy is a renowned streetwear brand that was founded in the early 1980s by Shawn Stüssy. It originated in Laguna Beach, California, and quickly gained popularity among emerging surf and skateboarding communities.
🌐
THE ICONIC
theiconic.com.au › edition › godfathers-of-streetwear-a-brief-history-of-stussy-news
Godfathers of Streetwear: A Brief History of Stussy | Fashion Trends THE ICONIC Edition
June 2, 2022 - Their links to hip hop formed naturally, with DJs and rappers from NY to London draped in Stussy garb. According to Business of Fashion, by 1990 their business was generating $17 million in annual turnover. Shawn continued his hot streak in 1991, starting a new chapter with his first New York store on Prince Street, with James Jebbia, who later founded streetwear giant Supreme.
🌐
MR PORTER
mrporter.com › en-ca › journal › fashion › stssy-783216
Stüssy | The Journal | MR PORTER
In 1980, when SoCal-born Mr Shawn Stussy began to make graphic T-shirts featuring his handwritten logo, intending to promote his services as a surfboard shaper, he didn’t just create a brand, but a tribe.
🌐
StockX
stockx.com › news › en-gb › yesterdays-and-todays-streetwear-the-story-of-stussy-en-gb
The Story of Stüssy - StockX News
November 18, 2022 - Roughly thirty years ago, the term “streetwear” identified a small niche of enthusiasts in skateboarding, surfing and listening to rap. Today, streetwear is a trend that rules over the whole world, shares catwalks with luxury brands and tells the story of contemporary times through t-shirts, hoodies, and sneakers. The credit for all this tracks back to a single name: Shawn Stussy.
🌐
Timetoast
timetoast.com › timelines › stussy-timeline
Timeline: Stussy timeline | Timetoast
In 1980, Shawn Stussy started the brand Stussy. Originally a surfboard manufacturer, Shawn began to put his signature on his surfboards with a broad tip marker.