Amid cost-of-living pressures, fast fashion retailers have experienced varying levels of success. While some, such as ASOS and Debenhams, have suffered from lower consumer spending, others, like Shein, have gained by attracting customers away from higher-end brands with their affordable product lines.

AskTraders. (February 6, 2020). Leading European fast fashion brands based on total revenue worldwide in 2019 (in million GBP)* [Graph]. In Statista.

July 7, 2025 - Discover the UK's most prolific fast fashion brands online and on the high street in this list of over 100 businesses, updated for 2025.

While it’s made efforts toward sustainability, its core business model is producing large quantities of affordable, trend-driven clothing. The top three ultrafast fashion brands are often cited as Zara, H&M, and Fashion Nova.

Boohoo is another Internet retailer that makes fast fashion even faster. The brand claims its clothes are produced in the UK. At that, they can offer 50-70% sales on their already astonishingly cheap clothes. No wonder an investigation showed that the company pays their garment workers illegally low wages.

October 15, 2025 - Over 3K fans have voted on the 30 Best Fast Fashion Brands, Ranked. Current Top 3: Zara, H&M, Uniqlo

Esprit is a lifestyle brand that offers casual and contemporary fashion for men, women, and children. The company is known for its high-quality, affordable clothing, and has a loyal customer base. Esprit is actively investing in digital transformation to enhance its e-commerce capabilities. ... New Look is a well-established fast fashion retailer offering trendy and affordable clothing for women, men, and teens. The company operates a large network of stores in the UK ...

May 15, 2024 - River Island, one of the most known UK-based fast fashion brands, offers a wide range of trendy cloths and accessories. The company has committed to sustainable sourcing and has implemented initiatives such as reducing water usage, using more ...

January 27, 2022 - You might also like: 7 Fast Fashion Companies Responsible for Environmental Pollution ... For sustainable nightwear, loungewear, and bed linens, look no further than Noctu. This UK brand offers minimalist products made locally from 100% certified organic cotton materials.

A leading pioneer in Sustainable Luxury Womenswear and Bridal, Sanyukta Shrestha is a multi-award-winning female-founded British brand with a cult following of women across the world celebrating the organic, vegan, luxurious, cruelty-free, ethical handcrafted timeless designs.

July 8, 2024 - These numbers show that French and Italian brands dominate the UK’s luxury clothing market, with Burberry standing as the only British luxury fashion brand in the top 10. Here are the top UK clothing brands for men as of Q1 of 2024, according to YouGov: ... Dr. Martens: 72% ... Notably, 60% (6 out of 10) of the most popular men’s clothing brands are sports or activewear brands: ... Dr. Martens: 68% ... Interestingly, half (5 out of 10) of the top women’s clothing brands are relatively inexpensive, high-street fast-fashion brands:

March 7, 2024 - Originally known as Top Shop, this multinational fashion brand sells clothes, footwear, cosmetics and accessories. There are 500 Topshop outlets in the world, including 300 in the UK.

5 days ago - The brand also refused to disclose its donation to the fund that was set up to compensate the families of the 1,134 garment workers who died in the Rana Plaza collapse in Bangladesh back in 2013. Missguided, a UK fashion retailer, markets itself as not only selling fast fashion, but also “rapid ...

March 7, 2025 - Founded in Manchester, UK, in 2006 by Mahmud Kamani and Carol Kane, Boohoo has established itself as a dominant online fast fashion retailer targeting consumers aged 16 to 30. The company offers an extensive catalog of over 36,000 low-cost clothing items and generated £1.769 billion in revenue in 2023, despite an 11% decline from the previous year. Expanding through acquisitions of brands like Nasty Gal, PrettyLittleThing, and Debenhams, Boohoo thrives on rapid production cycles and aggressive social media marketing.

April 9, 2025 - Now, under ASOS’s portfolio, ... clothing brands in Europe. ... Reserved is a Polish company that is shifting trends in fashion by providing and promoting affordable, trendy clothing. Reserved’s style influences stem from street and high fashion, and they create stylish collections for ladies, men, and children. The firm’s rapid growth is cementing its dominance in the fast fashion industry in the European region. ... New Look is a high-street fashion store in the UK-owned chain ...

July 27, 2024 - Alongside lower prices, faster turnaround times allow brands to be truly trend-led, offering shoppers a lookalike pair of tiny sunglasses or a duplicate diamanté belt days after Bella and Kendall have been papped wearing it. We’ve been moving towards the current state of play since 1989, when the phrase “fast fashion” was coined by the New York Times in reference to Zara boasting that it took them “15 days between a new idea and getting it into the stores”. Zara opened its first UK store in 1998, and since then – Bethan notes – they have “arguably been the game-changer retailer in fast fashion, not only competing on fashion at an affordable price but on speed to market and scarcity, encouraging a ‘buy now or it’s gone’ consumer mentality towards fast fashion purchasing, where today one in three young consumers consider garments worn once or twice to be old.”

October 24, 2024 - Think sustainable fashion’s too pricey? Don't worry, this list of the 21 most affordable ethical clothing brands in the UK will have you set!

1 week ago - The Cosmopolitan journalist Lauren Bravo sees fast fashion stretching back to utility clothing and tailors who sold mass-produced affordable suits for men. In the 1960s companies like Inditex and Chelsea Girl attained commercial acumen, but the brand Biba endured as a fast fashion icon.