I was thinking about it last night, and a lot of us always seem to hear about the popular business ideas. All of the saturated markets whose titles may as well be buzzwords at this point. The thing is, all a business has to do is effectively target and eliminate a pain point, and that pain point can be literally anything. I’ve seen people start businesses based on things that have never really been heard of before.

For example, when you think environmental engineering most people think about renewable energy and anti-pollution. My father owned his own environmental engineering business, except he was focused on building irrigation systems for dairy farmers so their crops wouldn’t get washed out during the season. A very specific niche that ended up being a strong market.

They say learn a useful skill, but you may already possess a skill that doesn’t seem useful but nobody else has it and for some reason it’s in demand. Think of the phrase “If there’s a will, there’s a way”. I’m looking for businesses that are so specific it seems like you were first one to think of it. So, what’s your unique business?