Our agency is hyper-focused on PPC (we're a boutique Google Ads/Bing Ads agency) and there is pretty much no use in our vertical for SEMRush. It's an SEO tool. Lots of folks try to use it, but the data is totally incorrect. It's a third-party guesstimate at best, and misleading at worst. We've tested it with actual campaigns that we run, and the estimations are never remotely within the vicinity of accuracy. Just use dedicated PPC tools (or dedicated tools for your vertical). Answer from ggildner on reddit.com
Semrush
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What is Semrush? | AI-Powered Digital Marketing Platform
Semrush is an AI-powered digital marketing platform designed to help businesses of all sizes—from solo entrepreneurs to large agencies and enterprises—boost their online visibility and grow their brand.
Reddit
reddit.com › r/digitalmarketing › is semrush useful for anything other than seo/keyword research?
r/DigitalMarketing on Reddit: Is Semrush useful for anything other than SEO/keyword research?
March 20, 2023 -
Title, i often see Semrush recommended on SEO sub, but does any of you find it useful for non SEO things? Like PPC, Social Media, CRM, etc? I see so many functions in Semrush dasboard... Or are there better tools for all these things?
Top answer 1 of 12
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Our agency is hyper-focused on PPC (we're a boutique Google Ads/Bing Ads agency) and there is pretty much no use in our vertical for SEMRush. It's an SEO tool. Lots of folks try to use it, but the data is totally incorrect. It's a third-party guesstimate at best, and misleading at worst. We've tested it with actual campaigns that we run, and the estimations are never remotely within the vicinity of accuracy. Just use dedicated PPC tools (or dedicated tools for your vertical).
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I like the backlink feature and website audits. I also like the ability to do competitive research.
Semrush - is it essential or are there better alternatives?
Industry standards are SEMrush, Screaming Frog and Ahrefs at the moment. You want one tool for keyword research, backlink tracking and competitor analysis (Semrush or Ahrefs) and one for crawling your client's sites (Screaming Frog - Semrush and Ahrefs can also be used). They are quite expensive, but they will save you time once you have a couple of clients. Starting keyword tools are keysearch (google a discount code for 30% off) and ubersuggests. They aren't as accurate or updated as regularly, but they are good for testing the waters. More on reddit.com
Is Semrush Worth the Cost?
There isn't anything indispensable, but I like it having everything in one place. I think other tools do specific items better. Features I use most: Site Audit - runs weekly so I get notifications when a client has an issue GBP & Listing management - grid rank tracking, review monitoring, and listing updates Rank Tracking - has local, integrates with Looker, options for ChatGPT and AI Mode On Page SEO Checker - not perfect, but I check this for content optimizationideas Content Ideas - plan blog posts, faq content, video topics I still use Ahrefs for link analysis and check it against Semrush. If there is a tool that has all that in one place and does it better, I would definitely try it. More on reddit.com
Is Semrush useful for anything other than SEO/keyword research?
Our agency is hyper-focused on PPC (we're a boutique Google Ads/Bing Ads agency) and there is pretty much no use in our vertical for SEMRush. It's an SEO tool. Lots of folks try to use it, but the data is totally incorrect. It's a third-party guesstimate at best, and misleading at worst. We've tested it with actual campaigns that we run, and the estimations are never remotely within the vicinity of accuracy. Just use dedicated PPC tools (or dedicated tools for your vertical). More on reddit.com
I'M OFFICIALLY DONE WITH SEMRUSH - What's a Good Alternative?
Im currently in the in the market for a tool. Honestly the shady tactics that semrush have when it comes to canceling put me right off. 7 day free trial but you have to email them to cancel. More on reddit.com
Videos
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Elegant Themes
elegantthemes.com › blog › marketing › semrush review: everything you need to know (2025)
Semrush Review: Everything You Need to Know (2025)
January 6, 2025 - Semrush allows users to monitor and analyze their website’s search engine rankings for chosen keywords. The tool provides up-to-date information on the visibility of your website, the success of your SEO and PPC efforts, and how well your website is doing on search engines in different locations.
Semrush
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About us
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Databox
databox.com › home › what is semrush? a complete guide to semrush features, metrics, and reporting dashboards
What is Semrush? A Complete Guide to Semrush Features, Metrics, and Reporting Dashboards | Databox
June 26, 2025 - Over the last few years, Semrush has become one of the most popular SEO tools for companies that need help optimizing their website for search engines and running digital marketing campaigns. Do the advanced features and metrics in the software seem a bit too complicated to understand?
Semrush
semrush.com
Semrush: Data-Driven Marketing Tools to Grow Your Business
Drive growth in SEO, PPC, content, social media, and traffic with AI-powered marketing tools for every task.
WebFX
webfx.com › home › digital marketing › glossary › what is semrush?
What Is SEMrush and Why Should I Use It for My Business?
When you use SEMrush software, you will see that it pulls data to help you understand how you and your competitors’ sites are performing. There are two main ways that SEMrush pulls data. The first way is through their search bar. If you type in a website’s URL into the search bar, you will pull reports on that domain and see keyword selections.
Wikipedia
en.wikipedia.org › wiki › Semrush
Semrush - Wikipedia
2 weeks ago - Semrush Holdings, Inc. is an American public company that has a SaaS platform known as Semrush. The platform is used for keyword research, competitive analysis, site audits, backlink tracking, domain authority tracking, and online visibility insights. The keyword research tool provides various ...
Semrush
semrush.com › features
Features | Semrush
Your browser or operating system is out of date and Semrush might not be displayed correctly. Please update your browser or operating system · Get tools to help you brand grow and stand out - with AI that helps, not hypes
Quora
quora.com › What-is-SEMrush-What-search-engines-does-it-support
What is SEMrush? What search engines does it support? - Quora
Answer: SEMrush is a comprehensive SEO (Search Engine Optimization) and digital marketing tool that offers a wide range of features to help businesses improve their online visibility and optimize their marketing strategies.
Location Rebel
locationrebel.com › semrush-review
Does Semrush Totally Suck? A Semrush Review from a Real User
SEMrush
Changed “SEMrush” to “Semrush” to reflect their updated branding. ... Sean Ogle is the Founder of Location Rebel where he has spent the last 12+ years teaching people how to build online businesses that give them the freedom to do more of the things they like to do in life. When he's not in the coffee shops of Portland, or the beaches of Bali, he's probably sneaking into some other high-class establishment where he most certainly doesn... This Semrush review is based on our personal experience with the service and using it for more than nine months. Learn more about Semrush and sign up for a f
OuterBox
outerboxdesign.com › home › web design & ecommerce articles › what is semrush?
What is SEMrush? | Guide to SEMrush and Why Your Business Needs This Digital Marketing Tool
July 21, 2025 - SEMrush is more than a keyword research tool; it’s a complete SEO package that can grow your e-commerce or enterprise business. Want to learn more? Our comprehensive SEMrush review has you covered. In this article, we’ll show you how to use SEMrush and cover the benefits of using it for your company.
Sapbwconsulting
sapbwconsulting.com › blog › inbound-marketing › what-is-semrush-a-comprehensive-guide-to-keyword-research-and-online-marketing
How to Use SEMrush for Keyword Research and Online Marketing Success
September 20, 2025 - The SEMRush Keyword Magic Tool serves as a vital asset for finding related long-tail key phrases and question based words that can add value to one’s content through the generation of extensive lists of relevant keywords with regards to such metrics like SERP features, word difficulty score & quantity of searches done per month etcetera . Not only does SEM Rush Keyword Research aid digital marketers by providing them with advanced SEO Tools when setting up their SEO strategies, it also provides an upper hand over competitors online.