I recently bought a bedding set from this company after researching the benefits of the linen sheet and decided to invest in one. This company offers relatively reasonable prices($275 for a duvet cover, fitted sheet & set of pillowcases) on their linen products with a good amount of color choices so I went with it. They advertise their linen products to be "buttery soft" with basically high-quality everything. I knew linen is not soft compared to cotton or satin but thought after a few washes it would be at least a bit softer. Not true for my case. I followed instructions on how to soften linen bedding religiously and after 3 washes, it seems to be getting rougher. I cannot sleep on it because it feels I'm rubbing my skin against sandpaper. The quality of their product besides the roughness of the linen is also questionable. I know piling is normal in the beginning and so is attracting dust for linen, but the stitches and threads are coming off crazy even being washed in the gentlest cycle. The stitches on the duvet cover are now shrinking from coming off, jeopardizing the shape and structure of the cover. I wouldn't be THIS puzzled with my purchase if the linen wasn't so rough to the point that I can no longer use it.

I'm not sure if this has anything to do with the particular color dye(I got deep plum) or that I just made a shitty choice in getting linen bedding from this company. Has anyone experienced the same thing?

I'm obviously a major noob and would appreciate any inputs on how linen bedding works for everyone else.