November 14, 2023 - Learn how to set up Google Ads image extensions, where to find images for them (plus specs), as well as best practices for image extensions and how to view your performance.

Image assets allow advertisers to upload rich, relevant visuals to complement their existing text ads. Image assets can help drive performance for advertisers, with compelling visuals of products or s

Dynamic image assets are an account level automated asset that allows Google to curate relevant visuals from your ad’s landing page to complement your existing search ads.

May 20, 2025 - Image extensions are a new ad extension in Google Ads. As shown in the example below, the image extension shows as a small photo next to your text ad on the SERP.

June 15, 2021 - As always, with any Dynamic vs Standard features within Google Ads, the main benefit of the former vs the latter is that we can have much better control over which content we are displaying to users seeing our ads in the SERPs. At Codefixer, we have found it particularly useful to segment the image extensions as much as possible. Results tend to be best when the image most closely reflects the ad, landing page, and keyword that they appear alongside. For example, if you have a campaign for “Mens’ Footwear”, and an ad group each for; “Mens’ Work Boots”, “Mens’ Adidas Trainers”, “Mens’ Wellington Boots”, and “Mens’ Slippers” it’s best to find images that match the ad groups, rather than finding one image for “Mens’ Footwear”. Pretty straightforward stuff, but I thought that would be worth highlighting.

August 12, 2020 - Additionally, since you can add Image Extensions at the ad group level, you can curate extensions tailored to different ad group themes. For example, leveraging different images for an ad group with keywords for men’s running shoes versus an ad group with keywords for mens sweatshirts.

May 3, 2022 - Image extensions are currently being beta tested with a limited number of advertisers who offer products whose images can significantly enhance the effectiveness of search ads. For example, Google has offered this extension to automobile dealerships and health or beauty product retailers whose ads focus on specific products since these extensions can only be used, at least for now, at ad group level.

January 6, 2025 - These extensions can be used as a way to showcase products or services without a user having to click to your site! https://blog.google/products/ads-commerce/driving-online-sales · Once you’ve been whitelisted for this beta, image extensions can be applied at the campaign or the ad set level.

Next Post: New Interface, New Syntax: Automating Rules in Google Ads

August 27, 2021 - To find out if you’re eligible, ask your account rep if you have one. Google says image extensions have shown to improve both conversions and click-through rates. Hugo Boss, for example, saw a 2.5x lift in ROI and a 5% increase in click-through rates using image extensions with responsive search ads, according to Google.

August 14, 2025 - Image extensions (aka assets) for Google Ads are visual assets you can include in your search ads to increase clicks. Our experts share tips, examples, and a checklist to help you build visual ad campaigns that convert.

September 23, 2024 - ‍On your Google Ads interface, click on Ads and Assets on the page menu (vertical bar) then select Assets. ... You can add images only at the campaign or ad group levels, unlike other ad extensions which you can add at the account level. If you’ve decided to ‘Add to Campaign’, for example, you need to select the specific campaigns you want images added to.

September 18, 2024 - Let’s find out how you can use these ad extensions to help you improve your Google Ad campaigns and attract customers by winning the click on the Google SERP. Back in 2017, Google announced the precursor to image extensions, Visual Sitelink Extensions, these were then followed by Gallery Ads, before image extensions were announced in July 2020.

January 3, 2023 - https://github.com/googleads/google-ads-dotnet/blob/main/Google.Ads.GoogleAds/examples/Misc/UploadImageAsset.cs https://github.com/googleads/google-ads-dotnet/blob/main/Google.Ads.GoogleAds/examples/Extensions/AddImageExtension.cs Let me know if you have any questions. Thanks, ... Either email addresses are anonymous for this group or you need the view member email addresses permission to view the original message ... Thank you for your prompt response. Seems you have provided the same URL's, which I referring in my initial email. Could you please provide information on how to create ImageAssetId (i..e, /// <param name="imageAssetId">ID of the image asset to be used for creating the extension).

October 4, 2022 - You will want to use diverse, high-quality images that are relevant to your keywords, with the recommended image resolution for landscape images being 1200×628 and 1200×1200 for square images. Below is an example of how these images might display on the Google Search Engine Results Pages (SERPs). ... For Microsoft Image Extensions, you can associate up to 25 images to each Campaign or Ad Group.

June 11, 2025 - Use this full breakdown of all 19 Google Ads extensions—complete with examples and tips—to get more clicks on your ads.