Why people are paying for hairdresser? They have scissor, why pay $60 then? 1\ You need residential proxy otherwise result are not accurate - you hit random cache regarding the query and location of IP (google use city level to personalize the results) - it can depends of the needs 2\ Google block / ratelimit - so you need to rotate IP / cool - learn how it's working, what's they are doing So, engineers pay + proxy pool to rent + servers to rent + time each month to maintain and so on, from a company perspective, $200 to access data instantly or invest in one month project and still have expensive every month to maintain it - that's will be way more than $200. Also service are able to scale "on demand" company needs, whereas company have to invest more to tackle scaling issue. Answer from Big-Solution8230 on reddit.com
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Positional
positional.com › blog › google-search-console-api
Google Search Console API: Beginner’s Guide to Get Started
We provide an overview of the Google Search Console API, what it offers, and how marketers can use it.
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Google
developers.google.com › programmable search engine › custom search json api
Custom Search JSON API | Programmable Search Engine | Google for Developers
Custom Search JSON API provides 100 search queries per day for free. If you need more, you may sign up for billing in the API Console.
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Reddit
reddit.com › r/learnprogramming › why people are paying for api to do google searches? why people won't use simple python scrapy/requests script instead of paying 200 dollars for 200k searches?
r/learnprogramming on Reddit: Why people are paying for API to do google searches? Why people won't use simple Python scrapy/requests script instead of paying 200 dollars for 200k searches?
February 1, 2022 -

Hi. I am going currently through different SaaS's things and I found business that is selling access to API to do google searches. And I don't understand who is paying for this.

First of all, I thought that google is selling access to their own search through their own API, but apparently it was deleted for some reason?

Out of curiosity, I checked out how hard it would be with Python and Scrapy and it is around 10 lines of code to get search response from google.

I am wondering what am I missing? I was thinking about 2 obvious(?) problems:

  1. How well would Scrapy/Requests with let's say FastAPI scale. How slow it would be.

  2. How much would google tolerate. I can only guess that if 1 ip will be making new search every 3 - 5 seconds non-stop. Google would ban this ip. So the more requests, the biggest IP pool would be needed?

But other than that, what am I missing? Why someone is paying 200 dollars for 200k google searches?

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Google
developers.google.com › programmable search engine › programmable search element paid api
Programmable Search Element Paid API | Programmable Search Engine | Google for Developers
The Programmable Search Element API charges $5 per 1000 ad-free search element queries. Billing needs to be configured in the API Console.
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Google Support
support.google.com › programmable-search › answer › 9069107
Programmable Search Engine Versions - Programmable Search Engine Help
Programmable Search Engine has four offerings available for use. Please use this chart to help you select which offering is best for your site. Offering Standard Search Element
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Google
developers.google.com › docs › lighthouse › introduction to lighthouse
Pricing | Search Console Testing Tools API
June 2, 2025 - Click the more_vert menu, then click Open In Viewer. The report is located at https://googlechrome.github.io/lighthouse/viewer/.
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Google Support
support.google.com › webmasters › answer › 12919192
Export Search Console data using the Search Console API - Search Console Help
The API is free, though it does have a usage quota, and is ideal for implementing a custom interface using many programming languages (Java, .NET, Python, and more) for medium-sized sites that want more data than the report shows and managing your own SQL queries within your programming language ...
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Google Support
support.google.com › webmasters › thread › 142965138 › does-google-search-console-api-has-any-pricing-structure
Does Google Search Console API has any pricing structure? - Google Search Central Community
Search Console Help · Sign in · Google Help · Help Center · Community · Search Console · Privacy Policy · Terms of Service · Submit feedback · Send feedback on... This help content & information · General Help Center experience · Next · Help Center ·
Find elsewhere
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SerpApi
serpapi.com
SerpApi: Google Search API
SerpApi uses Google’s geolocated, encrypted params and routes your request through the proxy server nearest to your desired location to ensure accuracy. Get locations at our locations endpoint. Regular organic results are available as well as Maps, Local, Stories, Shopping, Direct Answer, and Knowledge Graph. Lots of structured data is available for each result, including links, addresses, tweets, prices, thumbnails, ratings, reviews, rich snippets, and more.
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Google Support
support.google.com › programmable-search › thread › 249304679 › monthly-cost-of-using-custom-search-json-api
monthly cost of using Custom Search JSON API - Programmable Search Engine Community
Skip to main content · Programmable Search Engine Help · Sign in · Google Help · Help Center · Community · Programmable Search Engine · Terms of Service · Submit feedback · Send feedback on
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Capterra
capterra.com › home › seo software › google search console
Google Search Console Software Pricing, Alternatives & More 2025 | Capterra
With the help of Capterra, learn about Google Search Console Software - reviews, pricing plans, popular comparisons to other SEO products and more.
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Coupler.io Blog
blog.coupler.io › home › how to leverage google search console api for custom seo dashboards
Google Search Console API For Reporting | Coupler.io Blog
August 5, 2025 - Discover how to use Google Search Console API to create custom SEO dashboards and enhance your reporting strategy for better insights.
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Serper
serper.dev
Serper - The World's Fastest and Cheapest Google Search API
Industry-leading SERP API, delivering lightning-fast Google search results in 1-2 seconds, at an unbeatable price starting at $0.30 per 1,000 queries.
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BytePlus
byteplus.com › en › topic › 504781
Google Search API Pricing
Explore Google Search API pricing, usage limits, and integration tips to optimize your search functionalities.
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Apix-Drive
apix-drive.com › home › integration google search console
Google Search Console API | 400+ ready-made API integrations available
Connect Google Search Console via API to services and applications that you use every day. API integration of Google Search Console with other systems via ApiX-Drive is a simple and quick way to automate your work without involving programmers. Integration with API Google Search Console will ...
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Google Support
support.google.com › googleapi › answer › 6158867
APIs and billing - API Console Help
Billing is enabled at the project level, not the API level. If you enable billing for a project, then every billable API in that project is billed, based on the project's usage. All usage in a project is billed using the payment method that you specify, and you can change to a different method ...
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Rollout
rollout.com › integration-guides › google-search-console › api-essentials
Google Search Console API Essentials
In summary, Google Search Console provides a REST API for developers to interact with its services programmatically.
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Google Cloud
console.cloud.google.com › marketplace › product › google › customsearch.googleapis.com
Google Cloud console
Spend smart, procure faster and retire committed Google Cloud spend with Google Cloud Marketplace. Browse the catalog of over 2000 SaaS, VMs, development stacks, and Kubernetes apps optimized to run on Google Cloud.